DroneDeploy is the enterprise-grade drone data platform. Trusted by leading brands globally, DroneDeploy makes the power of aerial data accessible and productive for everyone by transforming data collection and analysis across industries, including construction, energy, agriculture, and mining. Simple by design, DroneDeploy enables professional mapping, 3D modeling, and reporting from any drone on any device.

We are looking for a great Sr. Demand Generation Manager who’s ready to take it to the next level. You will own the lead funnel and be responsible for driving global MQLs in a nascent, yet exploding category. As an early stage contributor, you'll have the opportunity to build from the ground up and play a key role across Marketing and Sales.

Your Responsibilities:

• Create, manage, execute and optimize demand generation strategies that drive online traffic, platform adoption and accelerate usage.
• Established and manage lead funnel and lead lifecycle to enable reliable campaign tracking, reporting, and lead hand-off.
• Plan, develop and execute marketing and lead generation campaigns for fast-paced, high growth B2B software company.
• Leverage multiple channels and program tactics, including but not limited to: acquisition paid programs (sponsored email, content syndication, list buys, advertising, virtual events, etc.), database and nurture email, webinars, field events, real time web personalization, retargeting, and more.
• Understand and own database management, segmentation and reporting for marketing campaign results
• Analyze the weekly and monthly program performance and make recommendations for improvements and optimization of content, mix, frequency, etc. in order to meet monthly and quarterly goals
• Plan and manage annual budget and lead generation plan in alignment with corporate goals.
• Track and manage budget for marketing programs.
• Collaborate closely with stakeholders including marketing, sales and creative teams to ensure programs meet business objectives.
• Partner with marketing, sales and product to understand target audience personas, messaging and content and translate those into targeted campaigns for various digital channels.

What You Bring to the Team:

• 5+ years experience in developing and executing successful online and offline B2B demand generation campaigns.
• Track record in building, executing and delivering high impact ROI-driven lead generation campaigns that drive new customer acquisition in a fast paced environment.
• Solid understanding of inbound and outbound demand generation program creation, execution, data flow, measurement, analysis and reporting.
• Strong analytical skills with attention to detail to analyze and interpret data.
• Ability to manage multiple projects with successful execution.
• Experience using key tools, including Hubspot, Marketo, Salesforce, Google Adwords/Analytics.
• Self-starter and driven with an experimentation mindset.
• Excellent interpersonal, written and oral communication skills.
• Must have positive and flexible attitude for working in a fast-paced team, and across various functions – with a great sense of humor.
• Experience with Freemium SaaS models considered a plus.
• BS/BA degree in Business, Marketing or related field.

Life at DroneDeploy

Ranked #5 as a Best Place to Work in the Bay, our team is creative, driven, and committed to providing our customers the best drone software platform in the industry. We believe in a work environment that empowers everyone to explore, grow, and make an impact.

Perks & Benefits:

$1,000.00 annual professional development reimbursement

Dog-friendly office

Medical, Dental & Vision

Flexible vacation

Parental leave

Commuter benefits

$75.00 monthly wellness reimbursement

In-office yoga

Centrally located office & private outdoor patio

Daily catered lunch & snacks

DroneDeploy is an equal opportunity employer.

All DroneDeploy employees are responsible for assisting in protecting the company and customer data by following information security policies and procedures.