Teams at BM Digital

Build and lead Advantage HQ’s TikTok affiliate growth function across multiple consumer brands. Own strategy, creator recruitment and activation, campaign execution, revenue and profitability targets, analytics, operational processes, and team development. Scale creator networks, optimize commissions and content performance, establish reporting systems, and drive measurable GMV, orders, conversion, retention, and affiliate contribution margins through TikTok Shop.

Build and scale Advantage HQ’s strategic referral and partnership channel. Responsibilities include recruiting and activating partners, negotiating referral and co-selling agreements, generating partner-sourced pipeline and revenue, collaborating with Sales and Marketing, developing partnership playbooks and reporting systems, tracking attribution and conversion, and representing the company at industry events. The role owns partner performance, commercial KPIs, and the long-term partnerships strategy.

Build and scale Advantage HQ’s strategic partnerships and referral channel. Recruit and activate agencies, consultants, technology providers, investors, and e-commerce leaders; generate qualified introductions and partner-sourced revenue; negotiate referral and co-selling agreements; and collaborate with Sales to convert opportunities. The role also develops partner onboarding, enablement, tracking, attribution, reporting, compensation processes, and scalable operating playbooks while representing the company across the broader DTC ecosystem.