Sr. Analytics Manager, CRM & Customer Experience

| San Francisco, CA, USA | Hybrid
Employer Provided Salary: 81,000-173,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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GoodRx is America's healthcare marketplace. Each month, millions of people visit to find reliable health information and discounts for their healthcare - and we've helped people save $60 billion since 2011. We provide prescription discounts that are accepted at more than 70,000 pharmacies in the U.S., as well as telehealth services including doctor visits and lab tests. Our services have been positively reviewed by Good Morning America, The New York Times, NBC News, AARP, and many others.
Our goal is to help Americans find convenient and affordable healthcare. We offer solutions for consumers, employers, health plans, and anyone else who shares our desire to provide affordable prescriptions to all Americans.
About the Role
The Senior BI Manager, Customer Marketing & Experience will support the Customer Marketing & Experience Team in the strategy, optimization, and reporting of new and ongoing initiatives. In this role, you will partner with the leadership and stakeholders to enrich our data infrastructure and develop innovative new methods of measuring performance, and leverage data and analytics to drive revenue and increase efficiencies.
We are looking for a hands-on leader with advanced technical skills who can think strategically, transform complex analyses into actionable insights, and deliver results.
An ideal candidate will be a self-motivated, independent problem solver who is highly analytical, experienced with data, and excited to drive results. Strong communication and presentation skills to deliver impactful business reviews and results read-outs required. Experience with measurement and test design for multi-channel CRM campaigns and journeys is highly desirable.

  • Partner with leaders across the team to support BI needs including planning, new initiatives, and ongoing operations. Own ideation and execution of data-driven solutions.
  • Oversee team to meet BI needs across the department including prioritization of initiatives and developing team members.
    Manage external partner relationship in development BI roadmap, provide guidance on prioritization and ensure timely execution of deliverables.
  • Partner with data and engineering team to develop backend data sources that fuel reporting and query optimization.
  • Proactively identify opportunities to improve structured data, data hygiene, and broader insights.
  • Partner with leadership to support ongoing business operations, including annual initiative planning and reporting and presentation needs.
  • Monitor the day-to-day pulse of the business and overall KPI health. Proactively identify patterns or areas of opportunity to improve performance.
  • Develop operational & executive dashboards, reports, and tools to help monitor program growth and track results of recommendations.
  • Communicate the results of your analyses clearly to both technical and non-technical stakeholders, including leading monthly business reviews.
  • Complete ad hoc requests for data and reporting needs outside of available dashboards.
  • Act as owner and administrator of our various reporting tools.
  • Cultivate cross-functional relationships and work in a fast-paced environment with a track record of managing projects with multiple stakeholders.
  • Build analytical & strategic frameworks that size business opportunities, define success, and track performance.

Skills & Qualifications

  • 7+ years experience in an analytical role with 3+ years experience in people leadership role
  • Experience with Salesforce especially with analytics/reporting and data management from Marketing Cloud and CDP
  • Proven experience effectively managing external partner resources to increase BI throughput and impact
  • Advanced Looker/Tableau reporting and analytics, including but not limited to building reports, dashboards, and improving data integration to improve insights
  • Experience working with large data sets, mapping data sets with other joint tables, and running data queries and tables from Redshift into Looker
  • Experience building efficient data pipelines using DBT, Airflow, or similar tools
  • Experience managing campaign effectiveness, designing statistically sound experiments, and delivering actionable insights/recommendations e
  • Experience managing and coaching direct reports
    Advanced SQL proficiency
    Strong Excel proficiency

Nice to Have:

  • Experience in BI function supporting Customer Support / Customer Experience
  • Familiarity with predictive analytics and segmentation techniques

At GoodRx, pay ranges are determined based on work locations and may vary based on where the successful candidate is hired. The pay ranges below are shown as a guideline, and the successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, and other relevant business and organizational factors. These pay zones may be modified in the future. Please contact your recruiter for additional information.
San Francisco and Seattle Offices:
$169,000.00 - $271,000.00
New York Office:
$155,000.00 - $249,000.00
Santa Monica Office:
$141,000.00 - $226,000.00
Other Office Locations:
$127,000.00 - $203,000.00
GoodRx also offers additional compensation programs such as annual cash bonuses and annual equity grants for most positions as well as generous benefits. Our great benefits offerings include medical, dental, and vision insurance, 401(k) with a company match, an ESPP, unlimited vacation, 13 paid holidays, and 72 hours of sick leave. GoodRx also offers additional benefits like mental wellness and financial wellness programs, fertility benefits, generous parental leave, pet insurance, supplemental life insurance for you and your dependents, company-paid short-term and long-term disability, and more!
We're committed to growing and empowering a more inclusive community within our company and industry. That's why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has a seat at the table and the tools, resources, and opportunities to excel.
With that said, research shows that women and other underrepresented groups apply only if they meet 100% of the criteria. GoodRx is committed to leveling the playing field, and we encourage women, people of color, those in the LGBTQ+ communities, and Veterans to apply for positions even if they don't necessarily check every box outlined in the job description. Please still get in touch - we'd love to connect and see if you could be good for the role!
GoodRx is America's healthcare marketplace. The company offers the most comprehensive and accurate resource for affordable prescription medications in the U.S., gathering pricing information from thousands of pharmacies coast to coast, as well as a telehealth marketplace for online doctor visits and lab tests. Since 2011, Americans with and without health insurance have saved $60 billion using GoodRx and million consumers visit each month to find discounts and information related to their healthcare. GoodRx is the #1 most downloaded medical app on the iOS and Android app stores. For more information, visit .

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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • GraphQLFrameworks
    • KubernetesFrameworks
    • Next.jsFrameworks
    • Node.jsFrameworks
    • React NativeFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • AWS (Amazon Web Services)Services


577 2nd Street , San Francisco, CA 94107

An Insider's view of GoodRx

How would you describe the company’s work-life balance?

GoodRx hires team members we can trust and empower. With thoughtful hiring, we have assembled a team that is inherently self-motivated, driven and doesn't require (or want) micromanagement.


Vice President, People

What projects are you most excited about?

The GoodRx Above & Beyond Pharmacy Awards. Pharmacy professionals have been the unsung heroes of the pandemic. GoodRx understands how crucial pharmacists are to medication affordability and accessibility. The awards were a cross-functional effort and I'm proud of the work that the team pulled together to amplify the work of pharmacy professionals.


Director, HCP Marketing

What does career growth look like on your team?

The Business Intelligence team guides strategy and provides data-driven insights across the entire organization enabling career growth to move at a very fast pace. Opportunities for ownership and impact are plentiful, so those who are intellectually curious and driven have been able to advance quickly in their careers at GoodRx!


Senior Director, Analytics

What are GoodRx Perks + Benefits

GoodRx Benefits Overview

At GoodRx, we recognize the important role benefits play in helping our employees and their families live healthy, productive lives and plan for the future. That’s why we’re proud to offer a valuable, comprehensive benefits package to advance their physical, financial, and emotional well-being. From robust medical, dental, and vision benefits and access to mental health resources to a matching 401k plan with access to financial advisors, GoodRx offers benefit options to help employees thrive at work, at home and in our community!

Volunteer in local community
Partners with nonprofits
GoodRx partners with non-profits National Association of Free and Charitable Clinics for Medication Assistant programs and local organizations to organize Community Health Pop-up events
Open door policy
Open office floor plan
Flexible work schedule
Remote work program
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Employees can contribute annually to their FSA and Dependent Care FSA
Disability insurance
Dental insurance
Vision insurance
Health insurance
Wellness programs
Mental health benefits
GoodRx partners with ModernHealth and provides free access to therapy, coaching, and a library of mental health resources
Financial & Retirement
401(K) matching
GoodRx 401(k) retirement plan matches up to 4%, with immediate vesting for matched contributions
Company equity
Performance bonus
Child Care & Parental Leave
Generous parental leave
GoodRx provides 4 months for the primary parent and 3 months for parent partners
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
GoodRx has a fully stocked kitchen including unlimited snacks, beverages and an amazing onsite Barista!
Company-sponsored happy hours
Happy Hour every Thursday in our very own Speakeasy Bar!
Onsite office parking
Pet friendly
Recreational clubs
Relocation assistance
Fitness stipend
GoodRx offers a subsidized membership to ClassPass or local gyms TriFit Club in Santa Monica and Fitness SF in San Francisco
Professional Development
Job training & conferences
Lunch and learns
Promote from within

Additional Perks + Benefits

Working at GoodRx means you can take pride in knowing that your work has a direct and meaningful impact on our users day to day lives. We are disrupting the healthcare space by making prescription drugs accessible and affordable to Americans.

Aside from a great office environment and "perks", the real benefit is working alongside an empowering leadership team, wickedly smart colleagues all while providing a service that helps its customers.

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