The Marketing Operations Manager will build and manage multichannel marketing campaigns, troubleshoot tech issues, maintain data integrity, and ensure campaign performance reporting.
We’re looking for an all-star digital marketer to join our expanding Digital Strategy team. If you are passionate about martech, building campaigns from the ground up, helping others grow, and presenting your work, we want to talk. Strong candidates will have experience collaborating with fast-paced teams and using today’s top marketing technologies and tools to drive great results for one or multiple B2B organizations.
WHAT YOU'LL DO
- Build lead nurture and email campaigns inside our clients’ CRMs (HubSpot, Eloqua, Marketo, etc).
- Troubleshoot issues related to clients’ martech stack, campaign attribution, and marketing data.
- Set up and launch email, social, paid, and organic marketing campaigns for clients.
- Provide timely updates on campaign progress during internal and client-facing calls.
- Coordinate campaigns and gather client feedback via Slack and email.
- Build and maintain marketing dashboards, lead scoring systems, and goal and conversion reports that clearly communicate campaign performance.
- Ensure data integrity by cleaning and maintaining contact databases and helping us source new leads.
- Research products, services, and strategies to identify new opportunities to improve our own tech stack and approach.
- Other digital marketing tasks, as assigned.
WHO YOU ARE
- You have likely worked in financial services marketing and understand the difference between an offshore wirehouse and an independent advisor.
- You understand intensely regulated industries and the responsibilities and challenges that come with marketing to their customers.
- You have deep experience building large, multichannel marketing campaigns and solving complex challenges related to martech implementation.
- You know how to expertly leverage the latest and greatest marketing tools and technologies to build sophisticated campaigns that drive results (e.g., HubSpot, Salesforce/Pardot, Marketo, Eloqua).
- You have experience building website analytics reports and sales and marketing dashboards in a variety of platforms (e.g., Google Data Studio & Sheets, HubSpot, Tableau).
- You have a comprehensive understanding of what a marketing funnel is and how content, email, paid media, and sales intersect and work together.
- You are an adept multitasker who can pivot quickly between tasks and adapt to shifting deadlines and client goals.
- Your instinct is to take the initiative and solve problems as they arise.
- Agency experience is strongly preferred.
PERKS & BENEFITS
- 11 observed holidays + unlimited paid time off
- Additional 4 mental wellness days per year
- 100% company-funded health insurance premium, with dental and vision options
- 401(k) plan to help save for your future
- Mostly remote work setup
- Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)
- Monthly wellness stipend and quarterly employee appreciation gift
- One-time reimbursement for work-from-home equipment
- Monthly team bonding sessions / happy hours
- Pre-tax commuter benefits
- The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day
About Terra
Terra is a digital marketing and creative agency built by an integrated and international team of content creators, strategists, designers, and developers. We help organizations reimagine and deliver their most ambitious digital projects and initiatives by acting as an extension of our clients’ teams and delivering exceptional online experiences, content, and marketing strategies.
Our team is innovative, tech-forward, and creative by nature. We are dedicated to pushing boundaries and staying ahead of the curve in today’s ever-evolving digital landscape. We believe in the power of collaboration and foster a work environment that encourages creativity and growth. And with a strong focus on work-life balance, we prioritize the well-being and career development of our team members. Finally, we are committed to promoting from within and offering meaningful opportunities for professional growth.
Terra is also an equal-opportunity employer.
We recruit, employ, train, compensate, and promote team members regardless of their race, religion, color, national origin, sex, disability, age, veteran status, or any other protected status (as required by applicable law).
Our top goal as an employer is to bring together a diverse mix of talented people who are excited to join our company, stay with Terra for a long time, and do their best work while they’re here. We take pride in the quality of the services and work we provide to our clients, and we know none of it is possible without the hard work and commitment of our passionate and creative employees.
Similar Jobs
Artificial Intelligence • Consumer Web • Edtech • HR Tech • Information Technology • Software • Conversational AI
The Senior Marketing Operations Manager will oversee the implementation of AI in marketing processes, manage AI projects, design governance frameworks, and foster adoption of AI capabilities across teams.
Top Skills:
6SenseAsanaHockeystackSalesforce Data CloudSalesforce Marketing Cloud Account Engagement
Big Data • Consumer Web • Fintech • Mobile • Payments • Social Impact • Financial Services
The Direct Marketing Operations Manager will lead direct mail and email marketing strategies aimed at customer acquisition, manage budgets, and optimize data-driven analysis to maximize campaign effectiveness and ROI.
Top Skills:
AhrefsAmplitudeBrazeCrm PlatformsDatabricksSemrushSigmaSingularSQLTableau
Artificial Intelligence • Fintech • Payments • Business Intelligence • Financial Services • Generative AI
The Marketing Operations Manager will oversee global MarTech systems, lead management, and operational processes to optimize revenue impact. Responsibilities include ensuring data integrity, establishing tracking standards, and reporting pipeline health while collaborating with cross-functional teams for effective marketing operations.
Top Skills:
BigQueryGoogleGoogle Tag ManagerLinkedInLookerMarketoMetaSalesforceSnowflakeTableau
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
