Sr. Growth Marketing Data Analyst
MURAL is a digital workspace for visual collaboration that connects over 75 percent of the Fortune 100. Teams at global enterprises including IBM, USAA, E-Trade, Intuit, SAP, Atlassian, Autodesk, and GitHub embrace visual collaboration to run more productive meetings and workshops. This leads to a more creative, engaging, and fun way of working together, all in a welcoming, simple-to-use online space.
Headquartered in San Francisco, California, MURAL employs over 700 people around the world. MURAL is on a mission to level up teamwork with imagination so that working together is more fun and innovation happens faster. The MURAL® platform transforms teamwork by making meetings and workshops interactive experiences designed for problem solving, play, and imagination. MURAL has raised $200M in financing to date and is growing rapidly to fulfill its mission.
YOUR MISSION
As the Sr. Growth Analyst on MURAL’s Marketing Analytics team, you will be a critical part of expanding the measurement, data visualization and data storytelling capabilities of a fast-paced, growth-focused Marketing organization. You will partner with a cross functional Growth squad spanning marketing and product. You will conduct in-depth analyses and experiments related to online conversion from acquisition to paid customer and use your findings to make optimization recommendations to Growth squad stakeholders in a way that is engaging, concise and inspires action. You will collaborate with members of the Growth squad and marketing analytics team to define team-level KPIs and create monitoring mechanisms (reports, dashboards) to bring data to life and make it actionable. This position reports to the Marketing Analytics Manager.
YOUR PROFILE
- 3+ years of experience in marketing analytics, digital analytics, product analytics or a combination.Some product analytics experience is preferred. Experience at a SaaS company or at an agency that works with SaaS companies is also preferred
- Experience with a high-growth online trial and purchasing motion
- Experience reporting on, analyzing and making optimization recommendations for digital marketing channels (PPC, SEO, Display, Social)
- Proficient with SQL. At least 2+ years of experience. Understands how and when to use various types of joins, aggregations, case statements and CTEs. Comfortable with non trivial queries involving 5+ tables. Understands basic query optimization techniques
- Experience working with unsampled, hit-level event data from Segment, Google Analytics 360, Snowplow or another product/web event tracking solution. Experience using this data to make recommendations
- Experience with point and click web analytics tools such as Google Analytics and Heap. Understands the limitations of point and click tools
- Experience running experiments and analyzing the results
- Strong understanding of data visualization best practices
- Experience creating and maintaining reports and dashboards with a BI tool such as Tableau, Looker or PowerBI
- Business acumen that allows you to navigate through complexity and ambiguity
- Strong communication skills to tell data stories to non-technical audience
- Enjoys being exposed to new ideas, learning new skills and new technologies
- An entrepreneurial drive to question, innovate and iterate
- Open to working remotely with a global team
- Excellent English written and verbal communication skills
Ideally you have...
- Proficiency with Tableau
- Proficiency with Python
- Experience working with Intercom or another in-app messaging platform
- Experience working with Drift
- Experience working at a product led growth company
#LI-Remote #LI-AI1
In addition to being part of our quest to help people empower their imagination, we offer:
- Competitive salary and benefits
- Flexible working hours
- Ability to work remotely
- Flexible time off
- Professional development opportunities
- Learning stipend
- Wellness stipend
- MURAL free forever plan
- Design Thinking + Facilitation trainings
OUR VALUES
We bring people to our team that care about our mission to inspire and connect creative people globally, and who feel aligned with our values:
- Make others successful
- Adapt to thrive
- Play to wow
- Think global
- Experiment like an owner
Practicing equality through imagination work.
MURAL is committed to creating diverse and inclusive workspaces where people can make a positive impact on the world and share their vision of how they achieve it. We are dedicated to working alongside multiple communities to help build this dream and bring it to life.