Design and maintain SoFi’s marketing web design system, including foundations, components, patterns, templates, documentation, and icon libraries. Collaborate with engineering, brand, product, marketing, content, and creative teams to deliver scalable, accessible, responsive experiences. Design landing pages, conduct audits, support governance, explore interaction patterns, present work, incorporate feedback, and ensure high-quality implementation.

Build and scale enterprise design systems, reusable Figma components, templates, and visual libraries using AI-powered workflows. Generate, iterate, and animate assets with Figma AI tools, optimize production workflows, and support Art Directors and Interactive Designers with rapid prototyping. Ensure brand consistency, accessibility, responsive behavior, technical precision, and quality across marketing deliverables while maintaining organized, scalable systems.