Drives new B2B fuel-customer acquisition across an assigned region, managing the full consultative sales cycle from prospecting through contract closure. Builds executive relationships, delivers presentations and proposals, meets volume and gross-margin quotas, forecasts sales, maintains CRM data, and coordinates with operations, marketing, technical teams, and other sales units. Provides market intelligence, supports cross-selling, and helps ensure customer orders and initial deliveries are fulfilled.
The Regional Sales Manager, Fuel Oriented position is focused primarily on the acquisition of new fuel customers. This position is a significant driver of new profitable business growth for Diesel Direct.
Diesel Direct a premier one-stop fuel and lubrication petroleum distributor with a focus on safety and customer service.
ESSENTIAL DUTIES & RESPONSIBILITIES:
- Ability to work with and possibly lead a fuel sales team
- Establish relationships with new customers and secure contracts with new customers that achieve assigned sales quotas and targets for both volume and GM
- Drive the entire sales cycle from initial customer engagement to closed sales
- Prospect for potential customers using various direct methods such as networking and tools such as Fleet Sleek, Hoovers, and LinkedIn as required
- Qualify prospects against company criteria for ideal customers
- Consult with a prospect about business challenges and requirements, as well as the range of options and cost benefits of each
- Maintain a high level of relevant general knowledge in order to connect with prospects
- Make presentations to senior managers and decision-makers
- Draft and deliver proposals
- Work with technical staff and product specialists were required to address customer requirements
- Achieve monthly sales quota
- Provide forecasts on sales volumes that will close in 90 days
- Work with Operations staff to address potential problems and ensure a great experience at the first delivery
- Work with marketing to plan and execute lead generation campaigns
- Provide feedback to sales management on ways to decrease the sales cycle, enhance sales, and improve company brand and reputation
- Provide feedback to company management on market trends, competitive threats, unmet needs, and opportunities to deliver greater value to customers by extending company offerings
- Partner with reps in other business units to identify opportunities to cross-sell
- Document and maintain accurate CRM sales report information
- Assist in inventory management to ensure customer orders can be met
QUALIFICATIONS:
- Highly motivated individual with 5-7 years demonstrated success in consultative/solution-based selling in a B2B environment within a relevant industry.
- Experience selling at the senior management level with a proven track record of routinely closing deals
- A college degree or equivalent experience and demonstrated success in sales
- 3-5 years of relevant industry sales, and/or customer service experience.
- Ability to travel within an assigned region using own transportation
- Good driving record
- Strong customer service skills
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