Senior Copywriter

Senior Copywriter

  

This role has been designed as ‘’Onsite’ with an expectation that you will primarily work from an HPE office.

Job Description:

   

As a Senior Copywriter on the HPE brand team, you bring conceptual, copywriting, and experiential skills to create user-focused content for our customers and prospects. You’ll be part of a team that both produces our own marketing assets and works with external agency partners to extend our range. 

You’re a brand fanatic and unabashed word nerd; an expert at short form copywriting, with a keen ability to distill a few sentences down to four or five provocative, hard-hitting words--truly saying more with less. You know the best form of marketing is when the marketing doesn’t sound like marketing. You also understand that great marketing requires solid strategic thinking that you can clearly explain to others.

You’ll exercise solid strategic thinking to clearly understand business drivers and marketing priorities, then take complex technical concepts and explain them in succinct ways our audience can relate to. You’ll tell HPE’s brand story across a variety of media, including but not limited to advertising, infographics, video scripts and live events.

You’re someone who jumps into work with enthusiasm and you love to create new, differentiated ideas.

Responsibilities:

• Conceptualize and author creative copy across a variety of media/channels, with specific focus on short- and medium-form copy (e.g., headline, body copy, video scripts)
• Keenly understand business and marketing priorities and be able to translate this understanding into effective messaging and consistently compelling brand voice; Help guide both internal teams and external agencies to do the same
• Perform light copy editing, making everything you touch better and strategically on target
• Manage a large body of work in a fast-paced, highly matrixed team environment
• Work collaboratively; we’re looking for people who love working in teams and whom others want on their teams

Qualifications:

• 10+ years of experience in creative, marketing, or communications writing, preferably in an in-house or agency environment
• Experience working effectively with a creative team of designers, copywriters, art directors, creative directors, etc.
• Detail oriented with a low/no tolerance for spelling and grammatical errors
• A solid portfolio of copy that demonstrates short form brand and campaign writing is a must

In this role, you will be a vital member of the team — brainstorming, coordinating, and collaborating frequently to bring to life HPE’s most compelling narratives and marketing initiatives. You’ll craft messaging that meets the requirements outlined in creative briefs while working closely with creative teams across the marketing organization.

If you’ve read this far and think you’re a good fit, we’d love to hear from you!

Accountability, Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Job:

Marketing

Job Level:

Master

    

"The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.
– United States of America: Annual Salary USD 135,500 - 275,000 in California
The listed salary range reflects base salary. Variable incentives may also be offered."

Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

   

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

   

No Fees Notice & Recruitment Fraud Disclaimer

 

It has come to HPE’s attention that there has been an increase in recruitment fraud whereby scammer impersonate HPE or HPE-authorized recruiting agencies and offer fake employment opportunities to candidates.  These scammers often seek to obtain personal information or money from candidates.

 

Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge any candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process.  The credentials of any hiring agency that claims to be working with HPE for recruitment of talent should be verified by candidates and candidates shall be solely responsible to conduct such verification. Any candidate/individual who relies on the erroneous representations made by fraudulent employment agencies does so at their own risk, and HPE disclaims liability for any damages or claims that may result from any such communication.