The Digital Marketing Specialist/Manager will plan, execute, and analyze digital marketing campaigns, focusing on SEO, SEM, and social media strategy, while collaborating with teams to optimize performance and user experience.
This is a remote position.
-Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
-Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
-Identify trends and insights, and optimize spend and performance based on the insights
-Brainstorm new and creative growth strategies
-Plan, execute, and measure experiments and conversion tests
-Collaborate with internal teams to create landing pages and optimize user experience
-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
-Instrument conversion points and optimize user funnels
-Collaborate with agencies and other vendor partners
-Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Benefits
- Friendly Environment
- Growth guaranteed
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The Digital Marketing Specialist/Manager will plan, execute, and optimize digital marketing campaigns, measure performance, and collaborate with internal teams and vendors.
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The Digital Marketing Specialist/Manager will develop and optimize marketing campaigns across digital channels, track performance, and collaborate with teams for user experience improvements.
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