The Marketing Specialist will support campaign execution across multiple channels, manage workflows, collaborate with teams, and optimize campaign performance.
Job Title: Marketing Specialist
Location: Austin, TX, must be willing to relocate.
We're looking for a Marketing Specialist to support the Global Campaigns & ABM team by ensuring campaigns are executed efficiently and effectively across channels. This role partners closely with the Senior Manager, Campaign Managers, Digital COE, ABM, and Field Marketing teams to bring global campaigns to market and ensure all assets, workflows, and dependencies are in place. This role is ideal for a highly organized, detail-oriented marketer who thrives in a fast-paced environment and enjoys coordinating multi-channel campaigns with cross-functional teams.
Key Responsibilities
Campaign Execution & Activation
Global Program Support
Cross-Functional Collaboration
Process & Enablement Support
Reporting & Insights
Location: Austin, TX, must be willing to relocate.
We're looking for a Marketing Specialist to support the Global Campaigns & ABM team by ensuring campaigns are executed efficiently and effectively across channels. This role partners closely with the Senior Manager, Campaign Managers, Digital COE, ABM, and Field Marketing teams to bring global campaigns to market and ensure all assets, workflows, and dependencies are in place. This role is ideal for a highly organized, detail-oriented marketer who thrives in a fast-paced environment and enjoys coordinating multi-channel campaigns with cross-functional teams.
Key Responsibilities
Campaign Execution & Activation
- Work with the Senior Campaign Managers to operationalize campaigns across email, webinars, chat, personalization, paid, and other channels.
- Ensure briefs, creative assets, and operational workflows are prepared and delivered to digital teams and agency partners.
- Track campaign milestones, timelines, and dependencies to ensure smooth execution.
Global Program Support
- Assist with execution of global programs, including webinars and inbound campaigns.
- Support campaign-level optimization efforts, including email nurture workflows and channel readiness.
Cross-Functional Collaboration
- Partner with Field Marketing, ABM, and the Digital COE to align on priorities and campaign readiness.
- Serve as a point of contact for operational questions and provide updates on campaign progress.
Process & Enablement Support
- Support the creation and maintenance of campaign playbooks, templates, and standard operating procedures.
- Document learnings and share best practices to improve efficiency and consistency across campaigns.
Reporting & Insights
- Assist in collecting and preparing campaign performance data for weekly leadership updates and Quarterly Business Reviews (QBRs).
- Highlight operational risks or blockers and escalate as needed to leadership.
- 2-4 years of experience in campaign management, campaign operations, or marketing program execution.
- Hands-on experience executing multi-channel campaigns (email, webinars, digital, personalization, paid).
- Strong project management skills and experience with tools like Asana, Jira, or similar.
- Excellent organizational, communication, and collaboration skills.
- Ability to manage multiple campaigns simultaneously in a fast-paced, dynamic environment.
Top Skills
Asana
JIRA
Cloudflare San Francisco, California, USA Office
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