Teams at Livecareer

Lead performance-driven demand generation, growth, and lifecycle marketing. Own marketing's contribution to new and expansion pipeline, align GTM with Sales/Product/RevOps, run paid digital and channel programs, scale ABM and lifecycle, define attribution and funnel metrics, and mentor a high-performing marketing team.

Lead 0-to-1 retention product initiatives: run deep market and user discovery, validate hypotheses with rapid experiments and MVPs, define strategy and roadmap, partner cross-functionally on GTM and unit economics, mentor PMs, codify launch processes, and advise executives on Go/No-Go decisions.

Lead mobile product vision and roadmap, prioritize and execute app features, drive cross-functional alignment, integrate AI/LLM capabilities, define KPIs, run A/B experiments, and deliver personalized mobile experiences that improve user conversion and retention.