Mochi Health Logo

Mochi Health

Product Marketing Manager, Lifecycle & Engagement

Posted An Hour Ago
Be an Early Applicant
Easy Apply
In-Office
San Francisco, CA, USA
150K-200K Annually
Mid level
Easy Apply
In-Office
San Francisco, CA, USA
150K-200K Annually
Mid level
The Product Marketing Manager will lead lifecycle marketing efforts, manage communications for patients, providers, and pharmacy partners, and execute multi-channel campaigns to drive engagement and retention in Mochi Health's AI-driven healthcare marketplace.
The summary above was generated by AI

Healthcare is broken at the first step: patients can't find the right care, understand what it costs, or access the medications they need. Mochi Health is fixing this.

We're building an AI-driven marketplace that makes healthcare discoverable—connecting patients to the right providers, transparent pharmacy pricing, and affordable medications. Over the past few years, we've grown rapidly by combining clinical expertise with technology that actually works for real people, not just hospital systems.

Our platform does what legacy healthcare can't: it gives patients transparent pricing before they pay, personalized medication management that follows them across providers, and long-term access to their own medical records. We're proving that healthcare can be more affordable, more human, and far more intuitive than what exists today.

Join a team that's rebuilding healthcare from the patient up. At Mochi Health, you'll work alongside people who value bold thinking, inclusive collaboration, and getting meaningful work into the world. If you want to do the most impactful work of your career, this is where to do it.

$150,000 - $200,000
Full-Time / Onsite (5 days/week)

About The Role

We are looking for a data-driven Product Marketing Manager to own lifecycle marketing and user engagement across Mochi Health's core product surfaces; patient experience, provider portal, and pharmacy portal. This role sits at the intersection of product, marketing, and CRM, and is responsible for building the communication infrastructure and campaign strategies that drive conversion, retention, and long-term engagement across our user base.

You will be the go-to owner of our Customer.io instance, designing and executing multi-channel lifecycle programs (email, push notification, and SMS) that meet users where they are, whether they're a patient starting their weight loss journey, a clinician managing their panel, or a pharmacy partner processing prescriptions.

What You’ll Do
  • Own and operate Mochi Health's Customer.io instance end-to-end, including audience segmentation, campaign architecture, and deliverability management
  • Build and optimize lifecycle programs across the full user journey — onboarding, activation, engagement, re-engagement, and retention — for patients, providers, and pharmacy partners
  • Design and launch multi-channel campaigns spanning email, SMS, and push notifications, with a consistent and cohesive messaging experience across touchpoints
  • Develop A/B testing frameworks to continuously improve open rates, click-through rates, conversion, and churn reduction
  • Identify drop-off points in the patient funnel and design targeted lifecycle interventions to improve conversion from sign-up through active treatment
  • Build churn prediction and win-back programs using behavioral signals and engagement data

Cross-Portal Coverage

  • Patient Experience: Design onboarding flows, habit-building nudges, appointment reminders, and re-engagement sequences that support long-term adherence and satisfaction
  • Provider Portal: Develop communications that help providers get up to speed on new features, workflows, and clinical tools; reducing friction and increasing portal adoption
  • Pharmacy Portal: Build operational notifications and proactive updates that keep pharmacy partners informed on order status, formulary changes, and new capabilities
Who You Are
  • 2–3 years of experience in lifecycle marketing, CRM, or product marketing — ideally at a health tech, digital health, or consumer subscription company
  • Hands-on experience with Customer.io (required) — including building behavioral triggers, segments, and multi-step campaign flows
  • Proven ability to design and execute campaigns across email, SMS, and push notifications
  • Strong understanding of conversion funnel optimization and churn reduction strategies
  • Experience writing clear, compelling copy for diverse audiences — from patients to clinical professionals
  • Comfort working with data: pulling segments, interpreting campaign metrics, and making optimization decisions
  • Ability to manage multiple campaigns and stakeholders simultaneously in a fast-paced startup environment
Life at Mochi 💫

At Mochi, we believe your best work happens when you feel your best—so we’ve designed an environment that fuels your creativity, supports your growth, and makes every day exciting.

🥗 ALL MEALS CATERED five days a week, breakfast lunch and dinner professionally catered. On-site Barista for unlimited espresso/matcha bar.

💰 Transport’s on us Transportation benefits to make commuting painless

 💣 Profitable & Explosive Growth – Our growth is like trying to drink from a firehose while riding a rocket, as we commit to decisions that ensure long-term success, stability, and the well-being of our team and customers—all without the constraints of VC funding.

🚀 High-Impact Work Be part of shaping the future of digital healthcare during an exciting period of growth and innovation.

👩‍💻 World-Class Team Join a team of ex-Tesla, Citadel, SpaceX, Harvard, Princeton, Yale, Dartmouth, IIT across engineering, product, clinical, operations, and beyond—each bringing excellence and empathy to the table.

✨ All the standard bits –401(k) match, unlimited PTO, fully covered life insurance, super primo medical dental and vision for our injury prone team.

💸 Competitive Compensation We offer a top-of-market salary and a generous equity package—because you deserve to share in the upside you help create.

📍 Prime Location Our vibrant downtown San Francisco Q is just steps from public transit, great coffee shops, and everything the city has to offer.

The base salary for this full-time position ranges from $150,000 to $200,000, in addition to equity and benefits. The salary range listed in each job posting represents the minimum and maximum targets for new hire salaries across all locations. Actual compensation within this range is determined by various factors, such as job-related skills, experience, relevant education or training, and location.

#LI-Onsite #LI-TJ

Workplace Policy

Mochi Health is an in-person company based in San Francisco, CA. Our team works together in person five days a week to foster collaboration, innovation, and strong connections. We believe that face-to-face interaction builds a culture of excellence and allows us to deliver the best outcomes for the patients and providers we serve.

Equal Opportunity

Mochi Health is an Equal Opportunity Employer. We make all employment decisions based solely on merit. We provide equal employment opportunities to all applicants and employees without discrimination on the basis of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, disability status, or any other applicable legally protected characteristic. We prohibit any form of discrimination or harassment. This policy applies to all terms and conditions of employment, including hiring.

Candidate Privacy Notice

Please review Mochi Health's Candidate Privacy Notice here.

Accommodations

Mochi Health complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local laws. We will reasonably accommodate qualified individuals with a disability during the application process and throughout employment as required by law.

If you need any assistance or accommodations due to a disability, please contact us at [email protected].

Top Skills

Customer.Io
HQ

Mochi Health San Francisco, California, USA Office

161 Natoma St, San Francisco, CA, United States, 94105

Similar Jobs at Mochi Health

An Hour Ago
Easy Apply
In-Office
San Francisco, CA, USA
Easy Apply
150K-200K Annually
Mid level
150K-200K Annually
Mid level
Healthtech • Telehealth
The Product Manager will oversee the development of a healthcare platform, focusing on user workflows, product requirements, and cross-functional collaboration to deliver a scalable solution.
Top Skills: AIHealthcare It
Yesterday
Easy Apply
In-Office
San Francisco, CA, USA
Easy Apply
100K-150K Annually
Junior
100K-150K Annually
Junior
Healthtech • Telehealth
As an Operations Associate, you will help expand pharmacy partnerships, onboard new sellers, manage data, and report KPIs to executives, driving network growth.
Top Skills: ExcelPowerPointPythonSQL
6 Days Ago
Easy Apply
In-Office
San Francisco, CA, USA
Easy Apply
100K-150K Annually
Entry level
100K-150K Annually
Entry level
Healthtech • Telehealth
As an Operations Associate, you will optimize clinical workflows, analyze performance data, and collaborate with teams to enhance patient care.
Top Skills: SQL

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account