The Content Marketing Manager will lead strategic content initiatives, build brand messaging, and assess content performance to drive market awareness and accelerate the buyer journey.
CTERA is looking for a creative and strategic Content Marketing Director to lead our story across every channel and touchpoint. This role sits at the intersection of brand, product, and demand generation and owns content strategy, planning, creation, and performance measurement. You’ll build the frameworks, messaging, and content experiences that drive awareness, educate our market, and accelerate the buyer journey.
- 7+ years of experience in content or product marketing, preferably in Storage, B2B SaaS, or technology industries.
- Proven success in developing and executing multi-channel content strategies that drive measurable business impact.
- Strong writing and storytelling skills with the ability to adapt tone across audiences and formats.
- Experience building and managing an editorial calendar and collaborating with cross-functional teams.
- Comfort using analytics to inform content decisions and measure effectiveness.
- Knowledge of marketing automation and AI-powered content tools is a plus.
Top Skills
Ai-Powered Content Tools
Marketing Automation
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What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
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- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
