Elastic Logo

Elastic

Senior Director, Marketing Insights and Analytics

Reposted 3 Days Ago
Remote
Hiring Remotely in United States
200K-317K Annually
Senior level
Remote
Hiring Remotely in United States
200K-317K Annually
Senior level
The Senior Director of Marketing Insights & Analytics will leverage data analytics to drive marketing strategy, optimize performance, and enhance budget effectiveness, collaborating across teams for actionable insights and AI integration.
The summary above was generated by AI

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

What is The Role

We’re hiring a standout Senior Director of Marketing Insights and Analytics! You will have a passion for turning data into a competitive advantage across Elastic’s global marketing efforts. Drive smarter planning, execution, and measurement to improve investments and fuel engagement, growth, and value.

This role will connect insight to action, working across marketing, sales, and PMM to guide smarter investments, optimize attribution, and harness AI to accelerate decision-making and execution!

What You Will Be Doing
  • Apply sophisticated analytics to surface actionable insights that improve marketing investments, optimize performance, and drive growth and return on investment
  • Evolve attribution models to be more intuitive and explainable, increasing trust in how marketing impact is measured and guiding smarter budget allocation
  • Develop and operationalize a customer journey framework, modeling the moments that matter and the key activities that propel individuals and accounts through each stage; partner with Marketing Ops and functional teams to tag, track, and enable measurement at every step
  • Transform how marketers interact with data by defining requirements for an AI interface that enables exploration, actionable insights, and accelerated decision-making
  • Extend discoverability metrics beyond our site to where our audiences actively engage, including LLM citations and results
  • Partner with marketing leadership and RevOps to set annual and cascading targets across the funnel, ensuring alignment to growth objectives and consistent measurement with a proactive process for correcting course when needed
  • Deliver clear, data-backed insights on content effectiveness, campaign return on investment, and funnel performance to inform marketing, regional, and event investment decisions
  • Build clear, accessible visualizations that make sophisticated data easy to apply from planning through execution, accelerating a data-driven culture across marketing
  • Enable personalization at scale by surfacing insights that guide targeting, content, and engagement strategies
What You Bring
  • 15+ years of experience in marketing analytics, business intelligence, or related fields within high-growth B2B environments
  • Proven success orchestrating data engineering, visualization, and data science functions, so they work in concert to transform complex data into actionable insights
  • Expertise in building and evolving attribution models that are open, explainable, and trusted by collaborators
  • Strong background in applying AI/ML to marketing analytics to accelerate insight generation, improve efficiency, and enable personalization at scale
  • Proven track record to measure and improve discoverability beyond owned channels, including emerging AI-driven environments
  • Exceptional communication skills, with a track record of influencing senior executives and cross-functional teams through clear, data-driven storytelling
  • Sophisticated data visualization skills and proficiency with modern BI and analytics tools
  • Do you have the ability to balance strategic vision with hands-on execution in a fast-paced, dynamic environment?


Compensation for this role is in the form of base salary.  This role does not have a variable compensation component.  

The typical starting salary range for new hires in this role is listed below.  In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below. 

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting.  We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.  

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program.  Our total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being.

The typical starting salary range for this role is:
$200,400$316,900 USD
The typical starting salary range for this role in the select locations listed above is:
$240,300$380,200 USD
Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email [email protected]. We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes encryption software and technology that is subject to U.S. export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

Please see here for our Privacy Statement.

Top Skills

AI
Bi
Data Visualization Tools
Ml
HQ

Elastic San Francisco, California, USA Office

88 Kearny Street , San Francisco, CA, United States, 94108

Similar Jobs

29 Minutes Ago
Remote
USA
Junior
Junior
Software • Defense
Provide technical support, troubleshoot issues, manage IT equipment, and assist users. Ensure efficient IT operations via maintenance, audits, and documentation.
Top Skills: Google WorkspacemacOSSaas ToolsSlackWindows
29 Minutes Ago
Easy Apply
Remote
USA
Easy Apply
138K-162K Annually
Mid level
138K-162K Annually
Mid level
Artificial Intelligence • Blockchain • Fintech • Financial Services • Cryptocurrency • NFT • Web3
As an Institutional RFP Associate, you will manage RFP responses, collaborate with cross-functional teams, and leverage AI tools to optimize workflows and ensure high-quality outputs for institutional clients.
Top Skills: AIGenerative AiMl
29 Minutes Ago
Easy Apply
Remote or Hybrid
US
Easy Apply
179K-271K Annually
Senior level
179K-271K Annually
Senior level
Marketing Tech • Social Media • Software • Analytics • Business Intelligence
The Senior Corporate Counsel will review and negotiate agreements, support sales teams, mentor legal staff, and improve contract practices.
Top Skills: Data Protection LawPrivacy Law

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account