Harvey Logo

Harvey

Integrated Campaigns Lead

Posted 2 Months Ago
Be an Early Applicant
In-Office
San Francisco, CA, USA
196K-270K Annually
Senior level
In-Office
San Francisco, CA, USA
196K-270K Annually
Senior level
Lead Harvey's global integrated campaign strategy: define audiences, messaging, and campaign architecture; orchestrate channels (digital, social, PR, events, field); build measurement and attribution; hire and develop a campaigns team; and apply AI across research, creative, personalization, and performance to drive awareness, engagement, pipeline, and revenue.
The summary above was generated by AI
Why Harvey

At Harvey, we’re transforming how legal and professional services operate. By combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise, we’re reshaping how critical knowledge work gets done for decades to come.

This is a rare chance to help build a generational company at a true inflection point. We have strong product-market fit and world-class investor support. We’re scaling fast and defining a new category in real time. The work is ambitious, the bar is high, and the opportunity for growth — personal, professional, and financial — is unmatched.

Our team moves fast, takes ownership, and is deeply committed to the mission — operating with intensity, staying close to our customers, and pushing each other for excellence. We live by three values: Decisiveness, Simplicity, and Job's Not Finished. We act quickly on clear judgment over perfect information, we believe simplicity is what scales, and we're never satisfied with where we are. If you want to do the best work of your career alongside people who share that drive, we'd love to build with you.

At Harvey, the future of professional services is being written today — and we’re just getting started.

Role Overview

Harvey's users are among the most sophisticated professionals - from managing partners and practice leaders at global law firms to GCs and legal operations executives in-house, and tax and finance leaders adopting AI across their organizations.

These professionals are navigating a fundamental shift in how their work gets done. Reaching them starts with deeply understanding the realities of that work: the problems worth solving, the outcomes that matter, and the questions and skepticism that come with adopting AI. Our best campaigns turn that understanding into ideas and experiences that are useful, credible, and relevant to where each audience is on that journey.

The Integrated Campaigns Lead will build the function responsible for doing exactly that. You'll set Harvey's global integrated campaign strategy: defining our priority audiences, sharpening how we position Harvey, and designing coordinated programs that build awareness, deepen engagement, and drive growth. You'll establish the campaign operating model, prove what works, and build the team and capabilities to scale it globally.

This is a strategic player-coach role with meaningful influence across the company. You'll shape go-to-market priorities alongside leadership across marketing, product, GTM, and you'll stay close enough to the work to write the message, understand the data, and improve the campaign when it matters.

What You'll Do
  • Set Harvey's global integrated campaign strategy. Define the audiences, segments, narratives, and campaign architecture that build relevance with our audiences and drive awareness, engagement, pipeline, and revenue.

  • Turn audience insight into differentiated positioning. Develop messaging rooted in primary research, customer insight, competitive intelligence, and demonstrated use cases. Build claims on evidence and create narratives sophisticated audiences find credible.

  • Translate company priorities into market-facing programs. Partner with Product, Sales, and business leaders to develop marketing strategies around Harvey's most important growth initiatives, connecting what matters to the business with what matters to our audiences.

  • Orchestrate the full marketing system. Bring together digital, social, communications and analyst relations, alliances, events, field marketing, and other channels into cohesive global campaigns, spanning major launches, category-building moments, and always-on programs.

  • Build the measurement system. Define the KPIs, dashboards, attribution signals, and operating cadence that connect campaign investment to audience and business outcomes.

  • Build the team and operating model. Design how the campaigns function works, hire exceptional marketers, and develop them into strategic owners of audiences, programs, and business outcomes.

  • Raise the creative and strategic bar. Establish what great campaign thinking looks like at Harvey, from the quality of the insight and sharpness of the message to the craft of the execution and rigor of the measurement.

  • Build an AI-native campaign engine. Apply AI across audience research and modeling, creative development, experimentation, personalization, localization, and performance analysis. Develop repeatable approaches that raise the capabilities of the broader marketing organization.

What You Have
  • 8+ years of B2B marketing experience, including significant ownership of integrated campaigns, demand generation, or go-to-market programs within enterprise software or high-growth SaaS.

  • A record of building and scaling. You've created teams, programs, or operating models and know how to introduce structure without introducing unnecessary process.

  • Experience building and leading exceptional teams. You've hired, developed, and retained high-performing marketers.

  • Strong commercial instincts. You've owned multi-million-dollar investments and understand how to connect marketing decisions to audience impact, pipeline, revenue, and ROI.

  • Exceptional positioning and messaging judgment. You know how to get from audience research and market insight to a differentiated point of view, and you're a strong enough writer to do the work yourself when the stakes are high.

  • Exceptional cross-functional influence. You've orchestrated digital, social, communications, analyst relations, partnerships, events, and field marketing as one system rather than optimizing a single channel in isolation.

  • Hands-on fluency with AI. AI is already part of your campaign workflow. You have informed opinions about where it meaningfully improves marketing, and where human judgment remains the advantage.

  • A player-coach operating style. You're comfortable setting strategy with senior leaders and equally comfortable opening the doc, digging into the dashboard, rewriting the brief, or working through the details with the team.

  • Comfort with ambition and ambiguity. You can create clarity where there isn't yet a playbook, move quickly without lowering the bar, and build systems that become more sophisticated as Harvey grows.

Compensation

$196,000 - $269,500 USD

Depending on your location, an Applicant Privacy Notice may apply to you. You can find all of our Applicant Privacy Notices here.

#LI-BG1

Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made by emailing [email protected]

HQ

Harvey San Francisco, California, USA Office

San Francisco, California, United States

Similar Jobs

20 Minutes Ago
In-Office
32-39 Hourly
Mid level
32-39 Hourly
Mid level
Pet • Professional Services
Supervise veterinary pharmacy operations in a 24-hour specialty and emergency hospital. Responsibilities include leading and developing pharmacy staff, scheduling, workflow oversight, regulatory compliance, controlled-substance accountability, prescription review, inventory management, quality assurance, client education, and collaboration with veterinarians and hospital leadership.
Top Skills: Workday
41 Minutes Ago
Hybrid
15-20 Hourly
Entry level
15-20 Hourly
Entry level
eCommerce • Fashion • Retail • Sales • Wearables • Design
Assists customers with product selection and styling, provides brand and product knowledge, drives sales through personalized service, completes POS transactions, and maintains stockroom and sales-floor operations. The role requires flexible scheduling, teamwork, strong communication, multitasking, and the ability to lift up to 50 pounds occasionally while supporting an inclusive and engaging retail environment.
Top Skills: Omni-Channel Selling PlatformsPoint-Of-Sale (Pos) SystemsSocial Media
An Hour Ago
Hybrid
60K-89K Annually
Junior
60K-89K Annually
Junior
eCommerce • Information Technology • Retail • Industrial
Manages a portfolio of approximately 85 business customers within an assigned territory. Develops account and territory plans, builds customer relationships, identifies sales opportunities, demonstrates MRO products and services, maintains a sales pipeline, negotiates deals, uses CRM tools, and conducts frequent customer-site visits to grow revenue and ensure satisfaction.
Top Skills: CRM

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account