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Postman is the world’s leading API platform, used by more than 40 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.
The company is headquartered in San Francisco and has offices in Boston, New York, and Bangalore - where Postman was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman.
P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman.
Our Campaigns team is a group of data-driven strategists focused on accelerating growth through experimentation and scale. We work cross-functionally with creative, analytics, and product teams to run high-impact campaigns across the entire marketing funnel. We lead the highest impact campaigns, product launches, and other projects for the entire marketing team.
The OpportunityPostman is hiring a dynamic and creative leader who can design and execute integrated demand generation campaigns.
We are looking for an Integrated Marketing Campaign Manager to join our growing enterprise demand generation team and lead our integrated marketing campaign efforts. You will be responsible for creating and executing comprehensive marketing campaigns that generate increased product usage and user engagement, qualified leads for our sales team, and drive revenue growth. You will also oversee the campaign creation, performance, optimization and distribution across multiple channels such as email, paid media, and social. The role involves a mix of growth and enterprise campaigns, with a primary focus on growth.
What You’ll Do- Lead the ideation, planning and execution of integrated marketing campaign strategies that align with our business goals and target audience
- Serve as the program owner/lead and holding teams accountable for on-time deliverables
- Manage the end-to-end execution of demand generation campaigns across multiple channels, including email, paid media, content syndication, webinars, social media, ABM, and events
- Collaborate with the sales, product, and creative teams to create compelling and relevant campaign messaging and assets
- Track, measure, and analyze campaign performance and ROI using data and insights
- Optimize and refine campaigns based on best practices and feedback
- Manage the campaign budget and allocate resources effectively
- Develop and execute comprehensive demand generation strategies to drive continuous growth for lead and pipeline generation.
- At least 7 years of experience in B2B digital marketing, preferably in a SaaS or technology company
- Proven track record of creating and executing successful integrated campaigns that deliver marketing qualified leads that convert to sales opportunities
- Strong knowledge of marketing automation and attribution tools, CRM systems, and analytics platforms like Marketo, Salesforce and rampmetrics
- Excellent communication, presentation, and project management skills
- Creative, strategic, and analytical thinker with a growth mindset
The reasonably estimated base salary for this role ranges from $120,000 - $150,000, plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.
In addition to Postman's pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Along with that, our wellness programs will help you stay in the best of your physical and mental health. Our frequent and fascinating team-building events will keep you connected, while our donation-matching program can support the causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves.
At Postman, we embrace a hybrid work model. For all roles based out of San Francisco Bay Area, Boston, Bangalore, Hyderabad, and New York, employees are expected to come into the office 3-days a week. We were thoughtful in our approach which is based on balancing flexibility and collaboration and grounded in feedback from our workforce, leadership team, and peers. The benefits of our hybrid office model will be shared knowledge, brainstorming sessions, communication, and building trust in-person that cannot be replicated via zoom.
Our ValuesAt Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.
Equal opportunityPostman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
Postman San Francisco, California, USA Office
San Francisco, CA, United States
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