Product Marketing Manager

Company Overview

KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice-controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays. The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and we invest 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem-solvers work together with the world’s leading technology providers to accelerate the delivery of tomorrow’s electronic devices. Life here is exciting and our teams thrive on tackling really hard problems. There is never a dull moment with us.

Group/Division

With over 40 years of semiconductor process control experience, chipmakers around the globe rely on KLA to ensure that their fabs ramp next-generation devices to volume production quickly and cost-effectively. Enabling the movement towards advanced chip design, KLA's Global Products Group (GPG), which is responsible for creating all of KLA’s metrology and inspection products, is looking for the best and the brightest research scientist, software engineers, application development engineers, and senior product technology process engineers. The Film and Scatterometry Technology (FaST) Division provides industry leading metrology solutions for worldwide semiconductor IC manufacturers. The FaST Division portfolio of metrology products includes hardware and software solutions for optical film thickness, optical critical dimension (CD), composition, and resistivity measurement systems. These products are essential for the IC manufacturers as they provide critical metrology capabilities for the development and implementation of their advanced IC processes. The FaST division is committed to support our customers to achieve performance entitlement of our solution and we effectively partner with our customers from their early research and development phase to the high volume in-line manufacturing implementation specific for their process needs. The division consists of a global team located in US, Israel, China, and India.

Job Description/Preferred Qualifications

About KLA FaST Division
KLA Corporation’s FaST division delivers exclusive process-control and process-enabling solutions that accelerate innovation in the electronics industry. Our proprietary semiconductor and microelectronics production technologies are highly advanced, enabling customers to achieve leading-edge performance and helping KLA maintain a strong competitive advantage.

Role Overview

The Product Marketing Manager (PMM) will own the strategic direction and success of specific products within the FaST division. This role drives engagement in high-growth markets by defining and promoting differentiated products, interacting with key strategic customers, and supporting business objectives across regions and accounts.

You will lead product strategy, market research, and pricing, while managing the full product lifecycle—from market penetration to adoption. Collaboration with cross-functional teams (applications, engineering, manufacturing, and sales) is essential to enhance existing products and ensure successful new product introductions.

Key Responsibilities

• Define market requirements and product strategies for assigned product lines.
• Conduct market research, identify customer needs, and develop pricing strategies.
• Create business and product marketing plans; manage product lifecycle (PLC).
• Own product positioning and messaging in the marketplace.
• Drive customer engagement from initial penetration through adoption.
• Act as regional/account owner:
  • Develop product presentations for key customers.
  • Define penetration and adoption strategies in collaboration with regional teams.
• Support pre-sales and post-sales projects, including Beta programs and early shipments.
• Collaborate with Customer, Field Applications, Marketing, and Engineering teams to ensure timely closure of Beta and early ship programs.

Desired Qualifications

• Knowledge of semiconductor or packaging cleanroom/fab processes.
• Experience in business plan development and product introduction planning.
• Strong market analysis skills using customer data and industry reports.
• Expertise in strategic marketing to identify evolving requirements and opportunities.
• Ability to forecast product demand and analyze competitive landscape.
• Proficiency in product pricing and supporting new product releases.
• Customer engagement experience, including technical presentations and executive summaries.
• Familiarity with metrology tools/applications (plus).
• Knowledge of etch, thin films, and lithography processes (plus).
• Willingness to travel 30–40%, including internationally.

Why Join Us

At KLA, you’ll be part of a global leader driving innovation in the semiconductor industry. Joining the FaST division means:

• Impactful Work: Shape how our cutting-edge technologies are positioned in the market. Your strategies and messaging will influence customer adoption, drive revenue growth, and define how KLA leads in high-growth segments.
• Innovation Culture: Work in an environment that values creativity, collaboration, and continuous learning.
• Career Growth: Access world-class training, mentorship, and opportunities to advance in a high-growth industry.
• Global Exposure: Engage with leading customers and partners worldwide, expanding your professional network and expertise.
• Competitive Benefits: Enjoy a comprehensive benefits package designed to support your well-being and success.

Minimum Qualifications

Doctorate (Academic) Degree and related work experience of 0 years; Master's Level Degree and related work experience of 3 years; Bachelor's Level Degree and related work experience of 5 years

Base Pay Range: $109,600.00 - $186,300.00 Annually

Primary Location: USA-CA-Milpitas-KLA

KLA’s total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits including but not limited to: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave.

Interns are eligible for some of the benefits listed. Our pay ranges are determined by role, level, and location. The range displayed reflects the pay for this position in the primary location identified in this posting. Actual pay depends on several factors, including state minimum pay wage rates, location, job-related skills, experience, and relevant education level or training. We are committed to complying with all applicable federal and state minimum wage requirements where applicable. If applicable, your recruiter can share more about the specific pay range for your preferred location during the hiring process.

               

KLA is proud to be an Equal Opportunity Employer. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] or at +1-408-352-2808 to request accommodation.

Be aware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as KLA employees.  KLA never asks for any financial compensation to be considered for an interview, to become an employee, or for equipment. Further, KLA does not work with any recruiters or third parties who charge such fees either directly or on behalf of KLA. Please ensure that you have searched KLA’s Careers website for legitimate job postings.  KLA follows a recruiting process that involves multiple interviews in person or on video conferencing with our hiring managers.  If you are concerned that a communication, an interview, an offer of employment, or that an employee is not legitimate, please send an email to [email protected] to confirm the person you are communicating with is an employee. We take your privacy very seriously and confidentially handle your information.