Demand Generation Manager

Gong is looking to hire a Demand Generation Marketing Manager to own pipeline creation, acceleration, and end-to-end campaigns. In this role, you’ll be responsible for building and optimizing full-funnel programs that drive MQLs, source pipeline, and accelerate opportunities. You’ll lead campaign strategy, nurture development, and experimentation efforts, working closely with Sales Leadership to maximize impact and pipeline.

• Pipeline Ownership: Help achieve demand generation goals by creating and executing campaigns that will drive leads, MQLs, and pipeline.
• Prospect Lifecycle: Build a full-funnel email nurture program by defining audiences, marketing activities they should see, and when they should see them in their buying journey.
• Campaign Strategy & Execution: Develop, project manage, and execute campaign strategies to generate pipeline and accelerate opportunities.
• Campaign Impact Analysis: Measure campaign performance and generate data-driven insights to improve future campaign performance
• Experimentation: Establish robust, high-velocity experimentation, with emphasis on building personalization programs at scale, and own the experimentation feedback loop by analyzing results and sharing learnings.
• Enable Sales: Partner with Sales and SDR leaders to co-own pipeline targets and run campaigns that deliver results.
• Create Campaigns-In-A-Box: Turn successful campaign experiments into repeatable programs, increasing team efficiency and impact.

• Experience: 6+ years of experience in B2B marketing, with a focus on demand generation in a SaaS environment.
• Technical Skills: Familiarity with marketing and sales technologies, including Marketo, Salesforce, Sendoso, and other relevant tools is a plus.
• Analytical Skills: Extremely data-driven with a strong ability to experiment and analyze performance metrics to drive improvements in marketing strategies.
• Communication: Excellent stakeholder management skills with an ability to succinctly communicate cross-functionally.
• Project Management: Strong project management skills with the ability to drive multiple projects end-to-end.
• Growth Mindset: Curiosity and ability to thrive in a fast-paced, high-growth environment.
• Education: Bachelor’s degree in Marketing, Business, or related field.

• We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
• Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
• Mental Health benefits with covered therapy and coaching.
• 401(k) program to help you invest in your future.
• Education & learning stipend for personal growth and development.
• Flexible vacation time to promote a healthy work-life blend.
• Paid parental leave to support you and your family.
• Company-wide recharge days each quarter.
• Work from home stipend to help you succeed in a remote environment.

The annual salary hiring range for this position is $112,500 - $157,000 USD. 

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets. 

We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Gong recruiting email communications will always come from the @gong.io domain. Any outreach claiming to be from Gong via other sources should be ignored.

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details.

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