As the Founding Marketer, you will execute campaigns, build outbound systems, produce creative assets, and drive revenue from B2B AI startup efforts.
About Us
Wing is seeking elite talent to join M32 Labs (venture-backed global team with headquarters in Silicon Valley), a new venture dedicated to building agentic AI for SMBs globally. This opportunity delivers "Day 1" agility and zero bureaucracy of a new startup.
The Role
We are looking for a Founding Marketer to work directly with the Founders to take a B2B AI startup from 0 to 2M ARR. This is not a "manager" role. This is a hands-on, high-velocity execution role. You will be the first marketer on the ground. You are the media buyer, the copywriter, the designer, and the strategist wrapped in one.
If you are a relentless executor who is tired of corporate red tape (or managing 10 clients at an agency) and want to build a revenue engine from scratch with a significant budget and total autonomy, this is your arena.
What You Will Do
Build the Paid Engine (Meta/Google/LinkedIn): You won't just "manage" ads; you will execute high-velocity testing. You will launch, kill, and scale campaigns daily based on ROAS and CAC. You understand that the creative is the targeting.
Orchestrate Outbound Ops: You will build automated, high-intent outbound systems using modern tools (Clay, Instantly, Apollo). You will scrape lists, enrich data, and write personalized sequences that get demos booked via email + LinkedIn + other channels.
High-Velocity Creative Production: You don't wait 3 days for a designer to make a banner. You know how to use Canva/Figma yourself. You will spin up 10-20 ad creatives and landing page variants per week to find the winning hooks.
Full-Funnel CRO: You will put together landing pages + copy, improve the sign-up flow, and the email nurture sequences to grease the wheels from "Click" to "Credit Card."
Revenue Obsession: You don’t care about vanity metrics like impressions or brand lift. You care about Demos Booked, Qualified Pipeline, and Closed Revenue.
Out of the Box Thinker: Try unconventional marketing, set up an event, do something silly that garners attention.
Who You Are
You are a "0 to 1" Builder: You have taken a product from negligible revenue to over $1M ARR before. You are comfortable with chaos and ambiguity.
You are Technically Scrappy: You don't need a developer to fix a pixel or set up a Zapier workflow. You know your way around Framer/web builders, Stripe, PostHog, and attribution tools.
You act with Urgency and Ownership: You believe speed is the ultimate competitive advantage, and you're not afraid to do things yourself when they need to be done.
You write copy that sells: You understand the psychology of B2B sales. You can write a headline that stops the scroll and an email that gets a reply.
Why Join?
Autonomy: You report to the Founders. No middle management.
Resources: We have the budget to spend on what works. You won't be fighting for software licenses or ad spend. We have top tier engineers, web desginers, we have a content production engine you can leverage if you can work out the strategy.
Impact: You aren't optimizing 1% of a massive machine. You are building the machine. The revenue you drive directly impacts the company's valuation.
PTO, Health Benefits: Paid time off and full health coverage.
Competitive Compensation: 150-200k base salary + performance bonuses + equity for top candidates.
Top Skills
Apollo
Canva
Clay
Figma
Framer
Google
Instantly
LinkedIn
Meta
Posthog
Stripe
Similar Jobs
Software • Chemical
The Product Marketing Manager at Valdera will lead product positioning, create sales collateral, manage marketing content, and coordinate events, driving revenue growth.
Top Skills:
B2B SaasMarketingProcurementTechnology
Sales • Software
The Founding Product Marketer will define messaging, craft narratives, create content, and lead product launches to build brand presence and customer trust.
Top Skills:
CRMSlack
HR Tech • Software
Lead product marketing and sales enablement: define messaging and positioning, create sales collateral and launch plans, build training and onboarding programs, measure GTM productivity, and align Sales, Product, Customer Success, and Marketing.
Top Skills:
Ai Sales Productivity ToolsChili PiperGongLinkedin Sales NavigatorOutreachSalesforce
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
