Teams at Weekday, Inc.

Lead and execute multi-channel demand generation and lifecycle marketing programs to drive pipeline, customer acquisition, and revenue. Plan, launch, and optimize campaigns across digital, email, paid media, events, partners, and content. Collaborate with Product Marketing, Sales, Growth, and Marketing Operations to improve lead quality, attribution, and ROI. Manage budgets, reporting, A/B tests, segmentation, and marketing automation to scale predictable growth.

Build and maintain PySpark-based ETL pipelines and large-scale data workflows for finance. Write and optimize complex SQL, ensure data quality, collaborate with finance and engineering stakeholders, and document data models and processes to improve reliability and performance.

Manage content planning, creation, and publishing across social platforms; design social campaigns; coordinate freelancers; upload event videos; create and send 14 weekly email newsletters in Emma; design templates and graphics; craft targeted copy and subject lines; perform A/B tests and refresh branding for the merged organization.