Own Flodesk’s SEO and AI search optimization strategy across its content portfolio. Responsibilities include auditing and improving content, structuring pages for AI discoverability, writing and editing, shipping CMS and technical SEO updates, tracking organic and AI visibility metrics, running experiments, and expanding distribution across platforms. The role partners with growth, brand, and marketing teams to increase qualified sign-ups and citations.
Flodesk is recognized in the Inc 5000 as one of the world's fastest-growing email marketing companies, built to help entrepreneurs sell online and design emails that people love to get. We're committed to giving small businesses simple and intuitive tools that help them grow, nurture, and monetize their email list.
We’re a remote-first company headquartered in San Francisco with a globally distributed team, including in-person hubs in Da Nang (Vietnam), Barcelona (Spain), and Menlo Park (California). Our team reflects the diversity and creativity of the people we serve. Join our mission to level the playing field for small business owners through good design.
Search behavior is shifting fast. A growing share of our customers discover Flodesk through ChatGPT, Claude, Perplexity, and Google AI Overviews. We're hiring a Growth Operator to own how Flodesk shows up in those answers and turn AI search into a durable acquisition channel.
You'll lead AI search optimization across Flodesk's content portfolio. The role sits at the intersection of SEO, content strategy, and applied AI: pruning what no longer serves us, rebuilding what does, and making sure LLMs cite us accurately when prospects ask about email marketing, automations, and selling online.
This is a hands-on operator role reporting to the Group Product Manager, Growth. You'll run audits, ship changes through our CMS stack with AI-assisted tooling, draft and edit content to a publishable standard, and report on Search and AI visibility. You'll work closely with growth, brand and marketing to inform the content strategy and ensure Flodesk’s voice and positioning are captured.
What you'll do:- Content portfolio management. Own Flodesk's web content inventory across flodesk.com, /blog, and /tips. Continuously assess performance, prune what isn't working, consolidate thin content into stronger pieces, and keep an auditable record of decisions.
- AI content structuring. Evolve how Flodesk content is structured for AI discoverability. Set and refine templates and patterns (AI summaries, citation-ready formatting, schema), measure and iterate based on what's actually getting cited.
- Content production. Write content that's worth reading: deep, accurate, useful. Partner closely with the brand team and leverage our internal artifacts (brand voice, competitive analysis, personas) to stay on voice.
- Technical execution. Ship changes on our sites and maintain technical SEO hygiene (structured data, canonicals, site speed, crawlability).
- Measurement and experimentation. Track AI search visibility (share of voice, citations, sentiment across ChatGPT, Claude, Perplexity, Google AI Overviews) alongside traditional SEO metrics. Run a steady stream of small, structured tests, measure deltas against a baseline, and report biweekly on what's working, what's not, and what you're testing next.
- Multi-platform distribution. Expand beyond flodesk.com into Reddit, Youtube and other content platforms as the on-site foundation matures.
- 3 to 5 years in SEO, content marketing, or growth, with experience working on AEO / GEO / AI search optimization.
- A track record of moving growth metrics: organic traffic, AI citations, qualified sign-ups. You can point to specific work and explain what you did, how you did it and why.
- Strong technical SEO foundation: structured data, internal linking, redirects, crawl health, Search Console.
- Hands-on comfort in Webflow or other CMS platforms. You can ship content changes end-to-end, autonomously.
- Exceptional AI prompting skills. Given our brand guidelines, you can produce drafts that are accurate, on brand, and worth a reader's time.
- Data fluency. Comfortable in GA, Search Console, and AI visibility tools. Comfortable pulling and manipulating your own data in spreadsheets or SQL.
- An operator's mindset. You live in the metrics, build automations and systems instead of doing the same manual task repeatedly. You run rigorous tests and communicate the results confidently to senior stakeholders.
Extra points if you have:
- Passion building for creators and small businesses.
- Experience with Ahrefs, Semrush, Profound or comparable tools.
- Coding or vibe-coding experience (e.g. in Claude Code).
- Experience with Git and GitHub / GitLab for collaborating on code.
- $120,000 - $165,000 USD base salary; Within this range, an individual's base pay will be dependent on a variety of factors, including without limitation, job-related knowledge, skills, education, and experience
- Residents within commutable distance of our Menlo Park hub: $140,000 - $165,000
- All other locations: $120,000 - $140,000
- Fully paid health insurance
- 16 weeks paid parental leave
- Unlimited flexible time off
- 401k match (US employees only)
Flodesk is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Flodesk is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [email protected]Notice to California-based Candidates and Vietnam-based Candidates for Employment. This Candidate Privacy Notice is intended to provide information about how Flodesk collects and uses personal information to California consumers and candidates located in Vietnam (Vietnam-based candidates) who apply for employment with Flodesk. If you are employed by Flodesk, refer to the Employee Handbook for additional information. For any questions about this notice, please contact [email protected].Personal Information Flodesk Collects:
Identifiers Including name, address, email, telephone number, social security number, driver license number, passport number, and other personal identifying information. For California-based candidates: Characteristics of protected classifications under California or federal law including demographic information and other personal information obtained during the application process, such as gender, race, national origin. Professional or employment-related information, such as salary/compensation and benefits packages, other relocation or job preferences, prior background, experience, skills, and other information in support of your application, reference information. Any other information you provide as a part of recruitment, job application, or interview process. Purposes for Collecting Personal Information:
To consider qualifications, skills, and interest for employment. To communicate with you during the recruitment and interview process. To provide compensation, including payroll, and administer stock options and benefits, including medical, dental, vision, commuter, and retirement benefits. To provide human resources services and conduct performance evaluations. To monitor work eligibility including work-related licenses, credentials, training, and eligibility to work in the United States or in Vietnam. To improve recruitment and interview processes and ensure a safe and efficient working environment. To comply with applicable legal or regulatory requirements as Flodesk may transfer or store internationally your information, including to or in the United States, European Union and Vietnam and in the cloud, and this data may be subject to the laws and accessible to the courts, law enforcement and national security authorities of such jurisdictions.For Vietnam-based candidates:
By clicking "Submit Application", You confirm that you have read the Privacy Notice and agree to allow Flodesk to process your personal data for this application, including cross-border transfer. You have the right to withdraw your consent or request data deletion at any time by contacting [email protected]
Identifiers Including name, address, email, telephone number, social security number, driver license number, passport number, and other personal identifying information. For California-based candidates: Characteristics of protected classifications under California or federal law including demographic information and other personal information obtained during the application process, such as gender, race, national origin. Professional or employment-related information, such as salary/compensation and benefits packages, other relocation or job preferences, prior background, experience, skills, and other information in support of your application, reference information. Any other information you provide as a part of recruitment, job application, or interview process. Purposes for Collecting Personal Information:
To consider qualifications, skills, and interest for employment. To communicate with you during the recruitment and interview process. To provide compensation, including payroll, and administer stock options and benefits, including medical, dental, vision, commuter, and retirement benefits. To provide human resources services and conduct performance evaluations. To monitor work eligibility including work-related licenses, credentials, training, and eligibility to work in the United States or in Vietnam. To improve recruitment and interview processes and ensure a safe and efficient working environment. To comply with applicable legal or regulatory requirements as Flodesk may transfer or store internationally your information, including to or in the United States, European Union and Vietnam and in the cloud, and this data may be subject to the laws and accessible to the courts, law enforcement and national security authorities of such jurisdictions.For Vietnam-based candidates:
By clicking "Submit Application", You confirm that you have read the Privacy Notice and agree to allow Flodesk to process your personal data for this application, including cross-border transfer. You have the right to withdraw your consent or request data deletion at any time by contacting [email protected]
Flodesk San Francisco, California, USA Office
San Francisco, CA, United States
Flodesk San Francisco, California, USA Office
San Francisco, California , United States, 94109
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