AI Specialist - Marketing Operations

About the role:

Join the Marketing Operations team and help Samsara expand its system and intelligence capabilities. This vital role on Samsara’s Marketing Operations team is responsible for a portion of our MarTech portfolio management, administration of core solutions, building AI-forward systems, and evolving our processes to automate at scale. As we continue to grow and diversify our go-to-market strategy, this role will ensure Samsara Marketing team is setup with:

• A leading edge technology stack to provide a delightful experience to internal and external customers.
• An AI-forward system model unlocking new capabilities for efficient and automated programs at scale.
• An Ops partner who enjoys collaborating across Marketing teams to streamline and optimize processes.

We are creating a sustainable technology, data and operational blueprint for a world class scaled go-to-market team. We are passionate about data driving decisions and automation enabling us to spend more time listening to our customers. Our team promotes an agile, collaborative, supportive environment where diverse thinking, innovative design, and experimentation is welcomed and encouraged.

This is a remote position open to candidates residing in Canada. Relocation assistance will not be provided for this role.

Shelby Belak is the hiring manager for this role.

You should apply if:

• You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
• You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
• You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
• You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best. 
  

In this role, you will:

• Utilize expertise in MarTech system architecture, including administration, configuration, and integration management of enterprise-level platforms (e.g., Salesforce, MAP, CDP, CMS, DAM).
• Apply hands-on experience integrating, deploying, or utilizing AI/ML models within a live marketing environment to solve business problems.
• Conduct deep technical assessments of new and emerging AI-powered MarTech solutions, leading Proofs of Concept (POCs), build v. buy analysis and providing technical recommendation for adoption.
• Design and generate no-code or low-code applications to bridge system gaps, enhance functionality, and improve operational efficiency.
• Communicate complex technical concepts and architectural designs to non-technical stakeholders.
• Partner closely with marketers, finance, IT, procurement, rev ops, and cross-functional teams to enable efficient delivery of Marketing technology priorities in support pipeline targets.
• Stay connected to MarTech news, best practices, and industry updates ensuring Samsara evaluates and adopts technology that meets our needs and presents a unique advantage.

Minimum requirements for the role:

• 5+ years of experience in Marketing Operations or similar (e.g. GTM engineer).
• Strong internal communication with proven ability to work cross-functionally with stakeholders, including Marketing, Finance, IT, and other cross-functional leaders.
• Experience managing the software procurement processes from initial problem scoping through vendor evaluation, selection, implementation, and ongoing management phases.
• Experience developing custom solutions or integrations across 3rd party tech to unlock a new capability or dramatically improve a process.
• Strong technical orientation - excited about developing system architecture and working closely with technical partners internally and on vendor teams.
• Strong business acumen, analytical and problem-solving skills.
• Bachelor’s degree or Technical degree (or relevant work experience).

An ideal candidate also has:

• Experience with the following technologies: Salesforce, Marketo, Iterable, Contentful, Zoom, Webflow, Databricks, Tableau, 6sense, ReachDesk.
• Experience working closely with Engineering teams building & maintaining custom infrastructure.
• Proficiency in coding languages (e.g., Python, SQL, API integration, HTML, CSS, or JavaScript).