Marketing Operations Manager, AI Lead

Circle is a financial technology company at the epicenter of the emerging internet of money, where value can finally travel like other digital data - globally, nearly instantly and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion. Our infrastructure - including USDC, a blockchain-based dollar - helps businesses, institutions and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology.
What you'll be part of:
Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values : High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.
What you'll be responsible for:
In this role, you'll lead Circle's AI transformation within the Marketing Operations team, driving not only automation and efficiency, but enabling the next wave of marketing innovation. You will work cross-functionally to identify strategic opportunities for AI integration, manage complex implementations, and build scalable solutions that revolutionize how we create content, engage customers, and optimize campaigns. This is a highly cross-functional, hands-on role that blends technical execution with forward-looking strategy - ideal for someone passionate about shaping the future of marketing through generative AI.
What you'll work on:

• Develop and execute the generative AI roadmap for marketing, partnering with cross functional teams in marketing, engineering and product stakeholders to identify, prioritize and deliver high-impact AI and automation initiatives
• Translate marketing needs into scalable technical solutions that improve performance and enable innovation
• Explore and apply generative AI models (e.g. ChatGPT, Gemini) that enhance content creation, campaign optimization, analytics, and customer engagement - including prompt development and use-case experimentation
• Manage system integrations across tools like HubSpot, Salesforce, Airtable, and n8n, leveraging APIs and light scripting to automate workflows and connect data
• Project manage end-to-end implementation of AI initiatives, from stakeholder alignment through delivery
• Champion generative AI adoption and change management across teams, fostering excitement and deepening technical fluency
• Establish metrics and analyze performance of AI-powered marketing initiatives to drive continuous improvement
• Continuously evaluate and evolve AI tooling to ensure Circle remains at the forefront of AI-powered marketing

What you'll bring to Circle:
Core Requirements:

• 7+ years of experience in marketing operations, technical program management, or business systems
• Hands-on experience with tools like n8n, Airtable, OpenAI, HubSpot, and Salesforce
• Demonstrated experience implementing AI tools and automation workflows end-to-end
• Strong cross-functional collaboration and stakeholder alignment skills
• Innovative thinker with a passion for emerging generative AI technologies and digital transformation
• Proven ability to manage complex projects with technical and strategic components
• Excellent organizational and communication skills, with attention to detail
• Comfortable working in fast-paced, ambiguous environments with shifting priorities

Preferred Requirements:

• Experience in a similar role at a tech-forward or innovation-focused organization
• Exposure to a range of AI technologies from low-code platforms to custom-built solutions
• Familiarity with data integration, APIs, or light scripting (e.g., JavaScript, Python)
• Familiarity with generative AI models (ChatGPT, Gemini, etc.) and prompt development
• Experience/familiarity with Slack, Apple MacOS and GSuite.

Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.
Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.
Base Pay Range:
$130,000 - $170,000
We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law.
Should you require accommodations or assistance in our interview process because of a disability, please reach out to [email protected] for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs.
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