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Big Data • Healthtech • Software
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Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Cybersecurity • Data Privacy
The Sr. Digital Marketing Specialist will develop, implement, and optimize paid media campaigns, collaborate cross-functionally, manage budgets, and analyze performance metrics.
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In the cloud, every second counts. On the leading edge of security, Sysdig stops attacks in real-time by instantly detecting changes in cloud security risk with runtime insights and open source Falco. Trusted by a large enterprise customer base, we are a well-funded startup, passionate open source enthusiasts at heart, and problem-solvers who are building and delivering powerful solutions to secure cloud-native applications.
We have an organizational focus on delivering value to customers. We appreciate diverse opinions and open dialogue to spur ideas and we believe in working together to achieve our goals. We're an international company that understands how to cultivate an inclusive environment across all teams.
And we're a great place to work too - we've been named a "Best Places to Work" by Inc, the San Francisco Business Time, and Built In, with recognitions ranging from "Best Benefits" to a "Best Company for Happiness".
We are looking for driven team members who want to join us on our mission to lead cloud security globally. Does this sound like the right place for you?
What you will do
- Oversee day-to-day execution of digital marketing campaigns across paid search, paid social, and programmatic platforms, ensuring accurate setup and delivery, reporting to the Sr. Manager, Digital Marketing.
- Monitor campaign performance and provide regular updates, highlighting key trends and areas for improvement.
- Collaborate with the sales team to gather feedback on lead quality and share insights with channel owners to inform ongoing campaign improvements.
- Collaborate with the Operations team to develop dashboards and reporting frameworks that performance team members.
- Partner with external agencies and 3rd party publisher partners to coordinate campaign planning, creative development, and performance optimization across digital channels.
- Conduct A/B and multivariate testing on ad creatives, landing pages, email campaigns, and CTAs to increase conversion rates.
- Lead the end-to-end ad production process—from brief creation and asset development to launch and post-campaign performance analysis.
- Lead the end-to-end hand off process with agencies and 3rd party vendors.
- Support process improvements to enhance campaign efficiency, collaboration, and reporting consistency.
What you will bring with you
- 4+ years of B2B SaaS marketing experience, with focus on digital campaigns, demand generation, and pipeline growth.
- Hands-on experience with main marketing and analytics tools including Marketo, Salesforce, PowerBI, Demandbase, LinkedIn Ads, and SEM platforms.
- Translate data into actionable insights and performance improvements.
- A collaborative mindset and ability to work cross-functionally with sales, content, and external partners.
- Comfort operating in a metrics-driven environment with a test-and-learn approach to marketing.
What we look for
- A/B testing skills in interpreting performance data and acting on it.
- Excellent project management, communication, and copywriting skills.
- Collaborative, with an eye for scalable process improvement.
- Bachelor's degree in Marketing, Business, Communications, or a related field or equivalent working experience.
When you join Sysdig, you can expect:
- Extra days off to prioritize your well-being
- 401(k) Retirement Savings Plan with a 3% company match
- Maternity and Parental Leave
- Mental health support for you and your family through the Modern Health app
- Full health benefits package for you and your family
The U.S. annual compensation range for this full-time position is between $128,900 and $161,100 USD/year. Actual offers may be higher or lower than this range based on a variety of factors, including your work location, job-related experience and education.
We would love for you to join us! Please reach out even if your experience doesn't perfectly match the job description. We can always explore other options after starting the conversation. Your background and passion will set you apart, especially if your career path is different.
Sysdig values a diverse workplace and encourages women, people of color, LGBTQIA+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply. Sysdig is an equal-opportunity employer. Sysdig does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity, or any other legally protected status.
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Sysdig San Francisco, California, USA Office
Our San Francisco office is located downtown just a couple blocks from the historic Ferry Building and within walking distance of nearly every type of cuisine you could ask for. From our windows, you can enjoy picturesque views of the Bay Bridge and Salesforce Park.
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
