AppLovin Logo

AppLovin

Product Manager

Posted 6 Days Ago
In-Office
Palo Alto, CA, USA
Mid level
In-Office
Palo Alto, CA, USA
Mid level
Own user and market research for a global consumer content platform. Conduct interviews, analyze competitor products, app store reviews, support feedback, community input, and usage data. Translate qualitative and quantitative insights into product recommendations, roadmap priorities, and retention and engagement initiatives. Partner with Engineering and Operations, identify culturally relevant product opportunities, and present findings to leadership.
The summary above was generated by AI
About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end advertising solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.

To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.

About the Role
We’re building a next-generation global content platform that helps people turn real-life experiences into valuable stories for others. We’re a small, high-caliber founding team, backed by AppLovin’s technology, data capabilities, and global reach.
We’re looking for a Product Manager in Palo Alto to be the voice of the user. You’ll own how we learn about our users and the US market, then turn what you learn into product decisions. Most of your time will go to talking with users, studying the market, and digging through feedback, and you’ll translate all of it into clear insights that shape our roadmap.
A Day in the Life

  • Independently plan and run user research: recruit participants, conduct interviews, and synthesize findings
  • Run market and competitive research on our features and product, including spending real time in other apps to understand what works and why
  • Turn feedback from support tickets, Apple App Store and Google Play reviews, and community channels into structured product insights
  • Dig into why users return, stay active, or drop off, and recommend specific actions to improve retention and engagement
  • Identify what motivates the users to share, engage, and come back, and propose distinctive, culturally resonant features
  • Partner closely with Engineering and Operations to turn insights into roadmap priorities
  • Present findings and recommendations clearly to the team and leadership


The Impact You’ll Make

  • Be the user voice: Bring a real understanding of culture and behavior into every product decision.
  • Turn feedback into direction: Build a repeatable system that converts raw feedback into prioritized insights.
  • Shape what we build: Your research will directly influence which features we build, change, or cut.
  • Drive retention and engagement: Combine qualitative insight with usage data to improve returning and active users.


Who You Are

  • 3-6 years of experience in product management, product marketing, strategy and operations, consulting, user research, or a similar analytical role.
  • A startup background and mindset: you’ve worked in early-stage or fast-growing teams, taken on a much bigger scope than your title suggested, and moved things forward without waiting to be told what to do
  • Strong initiative and ownership: you spot problems and opportunities on your own and drive them to a result
  • Strong sense for the culture, trends, and how people use social and content apps
  • Warm and approachable, with the ability to put people at ease and draw out honest, thoughtful answers in interviews
  • Strong product sense: you’re curious about apps, have opinions about what makes them good or bad, and enjoy picking products apart
  • A structured thinker who can synthesize messy qualitative input into clear, actionable conclusions
  • Comfortable with data, and able to pair qualitative findings with usage metrics
  • Comfortable with ambiguity and a fast-moving environment

Nice to Have

  • Experience in consumer, social, community, or content products
  • A background in consulting, market research, or user research
  • Experience analyzing app store reviews or support data at scale
  • Interest in a long-term career in product management


Why Join

  • Join at the founding stage of a global consumer product, with direct visibility and impact
  • Take on a broad scope early, with the autonomy to own problems end to end and see your work shape the product
  • Work in a small, collaborative team where ideas are debated openly and ownership is real
  • Get the backing of AppLovin’s scale, technology, and resources
AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here.
 
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at [email protected]
 
AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.  If you’re applying for a position in California, learn more here.
 
To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers.
Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information. 
 
 
 
 
             
HQ

AppLovin Palo Alto, California, USA Office

1100 Page Mill Rd, Palo Alto, CA, United States, 94304

AppLovin San Francisco, California, USA Office

San Francisco, United States

Similar Jobs

Yesterday
In-Office
San Francisco, CA, USA
120K-192K Annually
Senior level
120K-192K Annually
Senior level
Fintech • Information Technology • Payments • Sharing Economy • Financial Services • Cryptocurrency
Lead the vision, strategy, roadmap, and full lifecycle of Enterprise File Services for the Federal Reserve. Gather customer needs, prioritize investments, manage KPIs, and guide modernization across file transfer, management, and integration capabilities. Partner with business, engineering, architecture, security, and delivery teams to ensure reliable, secure, compliant, and valuable products. Influence stakeholders in a matrixed organization, oversee governance and planning, and evaluate cloud, automation, AI, and self-service opportunities.
Top Skills: Artificial IntelligenceAutomationCloud AdoptionConfluenceJIRASharepoint
Yesterday
In-Office
Cupertino, CA, USA
187K-378K Annually
Expert/Leader
187K-378K Annually
Expert/Leader
Artificial Intelligence • Cloud • Information Technology • Consulting
Leads end-to-end product strategy, roadmap, market requirements, business cases, launches, and lifecycle management for complex wired AIOps products. Defines customer value propositions, analyzes financial and market performance, aligns engineering, supply chain, marketing, and go-to-market partners, and drives adoption and margin optimization. Provides technical leadership, stakeholder influence, mentoring, and direction for strategic product initiatives.
Top Skills: AiopsWired Networking
Yesterday
Hybrid
2 Locations
178K-313K Annually
Senior level
178K-313K Annually
Senior level
Artificial Intelligence • Cloud • Machine Learning • Mobile • Software • Virtual Reality • App development
Own the strategy, roadmap, and growth of Snap’s brand advertising products. Develop advertising solutions across major industry verticals, optimize upper- and mid-funnel outcomes, and partner with engineering, sales, measurement, marketing, creative, and executive teams. Use experimentation, advertiser feedback, and market insights to guide product decisions. Represent Snap with advertisers, agencies, and industry partners while driving awareness, engagement, consideration, brand lift, and revenue growth.
Top Skills: Augmented RealityBrand Lift StudiesIncrementality TestingMarketing Mix ModelingSnapchat

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account