Head of Community and Customer Marketing

What You'll Lead

• Strategic Advocacy & Influence: Beyond traditional case studies, you will design and implement innovative value-exchange models that turn passive users into active, vocal brand ambassadors. You will create an "incentives and rewards" framework that motivates finance and RevOps leaders to advocate for Pigment publicly.
• Community-Led Growth & Awareness: You will build and scale both "private" (Advisory Boards) and "public" (peer-to-peer) communities that position Pigment at the center of the industry conversation. Your goal is to spark organic word-of-mouth and peer-to-peer buzz that drives product-led growth.
• Customer Storytelling & Evidence: Build a world-class engine for high-fidelity storytelling, peer reviews, and customer-led content that cuts through the noise of an AI-driven market and directly supports pipeline acceleration.
• Organisational Leadership & Culture: Build and lead a high-performing team focused on excellence, accountability, and continuous experimentation. You will foster a culture of empowerment, ensuring your team is cross-functionally integrated and business-relevant.
• Marketing Leadership Contribution: Serve as a key voice within the MLT, driving cross-functional collaboration and strategic decision-making that extends beyond the scope of traditional customer marketing.

How You’ll Work Across the Org

• Operationalise Advocacy for Sales: Partner with Sales to create a library of "on-demand" advocates and localized proof points that reduce friction in the sales cycle and speed up deal velocity.
• Drive Product-Led Insights: Establish a continuous feedback loop between our community and the Product team, ensuring real-time customer sentiment and success data directly inform the product roadmap.
• Fuel Integrated Campaigns: Collaborate with Comms, Demand Gen, and Growth teams to embed authentic customer stories and lifecycle playbooks into the core "rhythm of business," fueling upsell and cross-sell motions.
• Elevate Market Leadership: Align with PR, Analyst Relations, and Corporate Comms to leverage customer-driven proof as a primary tool for establishing Pigment’s market dominance.

What You’ll Bring

• 10+ years of experience in customer marketing, advocacy, or community building within enterprise B2B tech.
• A "0-to-1" Builder Mindset: Proven track record of building advocacy and community programs from the ground up, specifically in environments where customer engagement was initially difficult to capture.
• Exceptional Influence: Skilled at cross-functional alignment with the ability to influence and operationalise programs across Product, Sales, and Marketing leadership.
• Analytical Rigor: The ability to measure and communicate the direct ROI of community and advocacy efforts on brand awareness, pipeline, and retention.
• Storytelling Mastery: A strong POV on what makes stories resonate today and a passion for making complex technology narratives engaging and business-critical.

What We Offer

• Competitive compensation package 
• Stock options to ensure you have a stake in Pigment's growth
• We encourage you to take the time you need. When you work hard, we know you also need to rest, which is why we offer generous time off and parental leave policies
• Along with one company offsite every year, we have brand new offices at the heart of major cities including New York, Paris, London and Toronto
• High-end equipment (based on stock/availability) to do your work in the best conditions.

How we work:

• Thrive Together:  We can only win as a team. We are all founders and do the right thing for our peers, Pigment customers, partners, and the planet
• Never Settle: We aim to become the best at what we do by delivering with rigor and ambition every day.  Delivering means building a passionate Pigment community
• Go for it: We are biased towards action. Every action leads to learning and these learnings get us one step closer to our mission
• Be real, be humble: We are generous with our feedback, open to change our views and we approach it with empathy knowing everyone is trying to do the best for Pigment