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You.com

Technical Product Marketing Manager

Reposted One Month Ago
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In-Office
San Francisco, CA, USA
200K-240K Annually
Senior level
In-Office
San Francisco, CA, USA
200K-240K Annually
Senior level
Lead developer-focused marketing for You.com's web search APIs: create technical content (benchmarks, tutorials, comparisons), build community presence on X/LinkedIn/GitHub, run co-marketing with partners, translate product launches into developer narratives, instrument the developer funnel, collaborate with DevRel on demo repos, and represent the company at AI developer events.
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About Us

At You.com, we are building the AI Search Infrastructure that powers modern AI systems. Our goal is to create the trusted knowledge layer that agents, applications, and enterprises rely on to retrieve real-time, accurate, and citation-backed information.

Our platform combines proprietary vertical indexes with LLM-optimized retrieval systems to power AI agents, applications, and enterprise workflows. We are solving hard problems across search, large language models, and large-scale infrastructure to make AI systems more reliable, transparent, and useful.

Our team includes engineers, researchers, product builders, and operators who care about solving meaningful problems and delivering real-world impact. Whether you are improving core infrastructure, shaping product experiences, or helping bring new AI capabilities to market, your work will help define how modern AI finds and uses knowledge.

About the Role

You will sit at the intersection of Product, Engineering, DevRel, Sales, and Marketing, turning deeply technical product capabilities into clear positioning, compelling launches, credible proof points, and developer experiences that drive adoption.

You will own the technical product narrative: understanding our products at a deep level, understanding the competitive landscape just as deeply, and translating that knowledge into how You.com shows up everywhere from a product launch and benchmark to our website, documentation, demos, sales conversations, and developer community.

This role is for someone with exceptional product judgment and technical curiosity who can move comfortably between an API response, an eval, a product roadmap, and a launch narrative. You should be able to understand what we've built, challenge how we describe it, and make sophisticated technology feel obvious and important without oversimplifying it.

Responsibilities
  • Own positioning and messaging for You.com's developer products and APIs, translating technical capabilities into clear differentiation for developers and technical decision-makers
  • Develop a deep understanding of our Search, Contents, Research, Answer, and emerging API capabilities, including how they work, where they perform best, and how developers incorporate them into production AI systems
  • Lead go-to-market strategy for major product launches, working with Product and Engineering from early development through launch and adoption
  • Turn technical innovation into compelling developer narratives grounded in real-world problems, concrete use cases, benchmarks, demos, and proof
  • Own competitive intelligence across the AI search, retrieval, grounding, and agent infrastructure landscape, helping the company understand where we win, where we don't, and how the market is evolving
  • Build the technical evidence that supports our positioning, including benchmark narratives, competitive comparisons, architecture explainers, demos, use-case content, and evaluation frameworks
  • Partner closely with Product and Engineering to understand upcoming capabilities early and help shape how they are packaged, positioned, and brought to market
  • Partner with DevRel to turn product differentiation into demo applications, example workflows, integration guides, and other artifacts developers can use to evaluate You.com
  • Equip Sales and Partnerships with technically credible messaging, competitive intelligence, demos, and proof points for conversations with sophisticated technical buyers
  • Work with Marketing to ensure our website, campaigns, content, and launches accurately reflect the sophistication and differentiation of our technology
  • Develop messaging for different technical audiences and use cases, from individual AI engineers making their first API call to engineering leaders evaluating search infrastructure at production scale
  • Spend time directly with developers and customers to understand how they evaluate search infrastructure, where they encounter friction, what alternatives they consider, and what ultimately drives adoption
  • Instrument and analyze the developer journey from discovery through evaluation, activation, and production usage, using those insights to improve our product marketing strategy
  • Represent You.com externally through technical content, webinars, conferences, community conversations, and other opportunities where deep product expertise matters
Qualifications
  • Significant experience in technical product marketing, product management, developer relations, solutions engineering, engineering, or another deeply technical role
  • Strong understanding of APIs and modern AI application architecture, including concepts such as LLMs, agents, retrieval, grounding, RAG, inference, and evaluation
  • Experience marketing or building developer infrastructure, APIs, AI products, developer tools, data infrastructure, or similarly technical products
  • Demonstrated ability to understand technically complex products and translate them into differentiated positioning without losing technical credibility
  • Personally shipped technical artifacts such as benchmark analyses, technical launch posts, integration guides, architecture content, demos, or competitive evaluations
  • Strong understanding of how developers and technical buyers discover, evaluate, test, and ultimately adopt infrastructure products
  • Excellent writing and storytelling skills for technical audiences; able to make complex concepts clear without making them simplistic
  • Strong competitive instincts and an ability to quickly understand both technical and market differentiation
  • Comfortable working directly with engineers, reading technical documentation, using APIs, and getting hands-on with the products you market
  • Experience leading cross-functional product launches in close partnership with Product and Engineering
  • Data-driven approach to product marketing, with the ability to connect positioning and GTM activities to activation, usage, pipeline, and revenue
  • Experience in AI infrastructure, search, developer tools, or API-first companies strongly preferred
  • Technical degree or previous experience as an engineer, technical PM, DevRel engineer, solutions engineer, or similar role is a plus

Our salary bands are structured based on a combination of geographic tiers and internal leveling. Compensation is determined by multiple factors assessed during the interview process, with the final offer reflecting these considerations.

Salary Band
$200,000—$240,000 USD
Company Perks:
  • Hubs in San Francisco and New York City offering regular in-person gatherings and co-working sessions

  • Flexible PTO with U.S. holidays observed and a week shutdown in December to rest and recharge*

  • A competitive health insurance plan covers 100% of the policyholder and 75% for dependents*

  • 12 weeks of paid parental leave in the US*

  • 401k program, 3% match - vested immediately!*

  • $500 work-from-home stipend to be used up to a year of your start date*

  • $600 technology stipend to support a portion of our hybrid/remote team's cell phone and internet expenses*
  • $1,200 per year Health & Wellness Allowance to support your personal goals*

  • The chance to collaborate with a team at the forefront of AI research

*Certain perks and benefits are limited to full-time employees only

You.com participates in E-Verify. We will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee’s Form I-9 to confirm work authorization. (English/Spanish: E-Verify Participation/Right to Work) We are also an inclusive, equitable, and accessible workplace. Please let us know if you require accommodation for any portion of the recruitment and hiring process.

Beware of Recruiting Scams:

You.com will only contact you through official @You.com email addresses and will never ask for payment or sensitive personal information during the hiring process.

Use of AI Tools During Our Hiring Process:

At You.com, we're thoughtful about how we use AI throughout our business — including our hiring process.

During certain stages of the interview process, we may use AI-powered tools to assist with administrative tasks such as scheduling, note-taking, transcription, or summarizing interview discussions. These tools are intended to support our interviewers by improving accuracy and efficiency — they do not make hiring decisions or replace human judgment.

All employment decisions are made by our recruiting team and hiring managers based on a holistic review of each candidate and applicable evaluation criteria.

If AI-assisted note-taking or transcription may be used during your interview, we will notify you in advance. If you prefer not to participate in an interview that uses these tools, you may opt out by informing your recruiter before your scheduled interview. We will work with you to provide an alternative interview experience where reasonably practicable.

Information collected during the hiring process is handled in accordance with our Privacy Policy and applicable law. By continuing with the application process, you acknowledge that you have read this notice. If AI-assisted tools are used during your interview and you have not opted out after receiving notice, you consent to their use as described above, where permitted by applicable law.


HQ

You.com San Francisco, California, USA Office

San Francisco, CA, United States, 94104

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