Similar Jobs
.png)
Information Technology • Software • Cybersecurity
Develop and execute content strategies to support demand generation across webinars, emails, blogs, reports, video, and social. Coordinate with product marketing, SEO/AEO, agencies, and creative teams. Manage content calendar, optimize for organic search, measure content performance, and use data to refine campaigns. Engage contributors, support social media, and align content to demand gen goals.
Top Skills:
AeoAnthropic ClaudeChatgptCrm PlatformsGoogle GeminiJasperMarketing Automation PlatformsSeoSeo ToolsSocial Media Platforms
AdTech
Own paid channels and nurture programs to generate qualified leads and new users. Plan and execute B2B and SMB paid campaigns across search, social, and display; manage agencies and vendors; design nurture/email journeys; report on pipeline, CAC, ROAS and channel efficiency; partner with Sales on lead quality; develop creative messaging and run A/B tests.
Top Skills:
Addy.CoGenerative Ai PlatformsGoogle AdsGroundtruth Ads ManagerHubspotLinkedin AdsLlmsMeta AdsThe Trade DeskTiktok Ads
.png){kind=logo}
Artificial Intelligence • Security • Database • Data Privacy
Own and execute global demand generation strategy to build pipeline and revenue. Run integrated digital campaigns, manage end-to-end program lifecycle, optimize performance through data, and collaborate with field marketing, content, and design teams.
Top Skills:
HubspotLinkedin Campaign ManagerPaid SearchSalesforce
Managing pricing and rebates shouldn’t be a hassle. Enable’s intelligent platform is built for the speed of today’s market, eliminating disconnects between pricing strategy and rebate execution. We help companies to increase profitability and simplify the complex with accurate, AI-powered insights, real-time performance monitoring, agreement optimization, and simplified rebate management.
After securing $291M in Series A-D funding and acquiring Flintfox in 2025, Enable is positioned for continued, significant growth. Since the launch of our flagship product in 2016, we have been rapidly scaling our client base, product offerings, and built a team of top-tier professionals committed to reshaping the industry.
Want a glimpse into life at Enable? Visit our Life at Enable page to learn how you can be part of our journey.
Job Summary
The Demand Generation Manager is responsible for developing and executing integrated marketing campaigns that generate qualified pipeline and accelerate revenue growth for Enable. This role combines strategic planning with hands-on execution, leveraging multi-channel programs to engage prospects, nurture accounts, and support sales. The Demand Generation Manager partners closely with sales, product marketing, and marketing operations to deliver measurable impact across the full funnel.
Duties and Responsibilities
- Design, launch, and manage multi-channel campaigns across email, paid media, digital, webinars, partner programs, and events.
- Build and execute account-based marketing (ABM) initiatives to engage and convert priority accounts.
- Partner with sales to align campaigns with go-to-market strategies, ensuring timely lead follow-up and feedback loops.
- Create mid-funnel and bottom-funnel programs, including nurture tracks, sales plays, and enablement campaigns to accelerate deals.
- Collaborate with product marketing to develop campaign messaging, content, and offers tailored to target personas and industries.
- Track and report on KPIs including MQLs, SQLs, pipeline contribution, and campaign ROI.
- Continuously analyze campaign performance, optimize for conversion and ROI, and provide data-driven recommendations.
- Partner with marketing operations to ensure accurate lead scoring, attribution, and reporting.
Knowledge, Skills, and Abilities (KSAs)
- Strong understanding of B2B demand generation best practices, including full-funnel campaign design and execution.
- Knowledge of lead lifecycle management, funnel conversion metrics, and pipeline acceleration tactics.
- Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, or Pardot) and CRM systems (Salesforce required).
- Familiarity with ABM platforms (e.g., 6sense, Demandbase) and intent data tools preferred.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent written and verbal communication skills with a collaborative, cross-functional mindset.
- Creative problem-solving skills and a bias toward execution.
Required Education and Experience
- Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience).
- 4–6 years of experience in B2B demand generation, preferably within SaaS or technology.
- Demonstrated success in building and optimizing campaigns that generate pipeline and accelerate revenue.
- Experience collaborating closely with sales teams to drive aligned go-to-market execution.
- Proven ability to measure, report, and optimize campaign performance against defined KPIs.
Total Rewards:
At Enable, we’re committed to your professional growth. During the interview process, we will explore your experience, expertise, and role scope. Starting pay is determined by factors like location, skills, experience, market conditions, and internal parity.
Salary/Total Cash Compensation (TCC) is just one component of Enable’s Total Rewards package. Enable is committed to investing in the holistic health and wellbeing of all Enablees and their families. Our benefits and perks include, but are not limited to:
Unlimited Paid Time Off: Flexible PTO policy based on trust, balancing personal time and business needs
Wellness Benefit: Quarterly incentive dedicated to improving your health and well-being
Comprehensive Insurance: Health and life coverage for you and your family
Lucrative Bonus Plan: Enjoy a rewarding bonus structure subject to company or individual performance
Equity Program: Benefit from our equity program with additional options tied to tenure and performance
Career Growth: Explore new opportunities with our internal mobility program
Additional Perks:
Learning & Development: Access a range of workshops and courses designed to boost your professional growth and take your career to new heights
According to LinkedIn's Gender Insights Report, women apply for 20% fewer jobs than men, despite similar job search behaviors. At Enable, we’re committed to closing this gap by encouraging women and underrepresented groups to apply, even if they don’t meet all qualifications.
Enable is an equal opportunity employer, fostering an inclusive, accessible workplace that values diversity. We provide fair, discrimination-free employment, ensuring a harassment-free environment with equitable treatment.
We welcome applications from all backgrounds. If you need reasonable adjustments during recruitment or in the role, please let us know. Enable International participates in the E-Verify program in certain locations, as required by law. Learn more about E-Verify and your Right to Work.
Enable San Francisco, California, USA Office
535 Mission St, San Francisco, CA, United States, 94105
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
