Marketing Specialist, North America

Job Description: Marketing Specialist, North America

The Top Line

Here’s the deal. We’re all about helping researchers break free from tools that just don’t cut it. Unleashing problem-tackling products that make a huge difference in the real science they do every day. That’s our mantra, our promise and we own it. Our tribe is different. We thrive on moving fast, taking risks and persevering through failure. We embrace the unknown and we are happy to make mistakes. We are there for each other and we crave diversity because we know that building a truly diverse tribe will make us better at everything.

The Job

You will help the sales team meet their goals by building high quality marketing campaigns, supporting all tradeshows and conferences, and producing virtual activities. We need you to work with vendors, partners, and distributors to create awareness, expand our database in North America and generate qualified leads.

Responsibilities

• Execute on the current North American marketing plan
• Expand the SFDC database with quality leads
• Take complete ownership of all events and tradeshows
• Manage and produce virtual events and webinars
• Partner with global marketing and the North American sales team to build the regional marketing plan each year
• Design and create marketing collateral

Qualifications

• Bachelor’s degree in life sciences or relevant experience
• 3+ years of experience marketing to the life sciences tools industry
• Fluency in English required, additional languages is a huge plus
• Demonstrated success supporting a sales team with high quality lead generation
• Current relationships with vendors and partners that generate great leads
• Located in the Pleasanton or Bay area of California
• Travel up to 30% overnight when required
• Experience with MS Office, Salesforce.com
• Experience with Pardot and Adobe creative suite is a big plus

Compensation

The US base salary range for this full-time position is $70,000 - $90,000. This salary range is an estimate, and the actual base salary may vary based on the Company’s compensation practices. This role is also eligible for our commission program, and comprehensive health and retirement benefit programs.