thatgamecompany Logo

thatgamecompany

Brand Marketing Partner

Reposted 2 Months Ago
Remote
Hiring Remotely in United States
79K-145K Annually
Mid level
Remote
Hiring Remotely in United States
79K-145K Annually
Mid level
The Brand Marketing Partner will lead social strategy, creator partnerships, and community growth for game titles, executing growth-oriented campaigns and building sustainable audience engagement.
The summary above was generated by AI

Brand Marketing Partner

Remote US & Canada

Our 3rd party publishing team is seeking a Brand Marketing Partner to own how our games reach, resonate with, and grow audiences. You will lead social strategy, creator partnerships, viral campaigns, and community growth across titles we publish - shaping each game's voice and building the systems that make reach repeatable and culturally relevant. This role blends brand storytelling with growth execution: designing campaigns that travel, building creator relationships that matter, and nurturing communities that convert curiosity into lasting connection.

What You'll Do

  • Define and execute growth-oriented social and brand strategies that reflect the unique identity of each game we publish

  • Design and launch high-impact digital and physical campaigns that drive massive organic reach and engagement

  • Lead end-to-end influencer and creator initiatives, from scouting and outreach to production, launch, and performance tracking

  • Build and nurture communities across Discord, Steam, Reddit, TikTok, Instagram, and emerging platforms, turning engagement into genuine connection and measurable growth

  • Create content that travels, from reactive posts and cultural moments to short-form video and campaign tentpoles

  • Build the systems, playbooks, calendars, and metrics that make virality repeatable and learnable

  • Partner cross-functionally with Content, Production, and partner studios to build narratives that expand our games' presence

  • Listen deeply to players and creators, surfacing insights that guide communication strategy and product positioning

Who We Are Looking For

  • Entrepreneurial and self-driven. You thrive in ambiguity, move fast, and build what doesn't exist yet. You are excited about building from 0 to 1

  • Proven track record building and scaling audience growth at a digital-first company

  • Sharp creative instinct paired with analytical discipline. You design campaigns worth sharing and know exactly why they worked

  • Deep understanding of platform mechanics, creator culture, and audience behavior across TikTok, Instagram, YouTube Shorts, and emerging platforms

  • Excellent writing and communication skills with the ability to shift voice across brands, audiences, and moments

  • Experience leading complex, cross-functional projects from concept to launch with precision and accountability

  • Familiarity with gaming communities and their cultures is a strong plus, paired with genuine curiosity for audiences less represented in gaming. Our goal is to expand who games are for

  • Streaming and on-camera communication skills are a plus

Perks:

  • Paid Time Off, Holidays and Two Weeks Winter Break

  • Employees and their dependents get medical, dental, and vision coverage, regardless of their level, tenure, or position within the company. Moreover, these benefits start on the first day of the job—there’s no waiting period before they kick in.

  • Pet Insurance for those who need it too.

  • Compassionate leave for employees who needs to take care of their family members

  • Pre-tax wellness stipend

  • Pre-tax work from home stipend

  • Access our savings plan (401K program) with company match

  • Mental health resources including Headspace membership and Employee Assistance Program (EAP)

  • Discount portal for everyday goods and services

  • Employee inclusive and diversity initiatives such as Grow Together

  • Support for personal professional development

 

We look forward to meeting you!

 

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

 

The salary range for this position is $78,500 USD to $145,000 USD annually, with the opportunity to earn an annual discretionary bonus. This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices. Employees in this position are eligible to participate in the Company’s standard employee benefit programs, which currently include the following: medical, dental, vision, 401k, and paid time off.

Our base pay is benchmarked against regional market and industry data and is adjusted to reflect the cost of living in your specific geographic area.

#LI-Remote

 

Similar Jobs

8 Minutes Ago
Remote or Hybrid
United States
Senior level
Senior level
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
Manages warranty process support across dealerships in the Phoenix territory. Advises dealer leadership, reviews warranty data and job cards, evaluates service processes, resolves warranty escalations up to $50,000, delivers training, supports recalls and field actions, and develops improvement plans. The role partners with regional and corporate teams to improve warranty administration, compliance, consistency, and dealership performance, while traveling up to 75% and presenting recommendations to senior leadership.
Top Skills: Data AnalysisDealership Service SystemsGlobal Warranty Management System (Gwm)Reporting And Visualization Tools
18 Minutes Ago
Easy Apply
Remote
United States
Easy Apply
Entry level
Entry level
Cloud • Security • Software • Cybersecurity • Automation
Leads a North America-based team of Customer Success Managers and Architects. Responsibilities include coaching and developing talent, managing staffing and hiring, strengthening executive customer relationships, supporting adoption and renewals, coordinating escalations, partnering cross-functionally, and improving customer success processes and tools.
Top Skills: Amazon Web Services (Aws)DastDevsecopsDockerGitlabGoogle Cloud Platform (Gcp)KubernetesAzureSast
36 Minutes Ago
Remote or Hybrid
120K-170K Annually
Senior level
120K-170K Annually
Senior level
AdTech • Cloud • Digital Media • Information Technology • News + Entertainment • App development
Design, develop, and maintain high-performance Go-based software for global VOD, live, and linear streaming delivery. Build reliable services for dynamic ad insertion and manifest manipulation, partner with SRE on highly available multi-region systems, use observability and analytics for performance and incident analysis, and contribute to multi-CDN strategies, architecture, code reviews, and engineering standards.
Top Skills: AkamaiAWSAzureCdnsCi/CdCloudflareCloudfrontDashDockerFastlyGCPGitGoHlsKubernetesPythonSre

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account