Teams at The Motley Fool

The Senior Lifecycle Marketing Manager leads lifecycle marketing efforts, identifying growth opportunities, optimizing campaigns, and leveraging AI and data analysis to enhance member engagement and revenue.

Own server-side and infrastructure for Fool.com using Next.js and TypeScript. Build route handlers, server components, API integrations, caching (Redis/Cloudflare), AWS/Docker deployments, observability with DataDog, and end-to-end tests with Playwright. Optimize SEO crawler surface, sitemaps, canonicalization, and collaborate with front-end, content, and platform teams.

Lead paid acquisition strategy and a small team to drive subscriber growth across digital channels. Own channel allocation, testing, AI-augmented workflows, experimentation, attribution, and partnerships with engineering and data to automate and scale acquisition while monitoring performance and risk.