Pendo.io Logo

Pendo.io

Sr. Product Marketing Manager

Posted One Month Ago
In-Office or Remote
Hiring Remotely in San Francisco, CA, USA
132K-175K Annually
Senior level
In-Office or Remote
Hiring Remotely in San Francisco, CA, USA
132K-175K Annually
Senior level
Lead Enterprise product marketing: develop positioning and messaging, partner with Product/Sales/Marketing, run AI-enabled GTM experiments, conduct market research and competitive analysis, create enterprise collateral, support strategic deals and enablement, and iterate on campaigns to drive pipeline.
The summary above was generated by AI
The Team + The Role

Pendo's Product Marketing team translates what we build into why it matters. The team works at the intersection of product, revenue, and marketing, owning the narratives, positioning, and go-to-market motions that drive pipeline and commercial outcomes. It operates as a small, senior team with high ownership, low overhead, and a strong bias toward work that moves the business forward.

Pendo is looking for a Sr. Product Marketing Manager to play a key role in our growing Enterprise business. You will partner closely across Product, Sales, and Marketing to package and position Pendo's offerings as powerful solutions for Enterprise clients. This is an individual contributor role for a builder who can create, test, adapt, and make an immediate impact in a fast-moving, AI-native environment.

This is a remote role in the US. We have offices in San Francisco, CA, Raleigh, NC, or New York, NY.

What this looks like day-to-day
  • Enterprise positioning: Own and maintain clear, concise, and impactful solutions messaging for the Enterprise market. Translate Pendo's product capabilities into value-driven narratives that resonate with Enterprise buyers.
  • Cross-functional partnership: Collaborate strategically with Product, PMM, Sales, and Marketing teams to package and position Pendo's offerings for Enterprise clients. Serve as a key conduit between Enterprise go-to-market teams and Product by bringing field feedback into product conversations.
  • Flexible execution: Move fluidly across adjacent work as priorities shift, including solutions marketing, growth-hacker-style experiments, and demand-gen support. Adapt quickly rather than staying in a single fixed lane.
  • AI-enabled GTM: Leverage AI tools and workflows, including building agents, to accelerate research, content creation, and go-to-market execution. Use AI as a practical multiplier for how you work and what you ship.
  • Market research: Conduct in-depth research to define, understand, and articulate the distinct needs and opportunities within the Enterprise landscape for Pendo. Use that insight to shape messaging, campaign direction, and sales conversations.
  • Sales partnership: Forge strong partnerships with the Enterprise Sales team to understand their requirements, challenges, and revenue opportunities. Participate in strategic Enterprise deals by providing product and solutions expertise.
  • Testing and iteration: Rapidly test, learn, and adapt messaging and campaigns in a fast-changing environment. Use feedback from the market, Sales, and Product to improve the work quickly.
  • Enterprise content: Develop compelling content and collateral for Enterprise audiences, including presentations, white papers, and case studies. Ensure materials are clear, persuasive, and aligned to the needs of Enterprise buyers.
  • Enterprise strategy support: Elevate and accelerate Pendo's overall Enterprise marketing strategy and execution. Contribute strategically to competitive intelligence, pricing considerations, and enablement programs tailored for the Enterprise market.
Who You Are

Beyond the qualifications, we hire through a specific lens. These aren't buzzwords; they're the things we'll actually look for in how you talk about your work.

You're a builder, not a maintainer.

You're most energized when there isn't a clear path yet, and you get to define it. You don't wait for direction; you identify gaps, shape solutions, and drive them forward. At Pendo, great Sr. Product Marketing Managers don't just follow instructions; they operate as strategic advisors, influencing decisions, guiding stakeholders, and elevating how we work.

You're AI-curious - genuinely.

You're not using AI tools occasionally. You're rewiring how you work around them. You're faster, sharper, and more prolific because of it, and you bring that energy to everything — how you approach your work, how you prep, how you communicate, how you think. We want someone who sees AI as a multiplier, not a shortcut.

Must-haves
  • A proven track record of building and shipping product marketing work, with depth of ownership that matters more than the number of years in seat.
  • Experience creating, testing, and adapting product marketing work in fast-moving, high-growth, startup, or similarly ambiguous environments.
  • AI fluency, including comfort working in an AI-shaped environment and using AI tools or workflows to improve research, content creation, and execution.
  • Ability to operate in ambiguity, move across shifting priorities, and flex into adjacent areas such as solutions marketing, growth, and demand generation.
  • Exceptional ability to translate technical product features into compelling, value-driven solutions for buyers.
  • Demonstrated experience conducting market research, competitive analysis, and developing targeted messaging.
  • Strong collaboration and communication skills, with the ability to partner effectively across Product, Sales, and Marketing teams.
  • Excellent written and verbal communication skills, including the ability to present complex information clearly and persuasively.
  • Ability to travel occasionally.
Nice-to-haves
  • Experience building AI agents or workflows to accelerate product marketing or go-to-market work.
  • Experience supporting Enterprise marketing, Enterprise sales motions, or strategic Enterprise deals.
  • Experience contributing to competitive intelligence, pricing considerations, or enablement programs tailored for Enterprise markets.
  • Experience developing Enterprise-facing collateral such as presentations, white papers, and case studies.
About Pendo

Pendo was founded in 2013 by former product managers, who combined their heads and hearts to build something they wanted but never had as product managers: a simple way to understand and attack what truly drives product success. Our mission is to improve society's experience with software. Come join one of the fastest-growing startups, supported by best-in-class institutions like Battery Ventures, Salesforce Ventures, Spark Capital and Meritech.

Pendo Core Values: Bias to Act, Hone Your Craft, The Team is Pendo, and Maniacal Focus.

Location: Pendo is a hybrid culture. In-office 3 days per week unless designated remote.

Compensation: The expected salary range for this role to be performed in San Francisco, CA or New York, NY is $145,400 - $175,000, and in Raleigh, NC is $132,200 - $159,000.

Benefits: Pendo offers highly competitive, employer-heavy coverage in the United States, including $0 premium options, strong 401(k) match, equity, and flexible time off.

EEOC: We are an equal opportunity employer and believe having diverse teams where everyone brings their whole self to Pendo is key to our success. We welcome all people of different backgrounds, experiences, abilities and perspectives.

Accessibility: Pendo is committed to working with, and providing access and reasonable accommodation to, applicants with mental and/or physical disabilities. If you think you may require an accommodation for any part of the recruitment process, please send a request to: [email protected]. All requests for accommodations are treated discreetly and confidentially, as practical and permitted by law.

Pendo.io San Francisco, California, USA Office

535 Mission St., San Francisco, CA, United States, 94105

Similar Jobs

5 Days Ago
Easy Apply
Remote or Hybrid
US
Easy Apply
140K-231K Annually
Senior level
140K-231K Annually
Senior level
Marketing Tech • Social Media • Software • Analytics • Business Intelligence
Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.
Top Skills: AIEnterprise SaasLarge Language ModelsMachine LearningNatural Language Processing
12 Days Ago
In-Office or Remote
146K-182K Annually
Senior level
146K-182K Annually
Senior level
Software
Own product marketing for New Relic Logs, including positioning, messaging, launches, sales enablement, competitive differentiation, pricing and packaging narratives, content creation, customer research, and performance measurement. Partner cross-functionally with Product, Sales, Demand Generation, Enablement, Competitive Intelligence, and Analyst Relations. Translate technical log management, telemetry cost, retention, tiering, and analytics concepts into compelling narratives for technical and executive audiences.
Top Skills: AiopsLog AnalyticsOpentelemetry
13 Days Ago
Remote or Hybrid
United States
135K-160K Annually
Senior level
135K-160K Annually
Senior level
Enterprise Web • HR Tech • Information Technology • Software • Cybersecurity
Own sales enablement and product marketing for cybersecurity and AI resilience solutions. Responsibilities include developing positioning and messaging, creating sales collateral, leading sales onboarding and certification programs, supporting product launches, partnering with Product and Sales, gathering field feedback, and measuring enablement effectiveness. The role translates complex technical capabilities into clear, compelling, sales-ready content and training.
Top Skills: B2B SaasHighspotSeismicShowpad

What you need to know about the San Francisco Tech Scene

San Francisco and the surrounding Bay Area attracts more startup funding than any other region in the world. Home to Stanford University and UC Berkeley, leading VC firms and several of the world’s most valuable companies, the Bay Area is the place to go for anyone looking to make it big in the tech industry. That said, San Francisco has a lot to offer beyond technology thanks to a thriving art and music scene, excellent food and a short drive to several of the country’s most beautiful recreational areas.

Key Facts About San Francisco Tech

  • Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Google, Apple, Salesforce, Meta
  • Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
  • Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
  • Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account