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Hyve Group

Audience Acquisition Lead, Retailers & Brands

Posted Yesterday
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Remote or Hybrid
Hiring Remotely in USA
85K-143K Annually
Senior level
Remote or Hybrid
Hiring Remotely in USA
85K-143K Annually
Senior level
Lead retailer and consumer brand attendee acquisition for Shoptalk and Groceryshop. Manage and expand key accounts, prospect new partners, engage senior executives, drive registrations and ticket sales, meet revenue targets, manage the full sales cycle, execute personalized email campaigns, maintain CRM data, and build industry community relationships. The role involves cross-functional collaboration, presentations, event attendance, and potential international travel.
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A bit about us
 
We’re Hyve - organizer of the world’s fastest-growing and most forward-thinking B2B events. As the chosen event partner to many of the world’s leading companies, our platforms play a critical role in their strategies - helping them enter new markets, accelerate growth and connect with the people who matter most.
 
Our portfolio features some of the world’s leading events in sectors like ecommerce, healthcare, edtech, and fintech. We’re growing fast with an entrepreneurial culture that empowers big ideas and quick action, plus an ambitious acquisition strategy bringing exciting new events into our mix.
 
Alongside our market-leading events, we’re building tech and data-driven products that supercharge connections – from one-to-one meeting programs and curated table talks to year-round engagement platforms.
 
Whatever your role, you’ll join a global team redefining how industries connect, collaborate, and grow – working with some of the most talented people in the business. 
 
Think that sounds good? Wait until our talent acquisition team tells you about the culture.
 
A bit about you
 
First things first: whatever your background, beliefs or ambitions, there’s a culture of belonging at Hyve- and everyone is welcome. The question isn’t where you’ve come from, but where you want to go.
 
You’ll thrive here if you’re curious, collaborative and not afraid to challenge convention. We look for people who take pride in what they do, who are excited by change and always moving forward. The kind of people who stay open, keep learning, and look for better ways to make an impact.
 
Our shared behaviours guide how we work: we dare to do things differently, own our work, embrace collaboration, stay true to ourselves and others, and remember that optimism wins.
 
If that sounds like you, you’ll fit right in.
 
About Shoptalk 
 
Shoptalk and Groceryshop are the fastest-growing events in the history of retail. They are where the entire retail ecosystem comes together, in-person, to create the future of retail based on the latest trends, technologies, and business models. 
 
Our 10,000 attendees tell us each year that Shoptalk and Groceryshop are the industry’s best events, consistently describing their experiences as amazing, educational, energizing, exciting, insightful, inspiring, productive and fun. With a growing global portfolio of 5 shows across 3 continents catering to the latest innovation at the timeliest touchpoints, Shoptalk events are unparalleled gatherings of senior individuals and pioneering companies reshaping how consumers discover, shop and buy. 
 
The events provide platforms for senior executives from large retailers and branded manufacturers, startups, tech companies, investors, media and analysts to learn, network, collaborate and evolve. Shoptalk’s portfolio also includes a state of the art and proprietary Meetup program, facilitating hundreds of thousands of perfectly matched 1-1 meetings on site to efficiently create the right conversations to spark new collaborations and partnerships, and take the guess work and serendipity out of the networking process. 
 
Why we’re hiring: 
 
Retailers and Brands are at the heart of everything we do, and Shoptalk is the one-stop shop for all the industry’s events. We’re looking for enthusiastic and passionate sales leaders and category directors to immerse themselves in our retailer and brand ecosystem. Together, we will build on what already is the industry’s largest community of retail changemakers as we triple in size by 2027. 
 
Role Overview
 
As a Sr Manager of Retailers & Consumer Brands for Shoptalk, you will be responsible for building, nurturing and securing a network of retailers and brand attendees for the entire Shoptalk portfolio. You will be a champion for enduring client relationships as this will involve expanding current accounts, both locally and globally, as well as researching and seeking new retail and consumer brand partnerships. Your focus will be on attendee acquisition and retention at both an individual and organization level, with an enthusiastic and creative approach to relationship building. This will also extend to paid for delegate ticket sales and may also support the rollout of additional Shoptalk and Groceryshop products, which may require international travel. 
 
You will be a target driven leader, demonstrating a track record of meeting and exceeding targets on a regular basis across multiple products. You will work across a suite of events simultaneously, so agility is also key to success in this role. 
 
You will be an excellent and confident communicator and presenter, both virtually via phone/video calls and in person. This role will require you to take advantage and be creative with all means of outreach to build relationships with the right attendees and partners. 
 
Key responsibilities
 
  • Manage and grow key business accounts, developing existing relationships and generating new connections with retail and brand partners
  • Arrange virtual and in-person meetings and presentations with individuals, associations and accounts to deliver registrations of large contingents from top retailers & consumer brands for the Hosted Program as well as paid for delegate tickets 
  • Meet weekly and monthly attendee acquisition and revenue targets 
  • Prospecting via phone to grow new business pipelines and follow up on marketing efforts, also leveraging data platforms directly (LinkedIn, HubSpot) 
  • Identify and engage with senior and C-suite executives, confident to understand their key projects and challenges and communicate Shoptalk’s portfolio and capabilities to connect them with the entire retail ecosystem 
  • Conceptualize and execute new engagement methods 
  • Identify Shoptalk advocates and empower them to support and engage with our community 
  • Be a Shoptalk advocate, creating your own social presence in line with the Shoptalk brand, responding to community conversations and sparking discussions of your own
  • Staying up to date with industry-led trends, bringing them forward, and continually contributing to and help shape the community roadmap
  • Cross-collaboration with content, marketing, events and sales to ensure we’re tactically leveraging our community to meet team and org wide goals
  • Attend industry events, ensuring ROI is demonstrated
  • Manage the entire sales process from initial contact through to post show feedback 
  • Regularly build data and ensure CRM is updated daily with new leads and opportunities 
  • Track registration, produce contingency plans when necessary to meet independent and overall target goals and KPIs 
  • Demonstrate high standards of customer service and community building 
  • Work closely with marketing to convert inbound leads to registered attendees 
  • Build and execute email marketing campaigns to drive awareness and conversion across key accounts, including producing exciting, original and highly personalized and targeted copy 
 
Skills & Experience: 
 
To be successful in this role, you must have/be:
  • Experience in high growth, high volume account management or new business sales within the events, retail, or SaaS industries
  • Minimum 5-7 years’ experience in a targeted & performance-based Sales/Business Development role
  • An effective sales leader with a track record of top performance and exceeding sales targets, confident in all stages of the sales cycle
  • Confident presenter and ability to engage with the C-suite
  • Exhibit self-motivation and an inquisitive nature 
  • Be comfortable in a fast-paced, high growth, entrepreneurial environment
  • Exceptional verbal and written communication skills
  • Be passionate about building an admired product and cultivating community across the retail and related industries
  • Be on top of retail industry news and trends (funding raised, acquisitions, company results, etc.)
  • Knowledge and ease of use across operating systems such as HubSpot, ZoomInfo, CRM platforms, Sales Navigator, Apollo, Meet Alfred
  • Have strong analytical skills with the ability to collect, organize and analyze large amounts of data with attention to detail and accuracy
  • Work efficiently on google sheets; ability to create pivot tables, carry out v-lookup and basic formulas for data manipulation and analysis, etc.
  • The ability to prioritize tasks and organize your time effectively

What you'll get
  • Base salary: $85,000–$95,000, depending on experience
  • Plus, 50 percent commission plan (Range: $127,500-$142,500); uncapped commission structure
  • Comprehensive benefits: Medical, dental, and vision coverage
  • 401(k): Company match to help you plan for the future
  • Paid time off: Competitive vacation package
  • Hybrid working: Three days in our New York City office and two days working from home
  • Reports to: Director, Retailers & Consumer Brands

Ready to make some great experiences? Your Hyve adventure begins with one click-Apply now!

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