At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit careers.klaviyo.com to see how we empower creators to own their own destiny.
Are you passionate about creating high-impact, in-market experiences that drive real business growth?
As the Senior Commercial Field & Partner Marketing Manager (Americas) at Klaviyo, you will lead field-driven marketing initiatives across the Americas, working closely with agency partners, technology partners, and Klaviyo sales teams to drive demand with small and mid-sized merchants and businesses.
This role sits at the intersection of field marketing and partner marketing activation. You will design and execute integrated field initiatives —including programs, events, and experiences—that bring together Klaviyo, agency partners, and technology partners to create demand.
You’ll collaborate closely with SMB Partner Sales, Field Marketing, and cross-functional marketing teams to ensure programs are aligned to regional priorities and deliver measurable impact. Your work will directly influence pipeline creation, partner-led demand, and Klaviyo’s growth in the SMB segment.
This is a highly visible role for a strategic, hands-on marketer who thrives in fast-paced environments and knows how to turn field execution into scalable results.
How you'll make a difference:
- Lead and execute field and partner marketing programs that drive SMB demand generation, pipeline growth across North America.
- Design integrated field experiences that activate the Klaviyo + Agency + Technology Partner ecosystem
- Partner closely with SMB Sales and Partner Sales to align marketing programs with regional sales priorities and partner business plans
- Own end-to-end execution of field and partner initiatives—from strategy and planning to launch, execution, and performance measurement
- Plan and deliver in-person and virtual events, regional activations, workshops, and partner-led experiences that resonate with SMB audiences
- Leverage performance insights to optimize programs, improve ROI, and scale what works across regions
- Act as a connector across Marketing, Sales, Partnerships, and Product to ensure tight execution and consistent messaging
- Champion partner and field feedback internally to continuously improve go-to-market effectiveness
- Stay informed on SMB market trends, partner dynamics, and competitive activity to bring fresh, relevant ideas into field programs
- Perform other related duties as assigned
Who you are:
- 5+ years of experience in field marketing, partner marketing, demand generation, or regional marketing
- Proven experience executing field-based programs that drive measurable pipeline and partner engagement
- Strong understanding of SMB go-to-market motions and partner-led growth
- Comfortable working across agency partners and technology partners in a multi-stakeholder environment
- A strategic thinker who is equally strong in hands-on execution
- Highly collaborative and effective in cross-functional environments
- Data-driven and outcomes-focused, using metrics to guide decisions and optimize performance
- Accountable and goal-focused, you take ownership of your work and consistently deliver on commitments in partnership with key stakeholders.
- Strong communicator who can align stakeholders and represent marketing initiatives with confidence, convincing partners
- Highly organized, able to manage multiple programs, partners, and timelines simultaneously
- Comfortable with regular travel for regional events, partner engagements, and field activations
We use Covey as part of our hiring and / or promotional process. For jobs or candidates in NYC, certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on April 3, 2025.
Please see the independent bias audit report covering our use of Covey here
Massachusetts Applicants:
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Our salary range reflects the cost of labor across various U.S. geographic markets. The range displayed below reflects the minimum and maximum target salaries for the position across all our US locations. The base salary offered for this position is determined by several factors, including the applicant’s job-related skills, relevant experience, education or training, and work location.
In addition to base salary, our total compensation package may include participation in the company’s annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility.
Your recruiter can provide more details about the specific salary/OTE range for your preferred location during the hiring process.
Get to Know Klaviyo
We’re Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we’re developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you’re ready to do the best work of your career, where you’ll be welcomed as your whole self from day one and supported with generous benefits, we hope you’ll join us.
AI fluency at Klaviyo includes responsible use of AI (including privacy, security, bias awareness, and human-in-the-loop). We provide accommodations as needed.
By participating in Klaviyo’s interview process, you acknowledge that you have read, understood, and will adhere to our Guidelines for using AI in the Klaviyo interview Process. For more information about how we process your personal data, see our Job Applicant Privacy Notice.
Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.
Top Skills
Klaviyo San Francisco, California, USA Office
181 Fremont Street, Floor 21, San Francisco, CA , United States, 94105
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