Digital Acquisition Copywriter

| Remote
Employer Provided Salary: 60,000-73,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
Sorry, this job was removed at 9:55 a.m. (PST) on Wednesday, July 10, 2024
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Job Description
We are looking for an experienced, motivated Digital Acquisition Copywriter to join our growing team! This high-impact role is responsible for creating original direct response copy that will help us uncover new insights about our core audiences.
To succeed, you MUST:

  • Have exceptional writing skills and be able to distill complex information into logical and digestible terms.
  • Be passionate about connecting with the end user to compel action-in other words, you fully grasp the art of the written word and the power it has to influence a person's decisions!
  • Be collaborative, results-driven, a stickler for details, and 100% committed to getting better every day.


This is not only a rare opportunity to learn from and work with our highly respected Performance Marketing Creative Team, but also a chance to drive real business value. If this sounds exciting, let's chat!
What you'll do:

  • Produce clear, engaging copy for digital direct response creative across multiple channels, including paid social, display, native, search, email, advertorials, etc. Present your work to stakeholders and be able to explain the intention behind each of your concept and copy choices.
  • Develop detailed storyboards for various types of short-form video; effectively be able to convey the story and compel action.
  • Collaborate with Performance Creative team members, channel partners, and BU stakeholders for full alignment and clarity before starting any work.
  • Independently manage your projects from start to finish, keeping all stakeholders up to date on status at each milestone.
  • Dive deep into each of the channels we advertise in to understand distinct user mindsets, marketing complexities, best practices, and copy requirements to develop effective, channel-specific creative.
  • Ensure all copy you write is error-free, maintains a consistent voice (adheres to brand guidelines), and is compliant with all regulatory and legal requirements.
  • Stay on top of creative acquisition trends across the digital and competitive landscape, identifying opportunities to test; share learnings and best practices with the team to inspire creative ideas.
  • Proactively engage in creative performance conversations; contribute new ideas for testing (themes, concepts, etc.) and find creative solutions to identified issues.
  • Gain a deep understanding of unique channel dynamics and challenges; unlock creative opportunities to drive performance and meet ROI goals.
  • Streamline and/or build out processes wherever possible to improve team efficiencies.
  • Build a deep knowledge of our brand(s) and products.
  • Work within an agile and iterative cycle of hypothesize, test, and learn to uncover new insights about our audiences.


Qualifications
What you'll bring:

  • Bachelor's degree or higher
  • Passion for writing with an excellent portfolio of digital direct response examples
  • 2+ years in a digital direct response creative role; must have experience writing ad copy for paid social channels
  • Storyteller at heart, you are committed to connecting with another human in a way that is authentic, relevant, and effective at driving action.
  • Experience building out storyboards and producing short-form videos (i.e. TikTok, Reels, etc.); content creation a plus!
  • Ability to juggle a variety of projects and meet (or exceed) all deadlines under pressure
  • Resourceful, self-starter who embraces creative challenges and is solutions-focused
  • Excellent interpersonal, verbal, and written communication skills (crucial in a remote team dynamic)
  • Strong attention to detail and a commitment to delivering high quality, high performing, error-free copy each and every, single time
  • Stellar organizational skill with a knack for optimizing processes that improve overall efficiencies
  • Collaborative team player who thrives in a fast-paced, dynamic environment and embraces failure as a great way to learn how to be better
  • Knowledge of online marketing performance KPIs and metrics
  • Receptive to feedback; possess a strong desire to learn and get better every day


Preferred Experience:

  • Experience in financial services and/or another highly regulated industry
  • Experience with customer segmentation models and journey mapping
  • Experience working in ads manager/campaign platforms for Meta, TikTok, GDN, etc.


Additional Information
Achieve well-being with:

  • Hybrid work opportunities
  • 401 (k) with employer match
  • Medical, dental, and vision with HSA and FSA
  • Competitive vacation and sick time off, as well as dedicated volunteer days
  • Access to wellness support through Employee Assistance Program, Talkspace, and fitness discounts
  • Up to $5,250 paid back to you on eligible education expenses
  • Pet care discounts for your furry family members
  • Financial support in times of hardship with our Achieve Care Fund
  • A safe place to connect with other employees through our six employee resource groups


Salary Range: $60,000 to $73,000 annually + bonus + benefits. This information represents the expected salary range for this role. Should we decide to make an offer for employment, we'll consider your location, experience, and other job-related factors.
Join Achieve, change the future.
At Achieve, we're changing millions of lives.From the single parent trying to catch up on bills to the entrepreneur needing a loan for the next phase of growth, you'll get to be a part of their journey to a better financial future. We're proud to have over 3,000 employees in mostly hybrid and 100% remote roles across the United States with hubs in Arizona, California, and Texas. We are strategically growing our teams with more remote, work-from-home opportunities every day to better serve our members. A career at Achieve is more than a job-it's a place where you can make a true impact, have a sense of belonging, establish a fulfilling career, and put your well-being first.
Attention Agencies & Search Firms: We do not accept unsolicited candidate resumes or profiles. Please do not reach out to anyone within Achieve to market your services or candidates. All inquiries should be directed to Talent Acquisition only. We reserve the right to hire any candidates sent unsolicited and will not pay any fees without a contract signed by Achieve's Talent Acquisition leader.
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Company Description
Achieve is a leading digital personal finance company. We help everyday people move from struggling to thriving by providing innovative, personalized financial solutions. By leveraging proprietary data and analytics, our solutions are tailored for each step of our member's financial journey to include personal loans, home equity loans, debt consolidation, financial tools and education. Every day, we get to help our members move their finances forward with care, compassion, and empathetic touch. We put people first and treat them like humans, not account numbers.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
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Location

Enjoy our remote/hybrid opportunities or visit our San Mateo office that’s minutes away from any part of The Bay. The up and coming area is growing with exciting amenities and restaurants to explore and recharge.

An Insider's view of Achieve

How would you describe the company’s work-life balance?

It's important to be available when the team needs you to get the job done—that's what matters most. People have lives and responsibilities outside of work that matter to them. We work together as a team to connect in various ways and balance things out.

Andy

Senior Director Product Management

What projects are you most excited about?

We’ve recently been working on migrating our Angular applications to React. In this transition, we’ve had a lot of opportunities to learn about tools like Storybook for documenting components, NextJS for creating a more performant application, or how to build npm packages for sharing our components across applications.

Carrie

Software Engineer, Front End

What makes someone successful on your team?

If you are not curious. If you are not innovative. If you don't have a quick mind and cannot solve the problems, this is not the place for you. We are building the best tech–something you can be proud of. My team is developing something that didn't exist before and you own what you do.

Roman

Principal Engineer

What is your vision for the company?

40-50% of Americans are forgotten by financial services. They are scraping by – don't have the money for investment firms nor the desperation for payday loans. We are building better solutions, driven by technology to move these forgotten families forward.

Jeff

Managing Partner

What's something quirky about your company?

Freedom Financial is the biggest company that many have never heard of, but it is a proven business with tremendous potential. There is excellent opportunity here with a stable, healthy company that is having a lot of impact.

Shira

VP Product and Consumer Experience

What are Achieve Perks + Benefits

Achieve Benefits Overview

Achieve is committed to continually evolving our benefits and perks. We annually solicit feedback from the Achieve Family and consistently improve our offerings. In 2020 we enhanced our employee assistance program by adding Ginger, an emotional support app.

Culture
Volunteer in local community
In addition to our monetary support to local charities, members of the Freedom Family receive two days of paid time to volunteer at the charity of their choice.
Partners with nonprofits
Habitat For Humanity, Feed My Starving Children, Junior Achievement, Peninsula Family YMCA and many others.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Hybrid work model
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Mandatory training courses are provided throughout the year.
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Freedom Financial employees can contribute up to $2750 annually to their FSA.
Disability insurance
Disability insurance covers 50% of annual salary up to $5000 monthly maximum payout. There is a buy-up option which provides 60% of base monthly pay up to $10,000 per month.
Dental insurance
Our dental plan covers 100% of preventative care expenses, 80% of basic services and 50% of major services. We also offer 50% coverage of orthodontia up to $1,500.
Vision insurance
The vision benefits plan requires a $5 copay for annual eye exams with $150 allowance for glasses and contact lenses.
Health insurance
We have a variety of medical plans to choose from Aetna and Kaiser.
Life insurance
Life insurance is equal to 1 times an employee's annual salary up to $300,000.
Pet insurance
Our pet insurance policy covers up to 20%-50% of out of pocket expenses.
Wellness programs
On-site gym available to all employees including access to Peloton bikes.
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Freedom Financial Network provides employees with a 401(k) matching plan managed by ADP. We match 50% of contributions up to $5,000 per year..
Performance bonus
Most positions qualify for a quarterly bonus. Staff joining mid-quarter will be eligible for a prorated bonus.
Child Care & Parental Leave
Generous parental leave
Family medical leave
Company sponsored family events
Vacation + Time Off
Generous PTO
We offer a generous PTO programs to all teammates. Director roles and above qualify for unlimited PTO.
Paid volunteer time
Our employees receive 2 days per year of paid volunteer time.
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
Available via WageWorkx.
Some meals provided
Monthly catered lunch provided.
Onsite office parking
We offer employees free on-site parking and free electric car charging stations.
Relocation assistance
Relocation assistance is provided on a case by case basis for qualifying roles.
Onsite gym
Professional Development
Job training & conferences
Tuition reimbursement
Our tuition reimbursement plan offers an annual max of $5250.
Lunch and learns
Promote from within
Online course subscriptions available
Paid industry certifications

Additional Perks + Benefits

Your total well-being requires more than just health insurance. Our comprehensive benefits give you everything you need to bring your best self every day. Whether that’s mind and body support, flexible remote and hybrid work, or saving for your future, we’re committed to caring for the whole person.

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