The Digital Specialist, Paid Social manages and optimizes paid media campaigns for nonprofit clients across Meta, LinkedIn, and TikTok, analyzing performance and delivering insights.
The Digital Specialist, Paid Social will support a portfolio of nonprofit clients by managing and optimizing paid media campaigns across Meta platforms (Facebook/Instagram), LinkedIn and Tik Tok. In this role, you’ll build and refine ad campaigns, manage accounts with precision, and deliver performance insights that drive real-world impact. You’ll work closely with account managers and nonprofit partners to align strategy with outcomes, while staying sharp on platform trends, compliance, and best practices.
Responsibilities
- Build, launch, and optimize paid campaigns on Meta (Facebook/Instagram), TikTok and LinkedIn Ads. This includes writing ad copy and testing creative assets in partnership with internal teams.
- Strategically manage Meta and LinkedIn Ad accounts and budgets to ensure full utilization and compliance.
- Analyze campaign performance and provide actionable insights using platform dashboards and Google Analytics.
- Build monthly or quarterly reports ad present results to internal teams and/or clients.
- Collaborate with account managers and nonprofit clients to align campaign goals with mission impact.
- Stay current on platform updates, algorithm changes, and nonprofit advertising best practices.
Qualifications
- 2+ years of digital marketing experience in an agency environment, executing within Meta and LinkedIn ads platforms.
- Meta Blueprint Certification and/or LinkedIn Marketing certifications strongly preferred, but not required.
- Proficiency with Google Ads, Search, Display, Video, and Analytics would be a bonus!Strong written and oral communication skills.
- An undeniable passion for digital marketing and the nonprofit space.
- An aptitude for organization and ability to work independently in a remote environment and manage multiple accounts/projects simultaneously.
- A diverse perspective and a collaborative nature.
- An entrepreneurial and independent spirit.
Top Skills
Google Ads
Google Analytics
Linkedin Ads
Meta Ads
Tiktok Ads
Similar Jobs
Agency • Legal Tech
The Sr. Social Media Specialist manages paid and organic social media campaigns, enhances brand presence, monitors performance, and collaborates with creative teams.
Top Skills:
Adobe Creative SuiteCanvaGoogle AnalyticsHubspotLinkedInMetaRedditRival Iq
Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
The Senior Manager, Presales Innovation will manage presales analytics, develop AI-enabled tools, and enhance team effectiveness to boost customer success and revenue growth.
Top Skills:
AIAnalyticsBi/Reporting ToolsGongSalesforce
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
The Principal Platform Architect will design scalable solutions on the ServiceNow platform, engage stakeholders for alignment, mentor teams, and drive innovation to enhance customer success and operational efficiency.
Top Skills:
AWSAzureOracle CloudSalesforceServicenowWorkday
What you need to know about the San Francisco Tech Scene
San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine
