Adapty
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Fintech • Mobile • Payments • Software • Analytics
Own product marketing for Adapty’s Flow & Paywall Builder, including positioning, demand generation, ABM, paid campaigns, webinars, launches, sales enablement, and funnel optimization. Set quarterly priorities for a small GTM team, create messaging and content, monitor lead quality and conversion, and collaborate with SDRs, Sales, content, design, and performance marketing to drive pipeline.
Fintech • Mobile • Payments • Software • Analytics
Lead Adapty’s content strategy and daily publishing across blog, social, community, and emerging formats. Produce authoritative data-driven industry reports, develop lead magnets and interactive tools, own content distribution and performance metrics, and partner with growth on PR and promotion. Hire and manage the content team, establish AI-native workflows, oversee localization, and drive reach, downloads, MQLs, and content-sourced pipeline.
Fintech • Mobile • Payments • Software • Analytics
Own and scale Adapty’s infrastructure platform across Proxmox, Ceph, bare metal, OVH, Hetzner, AWS, and GCP. Responsibilities include infrastructure as code, Kubernetes and cloud operations, cost optimization, cluster separation, reliability engineering, incident response, root cause analysis, runbook development, and support for PostgreSQL, ClickHouse, and Aerospike.
Fintech • Mobile • Payments • Software • Analytics
Own content marketing for Adapty’s AI-powered Flow and Paywall Builder. Create data-led research, lead magnets, webinars, case studies, LinkedIn campaigns, and customer-focused content. Track content-generated leads from target accounts, report performance weekly, and eventually own the Builder’s content plan. The role requires independent writing, analytics, campaign packaging, customer interviewing, AI-assisted workflows, and strong technical English.
Fintech • Mobile • Payments • Software • Analytics
Own full-cycle recruiting across engineering, product, marketing, and sales roles. Responsibilities include intake meetings, direct sourcing, pipeline development, structured interviews, candidate assessment, stakeholder partnership, offer closing, ATS management, recruiting analytics, and process improvement. The role focuses on hiring senior talent quickly while maintaining high hiring standards and includes collaboration with hiring managers and founders.
Fintech • Mobile • Payments • Software • Analytics
Own a portfolio of 30–40 mobile app clients, guiding onboarding, integration, funnel and paywall optimization, product adoption, retention, expansion, and cross-sell opportunities. Analyze subscription monetization and user acquisition performance, recommend A/B tests, resolve technical questions, gather customer feedback, and act as a strategic growth partner while driving commercial outcomes.
