Strategic Programs Director - Sales & Marketing

ConnectWise is an industry and Global leading software company with over 3,000 colleagues in North America, EMEA and APAC. As a community-driven software company dedicated to the success of technology solution providers, our suite helps over 45,000 of our partners manage their businesses better, sell more efficiently, automate service delivery, and remotely control technology so they can consistently deliver amazing customer experiences.

Our company is powered by our connections, our colleagues, and our community. And, we accept all kinds.

Game-changers, innovators, culture-lovers—and humankind.

We invite discovery and debate. We recognize key moments as milestones.

We see you and value you for your unique contributions. Our inclusive, positive culture lays the foundation to ensure every colleague is valued for their perspectives and skills, giving you the choice of how YOU make a difference.

Curious? Read this opportunity to learn how YOU can make a difference at ConnectWise!

Position Summary

The Director of Strategic Partnerships, Sales & Marketing serves as a trusted advisor and strategic operator to the CRO/CMO, driving alignment between go-to-market strategy, operational execution, and growth outcomes. This role ensures that revenue and brand strategies are seamlessly translated into measurable plans, enabling the organization to accelerate pipeline, optimize customer acquisition, and strengthen market position.

Partnering across Sales, Marketing, Revenue Operations, and Finance, this leader shapes business rhythms, orchestrates strategic initiatives, and ensures the organization executes with precision and accountability.

Key Responsibilities

Strategic Alignment & Execution

• Translate corporate growth strategy into integrated sales and marketing priorities, programs, and performance metrics.
• Partner with GTM leadership to define and track annual and quarterly OKRs, revenue goals, and marketing performance outcomes.
• Establish governance models to ensure alignment across pipeline generation, campaign performance, and customer conversion metrics.

Operational Cadence & Governance

• Lead GTM business rhythm, including QBRs, forecast reviews, pipeline health assessments, board reporting, and campaign impact reviews.
• Create executive-ready materials that synthesize performance insights, risks, and opportunities for leadership and board audiences.
• Drive data-driven decision-making through consistent visibility into key revenue, pipeline, and marketing KPIs.

Program Leadership

• Oversee cross-functional GTM transformation initiatives—spanning enablement, demand generation, customer journey optimization, or territory planning.
• Partner with RevOps and Finance to optimize forecasting, performance reporting, and annual planning processes.
• Ensure consistent alignment between Sales, Marketing, and Customer Success on shared pipeline and revenue objectives.

Executive Partnership & Leadership Enablement

• Serve as a thought partner to the CRO/CMO on strategic planning, organizational design, and performance management.
• Represent the CRO/CMO in key forums, ensuring clarity, follow-through, and alignment on strategic decisions.
• Foster a culture of accountability, data-driven execution, and growth mindset across GTM teams.

ConnectWise is an Equal Opportunity Employer, dedicated to building a diverse and inclusive workforce and providing a workplace free from discrimination and harassment. ConnectWise provides equal employment opportunities to all employees and applicants without regard to race, ethnicity, color, religion, age, sex (including pregnancy), sexual orientation, gender, gender identity or expression, ancestry, national origin, citizenship status, physical or mental disability, genetic information, military/veteran status, marital status, familial or parental status, or any other characteristic or status protected by applicable federal, state and local laws.

The statements above are intended to describe the general nature and level of work being performed by individuals assigned to this job. Other duties may be assigned as needed. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of the job and/or to receive other benefits and privileges of employment. If you need a reasonable accommodation for any part of the application and hiring process, please contact us at [email protected] or 1-800-671-6898.