Marketing Associate

OUR MISSION

Prisms VR is a San Francisco-based team of educators, game developers, and engineers transforming K12 STEM education through experiential real-world problem-solving powered by the next generation of spatial computing. We utilize adaptive Virtual Reality (VR) to engage, inspire, and open pathways to creative problem-solving to rapidly improve engagement and proficiencies in Math and Science across our country and beyond. Our mission is to break down barriers to access and build STEM proficiencies at scale for all students, worldwide. 

THE JOB

Marketing Associate

JOB DESCRIPTION 

We are looking for a proactive, creative, and data-driven Marketing Associate to help us scale our brand and share our story with the world. As our Marketing Associate, you will be the engine of our marketing and growth efforts. You will work directly with our leadership team to build and execute campaigns that drive user acquisition, engagement, and retention. If you are passionate about education, thrive in a dynamic environment, and love seeing the direct impact of your work, this is the perfect role for you. 

KEY RESPONSIBILITIES 

Campaign Execution & Growth

• Assist in developing and executing go-to-market strategies for new product features and learning tools.
• Manage and execute day-to-day backend operations across digital channels, including social media, and email marketing.
• Event Planning and management of the logistics, design, and execution of events (conferences, conventions, and webinars).

Content Creation

• Write and edit compelling, SEO-optimized content—including blog posts, case studies, newsletters, and website copy (including visuals/content design)—tailored for educators, students, and parents.
• Collaborate with design and product teams to build engaging collateral.
• Define the global merchandise vision, ensuring all branded items align with company values, mission, and aesthetic standards. 

Analytics & Optimization

• Track and measure campaign performance and ROI
• Monitor Google Analytics, CRM, and ad platforms to prepare performance reports and identify key growth opportunities.
• Conduct ongoing competitor and market research to stay ahead of ed-tech trends.

REQUIREMENTS 

Experience: 2+ years of proven marketing experience, preferably in an ed-tech, B2B SaaS, or digital agency environment.

Experience: 1-2 years managing corporate social media profiles (e.g., X, Instagram, LinkedIn, TikTok, Facebook) 

Experience: A background in teaching or prior experience working in an education-related industry  

Exceptional Writing: Strong copywriting skills with the ability to translate complex educational concepts into clear, engaging messages.

Analytical Mindset: Familiarity with digital marketing and data analytics tools (e.g., Google Analytics, HubSpot, Mailchimp, Claude, Canva, Tableau).

Startup DNA: Highly organized, resourceful, and capable of juggling multiple deadlines in an evolving environment.

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.

PREFERRED QUALIFICATIONS

• Genuine interest in the education industry with a passion for student success
• Experience with HubSpot Marketing
• Experience managing company websites (Webflow experience preferred)

WHY JOIN US?

• Competitive salary and performance-based bonuses.
• Meaningful equity options to own a piece of our mission.
• Flexible working hours and a remote-friendly culture.
• Significant opportunities for career growth as the company scales.

EQUAL OPPORTUNITY WORKPLACE 

Prisms is an equal-opportunity employer committed to providing an equitable and inclusive work environment that ensures that all applicants and team members are treated with dignity and respect. We will not tolerate any type of discrimination or harassment directed at any applicant or employee because of their gender, race, religion, age, disability, national origin, ancestry, sexual orientation, veteran, family, or parental status, or any other protected group characteristic. This equal opportunity and nondiscrimination policy applies to all aspects of employment including recruitment, hiring, promotions, discipline, terminations, wage and salary administration, benefits, and training.