Sr Financial Product Strategy Manager – HELOC & Mortgage

Current Employees of Happen Bank: Please apply via your internal Workday Account

Happen Bank (formerly LendingClub) is built around a simple purpose: to clear the way to help people turn intention into action, and action into financial progress. That means offering focused products, a frictionless mobile-first experience, and clear terms with no gotchas. Respect and fairness is part of our DNA, and that ideal shapes how we work, how we treat each other, and how we invest in our employees and our community. Join us in using data, bold thinking, and a commitment to innovation to help clear the way for millions of Americans to achieve more.

About the Role

Happen Bank is expanding its home lending capabilities and partnerships, with a focus on delivering home equity and mortgage solutions through digital and embedded experiences. We’re looking for a hands-on leader to own and grow our embedded home equity and mortgage business, manage key external partnerships, and continuously improve the end-to-end member experience.
This role sits within our Consumer business and operates at the intersection of product, partnerships, marketing, operations, legal/compliance, and analytics. You’ll effectively act as the GM for the embedded home lending journey—from initial engagement through funding and beyond - partnering closely with leaders across Lending and Product to drive performance, scale, and member value.

What You'll Do

Own Home Lending Performance

• Own end-to-end performance of HELOC and embedded mortgage offerings, including traffic, conversion, approval, funding, member satisfaction, and unit economics

• Map, manage, and continuously improve the member journey, reducing friction and drop-off while increasing relevance and engagement

• Translate business objectives into clear priorities and measurable outcomes

Partnership Management

• Serve as the day-to-day owner for key mortgage and home equity partners, including SLAs, issue escalation, roadmap alignment, and ongoing business reviews

• Collaborate with partners on joint initiatives across offers, messaging, and funnel optimization to drive mutual value

Embedded Experience & Growth

• Partner with Product, Marketing, and Data teams to define where and how home lending solutions appear across Happen Bank experiences

• Design and prioritize experiments around targeting, placement, messaging, and offer presentation

• Identify cross-sell and lifecycle opportunities tied to member behavior and financial health signals

Analytics & Insights

• Define and own core performance metrics for HELOC and mortgage products, including lead volume, conversion, funded volume, revenue per member, and complaint trends

• Build operating dashboards and routines that translate data into clear insights and recommendations for senior leadership

Distribution & Operating Model Evolution

• Partner with Legal, Compliance, Risk, Operations, and HR to support compliant mortgage distribution models, including referral and broker-based structures

• Help define scalable operating models across people, process, and technology

• Draft and refine procedures, scripts, and playbooks to support internal teams as Happen Bank expands in home lending

• Ensure controls are compliant, repeatable, auditable, and clearly owned

Business Planning & Roadmap Input

• Build data-driven business cases to support expansion into new products, partners, and geographies

• Provide prioritized inputs into Product and Technology roadmaps, including capabilities such as lead routing, CRM workflows, compensation logic, and reporting

• Partner with Performance and Lifecycle Marketing teams to drive sustained growth and adoption

Member Voice & Continuous Improvement

• Partner with Customer Service to review feedback and complaints, conduct listening sessions, and identify journey improvements

• Bring member, partner, and internal insights into a structured backlog and drive continuous improvement

About You

• 6+ years of experience in financial services, with at least 5 years in mortgage, HELOC, home equity, or related home lending

• Experience working with embedded finance, partner-led, or white-label lending models

• Strong program and project management skills, with a track record of driving complex, cross-functional initiatives

• Familiarity with mortgage and HELOC regulatory frameworks and comfort partnering closely with Legal and Compliance

• Experience defining, tracking, and evolving KPIs and operating metrics

• Collaborative and influential, with the ability to lead without authority across Product, Technology, Operations, and external partners

• Clear and effective communicator, able to translate complexity into actionable direction

• Comfortable operating independently in a fast-paced, highly cross-functional environment

• Bachelor's degree or higher, or equivalent combination of education and experience

Nice to Have

• Direct experience at a mortgage or HELOC broker, correspondent lender, or fintech home lending platform

• NMLS license or experience working closely with licensed sales or operations teams

• Experience launching or scaling embedded lending partnerships

• Background building digital banking or lending journeys

Work Location
San Francisco
The above locations are eligible offices for this role. The locations have been determined to foster in-person collaboration with this role’s team or the related business lines. We utilize a hybrid work model, and our teams are in-office Tuesdays, Wednesdays, and Thursdays. In-person attendance is essential for this role’s success, and remote placement will not be considered. Happen Bank offers relocation, based on actual job level.
Time Zone Requirements
Primarily PT
While the position will primarily work local hours, Happen Bank is headquartered in Pacific Time and our ideal candidate will be flexible working across time zones when necessary.
Travel Requirements
As needed travel to Happen Bank offices and/or other locations, as needed.
Compensation
The target base salary range for this position is 156,000-180,000. The base salary of the role will be determined by job-related knowledge, experience, education, skills, and location. Base salary is just one part of Happen Bank's Total Rewards package. You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance, employee performance and eligible earnings).
We’re creating new financial services solutions for our members based on fairness, simplicity, and heart, and we treat our employees the same way. We offer a competitive benefits package that includes medical, dental and vision plans for employees and their families, 401(k) match, health and wellness programs, flexible time off policies for salaried employees, up to 16 weeks paid parental leave and more.
#LI-Hybrid
#LI-GB1

Happen Bank is an equal opportunity employer and dedicated to diversity, equity, and inclusion in the workplace. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), gender, gender identity, gender expression, sexual orientation, age, marital status, veteran status, disability status, political views or activity, or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system. 

 

We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, please contact us at [email protected]. 

 

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