Director, Marketing

ABOUT US

Sequen provides an integrated platform that pairs bleeding-edge frontier ranking models with the infrastructure to run them in production — at sub-10ms latency and enterprise scale. The world's largest retailers, marketplaces, and travel platforms use Sequen to rank, recommend, and personalize, with an autonomous research engine that compounds model performance into revenue and margin lift measured in hundreds of millions of dollars per customer.

ABOUT THE ROLE

• Own the marketing function end to end: strategy, budget, P&L, team, and results

• Build and execute the go-to-market narrative for a category-defining AI platform selling into the enterprise

• Drive demand generation and pipeline for high-ACV enterprise deals — your north star is qualified pipeline and revenue influence, not vanity metrics

• Lead positioning, messaging, and brand across all channels, partnering closely with the CEO and CRO to sharpen how we tell the Sequen story

• Build the content engine: thought leadership, customer proof points, case studies, and executive-level collateral that moves seven- and eight-figure deals forward

• Own field and event marketing, including executive dinners, industry conferences, and account-based programs targeting F500 buyers

• Develop ABM strategy in lockstep with sales, focused on a named-account universe of enterprise retailers, marketplaces, and travel companies

• Stand up marketing operations, attribution, and reporting infrastructure from the ground up

• Recruit, lead, and scale a high-performing marketing team as the company grows

• Serve as a key member of the executive team, shaping company strategy beyond marketing

ABOUT YOU

• Have 8+ years of B2B marketing experience, including 4+ years leading marketing at a high-growth enterprise software or AI company

• Have built and scaled marketing functions from early stage through hypergrowth — ideally Series A through Series C

• Understand enterprise sales motions with long cycles, multiple stakeholders, and high ACVs, and know how marketing accelerates them

• Have owned a marketing P&L and can speak fluently to budget allocation, CAC, pipeline contribution, and ROI

• Are a world-class storyteller who can translate deep technical capability into clear, compelling business value for C-suite buyers

• Have deep experience marketing technical products to technical executives and organizations — CTOs, CIOs, VPs of Engineering, and data science leaders — and know how to earn credibility with builders

• Excel at account-based marketing and demand generation targeting Fortune 500 enterprises

• Are a player-coach: equally comfortable setting strategy in the boardroom and writing the first draft of a landing page

• Take full ownership of your work, navigate ambiguity effectively, and proactively overcome obstacles to deliver results

• Thrive in fast-paced, rapidly evolving environments and have ideally built programs from 0 to 1

• Have a Bachelor's degree in Marketing, Business, or comparable experience

Strong Candidates May Also

• Have marketed AI/ML, data infrastructure, or personalization technology

• Have experience selling into retail, e-commerce, marketplaces, or travel verticals

• Have sold or marketed technical products into technical buying committees — engineering, ML/AI, and platform organizations at large enterprises

• Have led category creation or repositioning efforts at a venture-backed startup

• Have experience supporting product-led narratives alongside enterprise sales-led motions

WHAT WE OFFER

• High-impact executive role shaping the trajectory of a hypergrowth AI company

• The opportunity to define the category narrative for frontier ranking intelligence

• Direct partnership with the founding team and a seat at the executive table

• Very competitive salary + meaningful equity