Global Brand Senior Director, Creative and Digital

About SecurityScorecard

SecurityScorecard is the global leader in cybersecurity ratings, with over 12 million companies continuously rated, operating in 64 countries. Founded in 2013 by security and risk experts Dr. Alex Yampolskiy and Sam Kassoumeh and funded by world-class investors, SecurityScorecard’s patented rating technology is used by over 25,000 organizations for self-monitoring, third-party risk management, board reporting, and cyber insurance underwriting; making all organizations more resilient by allowing them to easily find and fix cybersecurity risks across their digital footprint. 

Headquartered in New York City, our culture has been recognized by Inc Magazine as a "Best Workplace,” by Crain’s NY as a "Best Places to Work in NYC," and as one of the 10 hottest SaaS startups in New York for two years in a row. Most recently, SecurityScorecard was named to Fast Company’s annual list of the World’s Most Innovative Companies for 2023 and to the Achievers 50 Most Engaged Workplaces in 2023 award recognizing “forward-thinking employers for their unwavering commitment to employee engagement.”  SecurityScorecard is proud to be funded by world-class investors including Silver Lake Waterman, Moody’s, Sequoia Capital, GV and Riverwood Capital.

Position Overview

The Senior Director of Brand, Web, Creative & Digital is a strategic and hands-on leader responsible for shaping the visual and digital expression of SecurityScorecard’s brand. This role will unify brand strategy, creative design, and digital experience to deliver a cohesive, high-impact global presence that drives awareness, engagement, and measurable growth.

This leader will oversee brand storytelling, creative direction, web experience, and digital performance, blending artistic vision with analytical rigor to amplify SecurityScorecard’s position as the undisputed leader in cybersecurity and AI-driven supply chain defense.

Key Responsibilities

Brand Leadership & Strategy

• Define and evolve the global brand strategy, positioning, and messaging to reflect SecurityScorecard’s category leadership in SCDR.
• Translate complex cybersecurity and AI concepts into bold, clear narratives that resonate with CISOs, risk leaders, and business executives.
• Lead integrated brand campaigns, corporate storytelling, and executive visibility initiatives that strengthen brand equity and recognition.
• Ensure brand consistency across all channels, touchpoints, and internal communications.

Creative Direction & Design Excellence

• Lead the Creative Studio function, overseeing the design of marketing assets, corporate campaigns, events, videos, infographics, and digital experiences.
• Establish and maintain brand guidelines, visual identity systems, and design standards across global teams.
• Drive innovative visual storytelling that elevates SecurityScorecard’s brand perception and emotional connection with audiences.
• Partner with Product Marketing, Sales, and People teams to deliver impactful creative assets for demand generation, field marketing, customer advocacy, and internal culture programs.
• Manage external design and production agencies, ensuring world-class execution that reflects brand integrity and innovation.

Web & Digital Experience

• Own the global web strategy and experience, including site architecture, UX/UI design, content strategy, SEO, and analytics.
• Lead the redesign and ongoing optimization of SecurityScorecard.com to deliver frictionless journeys, high conversion rates, and personalized engagement.
• Integrate web and creative teams to ensure every visual and message aligns with the company’s brand promise and growth objectives.
• Partner cross-functionally to ensure digital experiences support the full customer lifecycle — from awareness to retention and advocacy.

Digital Growth & Innovation

• Lead digital marketing programs including paid media, retargeting, SEO/SEM, and content syndication to drive awareness and pipeline growth.
• Leverage analytics, A/B testing, and AI-driven insights to continuously improve digital performance.
• Explore emerging digital and creative technologies (AI design tools, personalization engines, 3D/interactive web) to differentiate SecurityScorecard’s digital experience.

Leadership & Collaboration

• Build, mentor, and scale a high-performing team spanning brand, web, creative, and digital operations.
• Foster a culture of creativity, collaboration, and continuous improvement across internal and external contributors.
• Set KPIs and dashboards that measure brand equity, digital performance, creative output, and marketing ROI.

Qualifications

• 10+ years of experience in brand, creative, and digital marketing leadership, preferably within cybersecurity, SaaS, or high-growth technology.
• Proven success leading brand transformations, web redesigns, and creative teams for global B2B enterprises.
• Expertise in creative direction, UX/UI, digital strategy, and performance analytics.
• Demonstrated ability to blend creativity with data-driven decision-making to achieve measurable impact.
• Exceptional communication and storytelling skills; strong design sensibility and eye for aesthetics.
• Experience managing in-house creative teams and external agencies to deliver world-class brand experiences.
• Bachelor’s degree required; advanced degree in Marketing, Design, Communications, or Business preferred.

Why Join SecurityScorecard

• Be part of a company defining an entirely new category — Supply Chain Detection and Response (SCDR).
  
• Shape the creative and digital expression of one of the fastest-growing cybersecurity brands in the world.
• Collaborate with visionary leaders across AI, automation, and cyber resilience.
• Competitive compensation, equity, and comprehensive benefits within a mission-driven, high-performance culture.

Benefits:
Specific to each country, we offer a competitive salary, stock options, Health benefits, and unlimited PTO, parental leave, tuition reimbursements, and much more!

The estimated total compensation range for this position is $175,000 - $260,000 (base plus bonus). Actual compensation for the position is based on a variety of factors, including, but not limited to affordability, skills, qualifications and experience, and may vary from the range. In addition to base salary, employees may also be eligible for annual performance-based incentive compensation awards and equity, among other company benefits. 

SecurityScorecard is committed to Equal Employment Opportunity and embraces diversity. We believe that our team is strengthened through hiring and retaining employees with diverse backgrounds, skill sets, ideas, and perspectives. We make hiring decisions based on merit and do not discriminate based on race, color, religion, national origin, sex or gender (including pregnancy) gender identity or expression (including transgender status), sexual orientation, age, marital, veteran, disability status or any other protected category in accordance with applicable law. 

We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact [email protected].

Any information you submit to SecurityScorecard as part of your application will be processed in accordance with the Company’s privacy policy and applicable law. 

SecurityScorecard does not accept unsolicited resumes from employment agencies.  Please note that we do not provide immigration sponsorship for this position.   #LI-DNI