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Care Access

Senior Media Specialist

Posted 21 Days Ago
Remote
Hiring Remotely in USA
90K-110K Annually
Senior level
Remote
Hiring Remotely in USA
90K-110K Annually
Senior level
The Senior Media Specialist will activate marketing campaigns for health screenings and clinical studies, collaborate with teams, and analyze data to optimize performance.
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About Care Access

Care Access is working to make the future of health better for all. With hundreds of research locations, mobile clinics, and clinicians across the globe, we bring world-class research and health services directly to communities that often face barriers to care. We are dedicated to ensuring that every person has the opportunity to understand their health, access the care they need, and contribute to the medical breakthroughs of tomorrow.

With programs like Future of Medicine, which makes advanced health screenings and research opportunities accessible to communities worldwide, and Difference Makers, which supports local leaders to expand their community health and wellbeing efforts, we put people at the heart of medical progress. Through partnerships, technology, and perseverance, we are reimagining how clinical research and health services reach the world. Together, we are building a future of health that is better and more accessible for all.

To learn more about Care Access, visit www.CareAccess.com.

How This Role Makes a Difference

The Senior Media Specialist brings experience in traditional and local marketing to promote health screenings and clinical studies. In collaboration with our Senior Media Specialist, they will work on non-digital channels that improve our overall reach, improve efficiency and expand into new channels.

How You'll Make An Impact
  • Own Campaign Activation and Optimization
    • Plan for media allocated to our health screening programs and clinical studies on traditional / localized media as well as manage relationships with vendors
    • Identify new growth channels and execute testing
    • A/B test creative continuously across all channels
    • Work with Growth Marketing Manager and Content Development teams to share insights on performance and continuously improve campaigns
  • Cross-Functional Collaboration
    • Work with operational, clinical and other teams to plan advertising campaigns and get insight on participant feedback
  • Data-Driven Growth & Reporting
    • Manage reports and dashboards to track creative and audience performance over time.
    • Develop strategies that focus on conversion, as well as improve top and mid-funnel campaigns to increase awareness and education
    • Work with cross-functional teams (marketing, tech, and operations) to drive data-backed marketing solutions
  • Other Responsibilities:
    • Manage local listings through listing management tool
    • Other ad hoc responsibilities as needed
    • Provide support to public relations efforts and communications
The Expertise Required
  • You have 5+ years of experience in marketing (traditional or localized marketing, preferably in healthcare)
  • You can proactively define and recommend strategies to senior leader
  • You have a strong understanding and experience with A/B testing
  • You have excellent communication and project management skills
  • You have strong project management skills including planning resources, managing deadlines, and objectives, delivering recommendations
  • You are good with numbers, able to calculate performance of campaigns and able gather conclusions 
Certifications/Licenses, Education, and Experience
  • Minimum Education: Bachelor’s degree in Marketing or a similar field
How We Work Together
  • Location: Remote within the United States. This role requires 100% of work to be performed in a remote office environment.
  • Travel: This is a remote position with less than 10% travel requirements. Occasional planned travel may be required as part of the role.
  • Physical demands associated with this position Include: The ability to use keyboards and other computer equipment.

The expected salary range for this role is $90,000 - $110,000 USD per year for full time team members.

Benefits & Perks (US Full Time Employees)
  • Paid Time Off (PTO) and Company Paid Holidays
  • 100% Employer paid medical, dental, and vision insurance plan options
  • Health Savings Account and Flexible Spending Accounts
  • Bi-weekly HSA employer contribution
  • Company paid Short-Term Disability and Long-Term Disability
  • 401(k) Retirement Plan, with Company Match 

Diversity & Inclusion

We work with and serve people from diverse cultures and communities around the world. We are stronger and better when we build a team representing the communities we support. We maintain an inclusive culture where people from a broad range of backgrounds feel valued and respected as they contribute to our mission. 

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to, and will not be discriminated against on the basis of, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Care Access is unable to sponsor work visas at this time.

If you need an accommodation to apply for a role with Care Access, please reach out to: [email protected]

Mandatory Employer Disclosures:
Notice to Illinois applicants: Applicants are not obligated to disclose expunged juvenile records or adjudication, arrest, or conviction.
Notice to Connecticut applicants: Care Access may require applicants to submit to a urinalysis drug test in connection with an application for employment.
Notice to Arizona, Georgia, Indiana, and North Dakota applicants: Care Access complies with applicable laws prohibiting smoking in and around places of employment.
Notice to Massachusetts applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Notice to Rhode Island applicants: Care Access complies with Rhode Island law prohibiting smoking in enclosed areas within places of employment. Care Access is also subject to is subject to Chapters 29–38 of Title 28 of the Rhode Island General Laws.
Notice to Maryland applicants: UNDER MARYLAND LAW, AN EMPLOYER MAY NOT REQUIRE OR DEMAND, AS A CONDITION OF EMPLOYMENT, PROSPECTIVE EMPLOYMENT, OR CONTINUED EMPLOYMENT, THAT AN INDIVIDUAL SUBMIT TO OR TAKE A LIE DETECTOR OR SIMILAR TEST. AN EMPLOYER WHO VIOLATES THIS LAW IS GUILTY OF A MISDEMEANOR AND SUBJECT TO A FINE NOT EXCEEDING $100. 

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