Top Product Marketing Manager Jobs in San Francisco, CA

Lead product positioning, go-to-market planning, and sales enablement for C3 AI products. Develop external content, track product metrics, influence roadmap with customer insights, train internal teams, run campaigns, present at events, and support sales through the customer lifecycle.

Placeholder requisition for a Product Marketing Manager. No duties or qualifications defined; used to create job requisitions from scratch.

Owns product positioning, messaging, launches, proof and credibility content, sales enablement, demand generation, and customer insight for an AI-driven simulation product. Partners with product, research, sales, and engineering teams to explain technical capabilities, validate market fit, support enterprise buyers, and improve go-to-market performance. The role requires strong communication, quantitative literacy, product judgment, ownership, and comfort operating in an emerging category.

Build and maintain sales enablement assets and technical product collateral; translate product capabilities into value-based messaging; support competitive intelligence; partner with sales to close field gaps; own demo scripts, objection-handling, launch enablement, and a maintained enablement content repository.

Lead product marketing between Revenue, Product, and Design. Define messaging and positioning, create sales collateral (decks, one-pagers, battlecards, case studies), design and measure top-of-funnel campaigns, onboard sales on product updates, and drive cross-functional initiatives with the CRO. Focus on enterprise, AI-native product lines.

Lead B2C go-to-market for weekly launches of sophisticated investment products across US and Singapore. Own product content, compliance-safe messaging, lifecycle campaigns, demand generation, educational thought leadership, AI-assisted content workflows, onboarding optimization, A/B testing, and cross-functional coordination with Product, Compliance, Investment, Design, and Ops to drive acquisition, activation, and retention.

Lead end-to-end go-to-market planning and execution for major product and feature launches. Drive NPI process improvements, create launch assets and executive communications, enable sales and CS, coordinate cross-functional stakeholders, and standardize launch frameworks to improve speed, quality, and adoption.

Lead product marketing for Coinbase Prediction Markets: research customer segments, develop growth and go-to-market strategies for events and feature launches, execute campaigns across channels, measure performance, and envision product-led uses of prediction markets.

Own product marketing at Vividly, building the function from the ground up. Responsibilities include coordinating product release communications, customer education, go-to-market launches, sales enablement, competitive positioning, feature adoption metrics, upsell campaigns, and a structured product advocacy program. The role translates complex SaaS functionality into compelling business value for CPG finance and sales buyers while collaborating across product, customer success, sales, marketing, and revenue operations.

Develops technical marketing content, enablement programs, certifications, workshops, training, solution guides, competitive assets, and hands-on learning experiences for customers, partners, sales teams, and customer success. Partners with Product Marketing, Product Management, and research teams to translate cybersecurity products and capabilities into practical resources, support launches, and improve education based on stakeholder feedback.

Lead competitive intelligence and market research across Outreach's AI and revenue platform portfolio. Translate market, customer, and competitor insights into differentiated positioning, battlecards, enablement, and strategic recommendations to influence GTM strategy, product decisions, and executive priorities. Represent Outreach externally and drive cross-functional initiatives that improve win rates and competitive positioning.

Build Mimica’s product marketing function and own product positioning, messaging, go-to-market strategy, launches, market research, customer narratives, sales enablement, and marketing collateral. Partner closely with Product, Sales, Content, Demand Generation, and other teams to translate technically complex AI and enterprise software capabilities into compelling stories for varied industries, personas, use cases, and customer segments.

Own go-to-market for Trackforce product portfolio: develop positioning and messaging, lead end-to-end product launches, enable Sales and Customer Success with assets and training, track adoption and launch KPIs (including Pendo), and run voice-of-customer research to inform Product and GTM strategy.

Lead product marketing strategy for Picus’s cybersecurity platform, including positioning, messaging, competitive intelligence, analyst relations, sales enablement, ICP and persona development, and product launch execution. Partner with Product Management, Sales, Technical Marketing, Growth Marketing, and company leadership to strengthen market presence, communicate technical value, support roadmap alignment, and drive global adoption.

Own go-to-market strategy, positioning, messaging, launches, and sales enablement for Zoom’s workforce management, quality management, and AI Expert Assist solutions. Create customer-facing content, develop personas and ideal customer profiles, conduct market research, gather customer insights, and collaborate across product, sales, marketing, and enablement teams to drive adoption and pipeline growth in contact center markets.

Develop and maintain technical product and solution content, partner materials, competitive intelligence, sales enablement tools, messaging, and campaign support. Collaborate with Product Management, Engineering, Sales, Marketing, and technology partners to translate complex enterprise infrastructure, AI, storage, and high-performance computing concepts into compelling materials for technical and business audiences. Independently manage multiple projects, coordinate reviews, and support go-to-market initiatives.

Lead product marketing and go-to-market for vLLM: own conferences, partner events, landing pages, speaker coordination, collateral, and community programs. Shape messaging, build partner relationships, and execute developer-focused campaigns in collaboration with product, engineering, design, and leadership.

Lead product marketing for RZR's retargeting, UA, and CTV products: own positioning, competitive intelligence, GTM strategy, sales enablement, retroactive PRDs, and cross-functional launch readiness to drive adoption and inform roadmap.

Own positioning and growth strategy for Replit's core creation products (Design, Slides). Develop audience-focused narratives, identify use cases and channels, lead launches, drive adoption and conversion, track competitors and customer needs, and translate insights into product and engineering improvements.

Lead go-to-market strategy and technical product marketing for Oktas access and security portfolio. Develop AI-forward thought leadership, technical demos, reference architectures, and field enablement to drive enterprise adoption. Partner cross-functionally to launch offers, equip sales with ROI/talk tracks, and accelerate strategic deals.

Lead go-to-market strategy, messaging, and positioning for Fastly's security portfolio (WAF, DDoS, Bot Management, TLS). Drive product launches, sales enablement, competitive differentiation, compliance messaging, cross-sell narratives, content and campaigns, and public product evangelism in partnership with Product, Sales, Customer Success, and Marketing.

The Product Marketing Manager at Serval will build a sales enablement program, create impactful content, translate AI capabilities into clear messaging, and collaborate with Engineering and Sales to improve the effectiveness of Account Executives.

Lead product marketing for AIStor: define positioning and messaging, build launch and solutions content, enable sales with competitive battlecards and technical assets, and coordinate cross-functionally to drive pipeline for enterprise AI storage.

Own Jump’s product marketing motion, including monthly release communications, product fact sheets, competitive intelligence, battlecards, SEO and GEO content, and SMB sales enablement. Partner with Product, Sales, Customer Success, and Demand Generation to develop positioning, launch strategies, messaging, and sales plays that drive pipeline, adoption, win rate, and shorter sales cycles. Use AI extensively to research, draft, analyze, and deliver marketing content efficiently.

Develop positioning and messaging for NetBrain’s network automation platform, create sales and customer-facing marketing assets, support product launches and go-to-market plans, maintain competitive differentiation, and gather market feedback. Partner with Product, Sales, Engineering, GTM Enablement, and Analyst Relations to translate technical capabilities into compelling buyer and seller content.