Salesforce Logo

Salesforce

Technical Program Management Director, Digital Marketing

Posted 11 Days Ago
Be an Early Applicant
In-Office
San Francisco, CA, USA
171K-298K Annually
Expert/Leader
In-Office
San Francisco, CA, USA
171K-298K Annually
Expert/Leader
Lead cross-functional technical programs for email and messaging platforms, building next-generation Marketing Cloud and Data Cloud solutions. Align executives and teams, drive Agile delivery, remove obstacles, run steering committees, manage releases, and deliver metrics and program reviews to support CMO/CDO priorities.
The summary above was generated by AI

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Program & Project Management

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Job Description: Technical Program Management Director, Digital Marketing

About the Role

Technical Program Managers (TPMs) play a meaningful role at Salesforce in leading large-scale, cross-functional initiatives within our Technology, Marketing & Products organizations. TPMs are responsible for programs from beginning to end, ensuring a better workflow and more effective communication. They work closely with executives and key company partners to drive critical programs and activities across the company.
As a key leader, the Director of Technical Program Management for Email and Messaging Platforms will transform Salesforce’s email marketing strategy, technology, and operations. In this high-visibility role, you will manage the current system while building a next-generation agentic email platform powered by Marketing Cloud and Data Cloud. You will accelerate product delivery and drive programs to build Agent-first platforms that showcase Salesforce's capabilities. To succeed, you must align communication across leadership, product, and cross-functional marketing teams. Supporting objectives critical to the CMO and CDO, this position requires strong executive presence and ability to transform traditional ways of working with AI.

About You
  • Love to wear multiple hats.
  • Builds the relationships to make things happen.
  • Highly functional in an energizing environment.
  • Comfortable bending between the tactical and strategic.
  • Outstanding executive presence and communications professional.
  • A service-oriented-minded person who "Thinks Customer."
  • Enjoy a hyper-transparent flow of information, conversation, and ideas.
Your Impact - Responsibilities
  • Lead programs by aligning across program scope, and release planning, as well as aligning one or more teams on vision, and business goals, crafting program structure, and securing cross-functional alignment.
  • Drive teams through the Software engineering experience using Agile and analytical and technical skills.
  • Drive Steering Committee meetings with key partners for each program to help make key decisions, remove obstacles, and address key program issues. Be the key driver to ensure business goals are met and drive the strategic vision of each program.
  • Develop strong partnerships with key functional team members to drive focus on business goals. Be a trusted partner for executive management to ensure program success.
  • Partner with cross-functional teammates to drive workgroup alignment meetings to address tactical release issues, dependencies, team status, production issues, metrics review, achievements, etc. (cross-functional - Product Owners, Marketing, Scrum Leads, UX, CX,).
  • Lead "program/feature" dependencies across multiple teams, scrum teams, functions, divisions, and partners.
  • Anticipate and remove obstacles with a sense of urgency that slow down or prevent project teams from delivering on project goals.
  • Provide monthly program reviews and updates at sprint reviews (deep dive into the current state of project goals, risks, and critical issues).
  • Create a collaborative environment that fosters creativity, innovation, and learning.
  • Be a catalyst within the organization, someone who can help advance our Technology, Marketing & Products org strategy globally and drive others in the organization to change.
  • Create clarity from chaos.
Minimum Requirements
  • Bachelor's degree in Business Administration, Information Technology, or equivalent practical experience.
  • 10+ years (Director, TPM) of enterprise software/technical program or engineering management experience at an enterprise technology company.
  • 7+ years of conducting and leading SaaS product development programs; shown understanding of the SaaS business model and its product development lifecycle.
  • Excellent analytical and problem-solving skills with a history of hands-on, detail orientation.
  • Deep experience with the software development lifecycle; ability to adjust and apply this knowledge in a dynamic environment using agile methodologies.
  • Ability to establish credibility and rapport with senior executives and team members.
  • Outstanding organizational, communication, and relationship-building skills conducive to driving consensus; able to work in a cross-functional, matrix management environment.
  • Experience with Portfolio Management.
  • Ability to master technical subjects and technologies relevant to the program.
  • Strong organizational, project management, analysis, and communication skills.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $171,200 - $273,000 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $205,800 - $298,400 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

HQ

Salesforce San Francisco, California, USA Office

1 Market, San Francisco, CA, United States, 94105

Similar Jobs

8 Minutes Ago
Hybrid
200K-400K Annually
Expert/Leader
200K-400K Annually
Expert/Leader
Artificial Intelligence • Big Data • Consumer Web • eCommerce
Own end-to-end operational outcomes and run long-lived AI agents to move them. Improve recruiting funnel throughput, operate an ownership-equity program, manage company cadence, vendors, and workplace, and instrument agent compute and outcomes. Measured on outcome movement and CEO decision capacity returned.
8 Minutes Ago
Hybrid
200K-425K Annually
Senior level
200K-425K Annually
Senior level
Artificial Intelligence • Big Data • Consumer Web • eCommerce
Own agent-platform partnerships end-to-end: source and close integrations, build the production demo/integration (MCP/APIs), set pricing/monetization, and ship verified-commerce capabilities into major AI ecosystems. Success measured by live integrations, first MCP/API revenue, and reusable pricing/packaging playbooks.
Top Skills: Agent FrameworksAPIsApple App IntentsChatgpt AppsClaude ConnectorsGoogle Gemini ExtensionsMcpMcp Server
8 Minutes Ago
In-Office
170K-500K Annually
Senior level
170K-500K Annually
Senior level
Artificial Intelligence • Big Data • Consumer Web • eCommerce
Own and evolve a production fleet of long-running AI agent automations: design runtimes, liveness checks, verification systems, token economics, model-routing, and a shared knowledge base. Build deterministic alarms, oracle-separated checkers, regression corpora, and CI/monitoring that prevent silent failures. Work directly with the founder, ship verification-first features, and replace ad-hoc review with scalable verification and escalation paths.

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account