The Visual Designer will enhance the product's visual quality, build a scalable design system, and ensure exceptional design standards are maintained.
About Luma AI
Where You Come In
What You'll Do
Who You Are
What Sets You Apart
Location
Compensation
Luma's mission is to build multimodal AI that expands human imagination. Design at Luma paints the vision of what can be, and we are looking for a Visual Designer to help raise the bar for how our product looks and feels. This is a craft-first role for someone who cares deeply about the details that make a product feel exceptional.
Where You Come In
We are looking for a Visual Designer who is genuinely exceptional at their craft, with a strong point of view on what makes a product beautiful, coherent, and alive, and the range to both set that standard and build the systems that make it scalable. You will shape the visual quality of our product, elevating what exists and establishing the foundation for what comes next, including the design system that gives engineers and designers a living reference they can actually use when building new features.
We are open to both full-time and contract-to-hire candidates, depending on experience, mutual fit, and team needs.
This is not a redesign-everything role. It is about raising the bar every day, helping the team adopt and build from a strong visual foundation as the product evolves. You are here to make the product extraordinary to look at and interact with, and to give the team the tools to maintain that standard as we grow.
What You'll Do
Audit and elevate the product's visual design. Review the full product experience with fresh eyes, identify where the visual quality falls short, and drive meaningful improvements across typography, color, iconography, spacing, and component design.
Build and own the design system. Systematize the visual language in Figma, defining tokens, components, and usage guidelines that the full design team can build from.
Bring the design system to life. Using AI coding tools like Cursor or Claude Code, build a live, interactive version of the design system that engineers and designers will use when building new features. This does not require deep coding expertise, but it does require the willingness and ability to build real things with AI.
Set and hold the visual bar. Be the team's eye for quality. Establish what good looks like and advocate for it consistently across the product.
Shape how new features look before they're built. Bring a visual perspective to early-stage feature thinking, concepting, exploring directions, and helping the team see what something could be before it becomes a spec.
Who You Are
You have 7+ years of experience in visual and UI design, with a portfolio that demonstrates exceptional craft across typography, color, layout, and interaction.
You think in systems. You understand how to take a strong visual language and turn it into a scalable, consistent foundation rather than a collection of one-off decisions.
You have built or significantly contributed to a design system, and understand what it takes to make one that a team actually uses.
You build with AI. You use AI coding tools to produce real outputs, not just mockups. You are comfortable directing AI toward a specific goal and iterating until the result meets your standard.
You have a point of view. You can explain why a design decision is right, not just what it looks like.
You ship. Your portfolio shows work that made it into production and had a visible impact on the product's quality.
You have an unusually high craft ceiling. Your work doesn't just look good, it has a point of view, and you can articulate exactly why every decision is right.
A portfolio showing your experience in design systems is required for consideration.
What Sets You Apart
Experience building a token system from scratch and connecting it to a live codebase.
Experience building a live component library or design system using AI coding tools.
Experience designing for desktop applications. Our product is currently desktop-first, and understanding the nuances of that environment matters.
Location
This role is hybrid, based in our Redwood City office three days per week. Relocation assistance is available for candidates outside the Bay Area.
The base pay range for this role is $260,000 – $325,000 per year.
About LumaLuma’s mission is to build unified general intelligence that can generate, understand, and operate in the physical world.
We believe that multimodality is critical for intelligence. To go beyond language models and build more aware, capable and useful systems, the next step function change will come from vision. So, we are working on training and scaling up multimodal foundation models for systems that can see and understand, show and explain, and eventually interact with our world to effect change.
Luma AI San Francisco, California, USA Office
San Francisco, CA, United States
Similar Jobs
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Manage enterprise customers after implementation, helping them achieve business value from Samsara’s IoT platform. Develop joint success plans, lead executive business reviews and customer workshops, recommend workflow improvements, explain platform capabilities, resolve barriers, and mentor Customer Success and Support teams. Collaborate with Sales, Support, Sales Engineering, Product, and Engineering while supporting customers across transportation, utilities, field services, and other physical-operation industries.
Top Skills:
Internet Of Things (Iot)SaaS
Artificial Intelligence • Fintech • Information Technology • Marketing Tech • Payments • Social Impact • Software
Leads and builds Donorbox’s product marketing function, owning positioning, messaging, product-led growth, launches, enablement, competitive intelligence, and performance measurement. Partners with Product, Sales, Customer Success, and Marketing to drive acquisition, conversion, retention, and expansion. Manages one direct report, establishes scalable processes and KPIs, influences roadmap priorities, and presents data-driven insights to executive leadership.
Top Skills:
Product-Led Growth (Plg)SaaS
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Lead and develop a Canada Scaled Customer Success team to drive onboarding, adoption, expansion, and renewals via digital scale programs. Hire and coach CSMs, manage KPIs/OKRs, improve processes and tooling, collaborate cross-functionally, and escalate high-stakes customer moments to ensure measurable customer outcomes.
Top Skills:
CRMCs PlatformDigital Engagement ToolsGainsightProduct AnalyticsTotango
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
