Customer Base Marketing Lead

Company Summary
EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Department Summary
Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.
Job Duties and Responsibilities
The Customer Base Marketing Lead is responsible for deepening our relationship with millions of Boost Mobile customers. You will lead the charge in increasing Average Revenue Per User (ARPU) and customer lifetime value through innovative loyalty programs, strategic upgrades, and value-added services. You are the "connector" who bridges the gap between complex data and world-class marketing execution.
Key Responsibilities:

• Take the reins of high-impact programs like Refer a Friend and Phone Upgrades, ensuring they stay fresh, competitive, and rewarding
• Drive revenue through strategic initiatives including Value Added Services (VAS), Plan Upgrades, and Add-a-Line campaigns
• Don't just follow the playbook-write it; develop brand-new initiatives from scratch to drive incremental revenue
• Partner with the Communications & Brand teams to build scroll-stopping, high-engagement campaigns that resonate with our customers
• Work hand-in-hand with Analytics to track performance, and collaborate with Finance to own the math-proving ROI and conducting break-even analysis to ensure financial health
• Act as the central hub between Pricing, Device, Digital, and Brand teams to ensure we have the right incentives for the right customers at the right time
• Connect with CXO (Customer Service) and Indirect (Retail Stores) to ensure our front-line teams are empowered to support every campaign we launch
• Collaborate within Retail Wireless across multiple teams including Creative, Web, Add ons, and Sales to develop campaigns

Skills, Experience and Requirements
Education and Experience:

• Bachelor's degree in Marketing, Business, or a related field
• 3 to 5 years of professional experience in Marketing, Loyalty, Promotions, or Customer Communications
• Previous experience in the Telecommunications or Subscription-based industry is preferred
• Prior experience of customer retention/loyalty preferred

Skills and Qualifications:

• Deep understanding of customer lifecycle and retention marketing
• Ability to disseminate complex data sets into clear, actionable marketing insights
• Analytical Powerhouse: Strong experience in reporting analysis and performance tracking
• A proven track record of hitting and exceeding revenue and engagement KPIs
• The ability to look at a problem from 30,000 feet and then zoom in to fix the details
• Ability to facilitate a project with multiple steps from conception to delivery

• Thrive in a team environment and know how to win together
• Ability to see the "big picture" of how marketing moves affect the bottom line
• You don't just plan; you deliver high-quality results on time, every time
• Ability to juggle multiple high-priority projects without dropping the ball
• You can tell a compelling story, whether it's in a creative brief or a boardroom presentation
• Strong interpersonal skills that encourage team partnership and promotes enthusiasm
• Ability to learn quickly, prioritize and work under pressure, adapt to a rapidly changing environment, and demonstrate a sense of urgency

Visa sponsorship not available for this role
Salary Ranges
Compensation: $72,350.00/Year - $103,400.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.
We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. EchoStar will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. You may redact any information that identifies age, date of birth, or dates of school/graduation from your application documents before submission and throughout our application process.
EchoStar will provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to others, or is otherwise not required by law. EchoStar has a more detailed Accommodation Policy that applies to employees. EchoStar endeavors to make echostar.com and jobs.echostar.com accessible to users. Please contact [email protected] if you would like to discuss the accessibility of our website or need assistance completing the application process. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.
Click the links to access the following statements: EEO Policy Statement , Pay Transparency , EEOC Know Your Rights ( English / Spanish )