Conduct qualitative and quantitative UX research with finance users, synthesize insights, and translate findings into user flows, wireframes, prototypes, and design-system-based solutions. Partner with Product, Engineering, Customer Success, and Support to improve complex SaaS workflows, validate designs, measure outcomes, maintain research repositories, and influence roadmap priorities. Contribute to pattern libraries and communicate research findings and design rationale to varied stakeholders.
About Us
Planful is the pioneer of financial performance management cloud software. The Planful platform, which helps businesses drive peak financial performance, is used around the globe to streamline business-wide planning, budgeting, consolidations, reporting, and analytics. Planful empowers finance, accounting, and business users to plan confidently, close faster, and report accurately. More than 1,500 customers, including 23andMe, Bose, Boston Red Sox, Five Guys, and Zappos, rely on Planful to accelerate cycle times, increase productivity, and improve accuracy. Planful is a private company backed by Vector Capital, a leading global private equity firm. Learn more at planful.com.
About the RoleWe are seeking a UX Designer & Researcher to help shape the continuing evolution of the Planful platform. This role splits its time between two disciplines. You will uncover what our finance users need through research, then turn those insights into wireframes, flows, and prototypes that reduce friction and make Planful a delight to use.
Reporting to the Team Lead, Product Design, you will work with Product Management, Engineering, and Content to solve complex, data-rich workflow challenges. You will ground your decisions in evidence from users, industry best-practice patterns, and the Planful Design System.
ResponsibilitiesResearch- Plan and conduct generative and evaluative research, including customer interviews, contextual inquiry, usability tests, concept tests, and surveys
- Partner with Product, Customer Success, and Support to recruit participants and maintain an ongoing pipeline of customer conversations
- Synthesize findings into clear, actionable deliverables such as personas, journey maps, opportunity areas, and insight summaries
- Measure the impact of shipped designs using usability metrics, behavioral data, and customer feedback, and use the results to guide iteration
- Build and maintain a shared research repository so insights are discoverable and reused across teams
- Present findings and recommendations to internal stakeholders and customers, and help shape roadmap priorities with evidence
- Work with Product to define problem statements, and develop wireframes, user flows, and interaction storyboards that demonstrate end-to-end solutions
- Design mockups and prototypes that follow the Planful Design System and brand guidelines, and iterate based on user and stakeholder feedback
- Review competing products, industry conventions, and UX research to ensure solutions are well supported by evidence
- Work closely with Engineering during development to navigate constraints and ensure the best achievable UX outcomes
- Contribute to the Planful pattern library and help raise the standard of the team overall
- Estimate your workload accurately so the team lead can plan and prioritize the backlog
- Embody Planful’s values and contribute to a culture of having fun together and taking pride in building wonderful products
- 6-8 years of experience in UX research and design, ideally in enterprise or B2B SaaS
- A portfolio that demonstrates both research and design work, showing how research findings shaped design decisions and outcomes
- Hands-on experience with qualitative research methods (user interviews, usability testing, needs analysis) and familiarity with quantitative methods (surveys, analytics review)
- Experience creating user-centered artifacts such as personas, scenarios, journey maps, and information architecture
- Proficiency in Claude and Figma for wireframing, prototyping, and working within a design system
- Experience working collaboratively with product managers and engineers throughout the design and development cycle
- Strong communication and storytelling skills, with the ability to present research and design rationale to varied audiences
- Working knowledge of HTML/CSS and responsive design principles
- Prior financial domain experience (FP&A, accounting, consolidations, reporting), or at least some finance domain knowledge
- Experience designing for data-dense products such as grids, dashboards, and reporting tools
- Experience designing or researching AI-powered or agentic experiences, and comfort using AI tools in your daily design and research workflow
- Experience with research tools such as UserTesting, Maze, Dovetail, or similar
To foster the best in class work we’re so proud of, we’ve created a best in class culture, including:
- 2 Volunteer days, Birthday PTO, and quarterly company Wellness Days
- 13 months’ supply of diapers and meal deliveries for the first month of your Maternity/Paternity leave
- Company-wide Mentorship program with Executive sponsorship of CFO and Manager-specific monthly training programs
- Employee Resource Groups such as Women of Planful, Parents of Planful, and many more. We encourage our teammates to bring their authentic selves to the team, and have full support in creating new ERGs & communities along the way
The OTE range for this role is $180,000 - $210,000 USD per year, depending on experience and location. As a part of this role, you are also eligible for benefits and wellbeing resources.
Planful San Francisco, California, USA Office
San Francisco, CA, United States
Similar Jobs
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Manage enterprise customers after implementation, helping them achieve business value from Samsara’s IoT platform. Develop joint success plans, lead executive business reviews and customer workshops, recommend workflow improvements, explain platform capabilities, resolve barriers, and mentor Customer Success and Support teams. Collaborate with Sales, Support, Sales Engineering, Product, and Engineering while supporting customers across transportation, utilities, field services, and other physical-operation industries.
Top Skills:
Internet Of Things (Iot)SaaS
Artificial Intelligence • Fintech • Information Technology • Marketing Tech • Payments • Social Impact • Software
Leads and builds Donorbox’s product marketing function, owning positioning, messaging, product-led growth, launches, enablement, competitive intelligence, and performance measurement. Partners with Product, Sales, Customer Success, and Marketing to drive acquisition, conversion, retention, and expansion. Manages one direct report, establishes scalable processes and KPIs, influences roadmap priorities, and presents data-driven insights to executive leadership.
Top Skills:
Product-Led Growth (Plg)SaaS
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Lead and develop a Canada Scaled Customer Success team to drive onboarding, adoption, expansion, and renewals via digital scale programs. Hire and coach CSMs, manage KPIs/OKRs, improve processes and tooling, collaborate cross-functionally, and escalate high-stakes customer moments to ensure measurable customer outcomes.
Top Skills:
CRMCs PlatformDigital Engagement ToolsGainsightProduct AnalyticsTotango
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
