Business Director, Strava for Business, North America

Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today.

Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward.

The Strava for Business team partners with the world’s leading brands and agencies to inspire active communities and connect with athletes in meaningful ways. Our sponsorship solutions offer an innovative alternative to traditional advertising — rooted in motivation, community, and real-world impact.

As the Business Director for North America, you will lead and develop our GTM organization in one of Strava’s highest-priority growth markets. You’ll manage a team of Client Partners (sales) and Account Managers, while also acting as a senior seller and strategic leader. This role requires someone who thrives in fast-growing environments, counters ambiguity with clarity, and knows how to scale and optimize teams on a rapidly evolving platform.

You will join the Strava for Business leadership team and play a critical role in shaping our strategy, guiding revenue growth, and developing the next generation of commercial talent at Strava.

We follow a flexible hybrid model that translates to more than half of your time on-site in our New York or San Francisco office — three days per week.

Please note there is a slight delay in our hiring processes due to the upcoming holidays. We will begin reviewing resumes and interviews will begin in January 2026.

• Lead and scale the Strava for Business organization across North America, managing Client Partners and Account Managers focused on brand sponsorships and enterprise relationships.
• Own regional revenue performance, driving ambitious growth targets through hands-on deal leadership, coaching, and operational excellence.
• Develop and sell impactful and creative brand sponsorship activations that deliver value for clients while enhancing the Strava community experience.
• Build and deepen senior relationships with priority brand and agency partners, serving as a trusted executive voice in key negotiations.
• Hire, onboard, and develop top commercial talent, building a high-performing, mission-driven team as the business scales.
• Represent customer and market insights internally, partnering with Product, Marketing, and cross-functional leaders to shape strategy and offerings.
• Establish scalable GTM processes across pipeline management, forecasting, and account planning, collaborating closely with global SfB leadership and Revenue Operations.
• Model Strava’s values by fostering a collaborative, curious, and high-performance culture that balances revenue growth with user trust.

• Proven people leader with experience building, coaching, and scaling high-performing sales and account management teams.
• Strong commercial acumen and deep understanding of brand and agency advertising, sponsorships, and digital media.
• Comfort operating in fast-paced, ambiguous environments, with a builder mindset and bias toward action.
• Ability to move seamlessly between strategic leadership and hands-on execution as a player/coach.
• Excellent communication and storytelling skills, with a collaborative, user-first approach aligned to Strava’s values.

• 10+ years of experience in digital advertising, sponsorship, or brand partnership sales, ideally within a fast-growing platform or startup and with a strong track record of meeting or exceeding revenue targets.
• Several years of experience leading sales and account management teams, ideally within a fast-growing platform or scaled startup.
• Deep understanding of the advertising ecosystem, including experience working with major agencies and enterprise brands, ideally across non-standard advertising solutions.
• Proven ability to operate as a player/coach, balancing direct account ownership with team leadership.
• Strong pipeline management, forecasting, and cross-functional collaboration skills.

At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three zones based on a cost of labor index for that geographic area. We will determine the candidate’s starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner.

Compensation: $250,000 - $265,000 base + variable compensation (This role is also eligible for variable compensation tied to sales team performance. This range reflects base compensation only and does not include variable pay, equity, or benefits. Your recruiter can share more details about the full compensation package, including the range specific to your location, during the hiring process.)

For more information on benefits, please click here.

Movement brings us together. At Strava, we’re building the world’s largest community of active people, helping them stay motivated and achieve their goals.

Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you’re shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact.

When you join Strava, you’re not just joining a company—you’re joining a movement. If you’re ready to bring your energy, ideas, and drive, let’s build something incredible together.

Strava builds software that makes the best part of our athletes’ days even better. Just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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