Teams at Tatari

Own post-sale relationships for a portfolio of mid-market clients, serving as a strategic advisor on TV advertising campaigns. Responsibilities include client relationship management, campaign optimization, translating performance data into recommendations, presenting to senior stakeholders, and collaborating with media buying, engineering, and data science teams. Travel of approximately 10% is required.

Owns performance outcomes for Streaming TV and OLV campaigns across planning, activation, optimization, analysis, and reporting. Manages pacing, KPIs, issue resolution, and client relationships for mid-market and enterprise advertisers. Uses performance data, AI-powered tools, and automation to improve results and scale campaigns, while partnering with Product, Engineering, and Data Science to enhance programmatic workflows and measurement.

Lead product for Reporting & Measurement, owning roadmap and lifecycle for intuitive reporting. Partner with engineering, design, and data science to build ETL pipelines, analytics, and visualizations that measure TV campaign impact beyond direct-response (brand, audience, upper-funnel). Prioritize data sources, modeling tradeoffs, and stakeholder collaboration to deliver customer-facing measurement products.